#541: Remarketing for Google Ads PPC, Episode 1
Episode description
Remarketing or retargeting are some of the most powerful features that Google AdWords users utilize to extend their reach in online advertising.
It has been around for a long time, but many small businesses have never even heard of it. Retargeting is a newer phenomenon, but it allows publishers to re-engage with people who are already interested in the has a profitable undertaking.
Google Ads' remarketing lets advertisers reach users who have visited their website or used their mobile app by using Google's display advertising network.
More info about the entire Google Display Network, extending the reach of their campaign and accelerating overall campaign performance.
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