#452: How to Recover from a Google Penalty, Episode 4
Episode description
A Google penalty is a common SEO problem that many website owners face. A penalty is a negative action taken by Google against your website, which can greatly affect your ranking and search traffic. In this article, we'll discuss the reasons for getting a Google penalty and how to recover once you've been penalized.
Google has shown a tendency to favor sites with higher authority and trust. Although PageRank isn't everything, it surely is a good place to start if you have suffered a Google penalty. In How To Recover From A Google Penalty, SEO.co walks you through the steps of building authoritative links pointing back to your site and boosting your site's authority, thereby increasing its value in the eyes of Google's algorithm.
If you have been hit with a Google penalty or are penalized in any way it will usually be for the long-term and only getting your site back into Google's good books involves hard work, patience, and sticking to a plan. In this guide I will share my tips on what you need to do and how to fix a Google penalty.
Have your Google rankings drop overnight? Don't panic – you are not alone. Learn the tricks you need to recover fast from a Google penalty. More than two million businesses have been hit with sudden ranking drops due to over optimization and other SEO sins. It doesn't have to be that way!
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