¶ Intro / Opening
Hello and welcome to SEO is not that hard . I'm your host , ed Dawson , the founder of keywordspeopleusecom , the place to find and organise the questions people ask online . I'm an SEO developer , affiliate marketer and entrepreneur . I've been building and monetising websites for over 20 years and I've bought and sold a few along the way .
I'm here to share with you the SEO knowledge , hints and tips I've built up over the years . The SEO knowledge , hints and tips I've built up over the years . Hello and welcome to SEO is not that hard . It's me , ed Dawson , your host here , as usual , and today I'm asking the question can SEO make me a millionaire ?
Now , I'm actually not asking this question because I got this question from keywords people use . I've been just playing about with looking at what questions people ask about SEO to get inspiration for the podcast . You know I use my own tools when it comes to looking for content to create and to find the questions
¶ Can SEO Make Me a Millionaire?
people are asking . You know that's why we built Keywords People Use to find those questions for our own projects , as well as making it a tool available for other people to use for their projects , as well as making it a tool available for other people to use for their projects .
But this one , um , this one stuck out to me , um , when I just did a search for search engine optimization and , yeah , one of the questions was can seo make me a millionaire ? And , quite simply , there's a simple . There's a simple answer to this question and there's a long answer to this question . We'll go with a simple answer first .
The answer is yes , it can , but there is a but , okay . So , in terms of can it do it ? Yes , I mean , I know plenty of people that have used seo in their businesses to make themselves millionaires .
Um , you know I myself I've been in this game long enough that you know , with any business , if you're in it long enough , you can , you can make it , you can make money , basically . So , yeah , we've , um , I've generated over the last 20 years , you know , several millions of pounds . Okay , pounds , dollars most people be thinking in dollars .
So one pound is 1.3 dollars at the moment . So if I say a million pounds , then that means 1.3 million dollars . Um , yeah , we've created several million pounds . We've earned several million pounds from our businesses , primarily through seo . Over the years , we've sold sites , businesses , for seven figure sums , so we've had those lump sums as well .
So , yes , you can do it . I've done it . I know plenty of other people that have . But there is a but to this , okay , and the but is one ? Well , several buts really . First one obviously is will seo make you a millionaire overnight ?
Unlikely , okay , um , I know there are plenty of people out there that will promise you riches and use this one ai hack or trick to make millions or make tens of thousands overnight . You know , if you think , if I make ten thousand in a day , then it's only you don't need many , only hundred days . You've got a million dollars . You know ?
Um , no , uh , it's very , very unlikely that you will use SEO to make yourself a millionaire overnight . But can you make yourself a millionaire over time ? Yes , you can build products that use SEO . Those products will increase in value .
They'll become an asset that you can eventually sell , or you can run those assets and run enough income off them to make that much money over time . Okay , you'll spend some of it , you'll earn some of it , you'll save some of it . But , yes , it's doable , but it needs time , Okay . Second thing is SEO in itself , just learning SEO in itself .
Will that make you a millionaire by yourself ? No , okay , you can learn SEO . You can build a team of people that do SEO . You can build an SEO agency . You could become a millionaire . Okay , you can make a lot of money over time , but that's just doing SEO .
Most people who make SEO make them money and make them become to that life-changing level of money and not just an income . Um , I'm going to actually have a product around it , okay , so it's actually . You could argue it's not the seo that's making you the millionaire . You could say , no , actually it's the business , it's the product .
So in my case , obviously with broadbandcouk , it's where the original source of our income and wealth came from . That's what we built up , that's the asset we built that in the first probably 10 years that was , our entire income came from that , and then , obviously over time , we sold that for a big lump sum of money just over three years ago .
So that wasn't SEO that we sold . We sold broadband to people . We were a broadband pricing comparison site , worked with merchants , we generated leads for them and any leads that turned into a sale we got paid . Okay , so essentially , really , that we were a lead generation business and we used SEO to generate those leads .
We used SEO to pull people into our website , which we then , you know , used our copywriting skills or development skills to then help them find the broadband supply that they wanted , and then , when they went and signed up , we got commission . So was it the seo that made us the money ? Arguably no . Okay , because you can't just do seo without a website .
Okay , if you're just doing seo and you're working for clients , which is a fine business model , but it's harder to scale . Now I'm not saying you shouldn't do seo for other people . Um , I have plenty of people who've made really good money , built really good businesses , off being that kind of professional services business .
