What are Co-Citation and Co-Occurrence in SEO? - podcast episode cover

What are Co-Citation and Co-Occurrence in SEO?

Apr 14, 20206 min
--:--
--:--
Download Metacast podcast app
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episode description

The search engines continue to become more complex. One tool that has been used for a while in optimizing and ranking sites is co-citation and co-occurrence. This part of the algorithm allows for ranking a given site even if it's not directly linked to from a site in its given niche. But, if there is a common referencing site, then 

That's one of the reasons it may not necessarily be bad to see your site AND your competitors site linked to in the same article. It helps to put you on the same level via co-citation. 

What did you like from this episode? What could we change? What would you like to learn next? 

Connect with SEO.co

For the best experience, listen in Metacast app for iOS or Android