Um , but if you don't want to have that kind of business , which comes with its own complications and running an agency is probably which I have done um , I worked in the agency world before we got into the affiliate world . Then that's another , so it's another podcast to talk about that um . So it's yes , find a business model comes with its own challenges .
Won't cover them now . So for everybody else who isn't going to do seo for other people , you can't just do seo for yourself . You've , obviously , you have to have a product that you're doing the SEO on .
So , whether it's display advertising , whether it's affiliate marketing , whether it is e-commerce , whether it's digital products , you have to have something that you are selling . Now you might be someone listening to this who has already got a business . You may be , say , a plumber , and you are listening to this because you want to get more leads into your business .
So you're wanting to build your website up and get more people come to your website , who will then ring you up to book your services and employ you . That's why you're here to make SEO . It's not going to be the SEO that makes you a millionaire . It's going to be the business that you're running , that you're applying that seo to .
That actually makes you the millionaire . So this is why my sort of original answer was can seo make me a millionaire ? It's yes , but so so it's part of it's part of the . It's part of the whole package of how you have to build a business . Seo is part of the package . Now , can it be a cornerstone ? Yes , in my instance , seo has been a cornerstone .
So when people you know you meet people for the first time say what do you do and you know if I'm looking for the quick answer I just say I help . Well , what do I actually say ? I sell things online . Okay , that's the quick five . Second answer .
And when people are just trying to get the measure of you , you know , if you , if I went , somebody said what do you do , say I'm a farmer , right , okay , you know what they're doing , but you don't know exactly what kind of farm they've got . You don't know how big the farm is , you don't know what they're doing in farming .
They might say they're a farmer , yeah , um . So in my case I say I sell things online . And then if people want to know more , then I say , well , what we do is we get sites to rank in google and then we , we work with with others , with other businesses , we send them leads and we we get paid .
That's in a nutshell , without explaining , because not many people know what an affiliate is . If you're just in general conversation , if you come across most people they won't know what an affiliate is . So you have to explain that affiliate relationship as quickly and easy as you can .
Then , if I guess more , then I'll talk about software as a service , obviously with keywords people use and going to in that way . But fundamentally , you know , do I say SEO is what I do to people in the first instance ? I don't say that . To me , seo is a cornerstone of everything we do in the business , so SEO is really , really important .
So if I was to say what's my skill if I was talking to myself or talking to somebody new the industry well , I would say SEO is my skill , but it's not how we make money , because you have to have a product . You can't just have SEO , you have to have a product . Even if SEO is the product , then you are selling professional services to people .
Okay , yes , just just knowing SEO by itself and doing nothing with it will not make you a millionaire . It won't make you a penny . Okay , you have to . You have to do something with it . You have to take action with it . You have to implement it on something , and that's the key thing .
So if you're listening to this and you are just interested in learning seo , but you've got nothing to apply it to , it's not going to make you a penny . You've got to apply it . So you've got to get a client who you can sell your seo services . Go on the agency side . Or you've got to get a product .
You've got to build something that you can monetize for you to make any money out of it . So can SEO make you a millionaire ? What's my answer now ? I think my answer now is no . Seo can't make you a millionaire , but SEO can help . Whatever product or service you're selling make you a millionaire , and that's the big difference .
So , anyway , I hope you enjoyed that . Maybe it's giving you something to think about . Um , and yeah , I look forward to seeing you on the next episode . Take care till then .
Before I go , I just wanted to let you know that if you'd like a personal demo of our tools that keywords people use , that you can book a free , no obligation one-on-one video call with me where I show you how we can help you level up your content by finding and answering the questions your audience actually have .
You can also ask me any SEO questions you have . You just need to go to keywordspeoplesusecom slash demo where you can pick a time and date that suits you for us to catch up . Once again , that's keywordspeoplesusecom slash demo and you can also find that link in the show notes of today's episode . Hope to chat with you soon . Thanks for being a listener .
I really appreciate it . Please subscribe and share . It really helps . Seo is not that hard . It's brought to you by keywordspeopleusecom , the place to find and organize the questions people ask online . See why thousands of people use us every day . Try it today for free at keywordspeopleusecom To get an instant hit of more SEO tips .
Then find the link to download a free copy of my 101 quick SEO tips in the show notes of today's episode . If you want to get in touch , have any questions , I'd love to hear from you . I'm at channel5 on Twitter . You can email me at podcast at keywordspeopleusecom . Bye for now and see you in the next episode of seo is not that hard .
