¶ Episode Introduction
Hi , ed Dawson here , and , as I'm a bit busy at the moment and need a break , welcome to another one of my best of SEO is not that hard podcasts . These are the episodes from the back catalog that I think have the greatest hits and ones that are still relevant and provide great value for you . So , without further ado , let's get into the episode .
Hello and welcome to . Seo is not that hard . I'm your host , ed Dawson , the founder of keywordswordsPeopleUsecom . These solutions follow the questions people ask online . In today's episode , I'm going to share my tried and tested process of coming up with great ideas .
A common theme I hear from people regularly when looking at where to get started in business with websites with SEO started in business with websites with seo is ideas where to start , what to do , what ideas to work on , how to have good ideas , and this is something that , yeah , I struggled with myself back in the day , but I overcame that by realizing there's
only one way to have good ideas , and that's to have lots of bad ideas too . It's only by having lots of bad ideas that , eventually , the good ones will come to the surface . The fact is , you'll be having ideas all the time , but you probably just forget most of them . That's basically what happens with me , basically what happens with me .
So the process I developed was I started recording every single idea I ever had when it came to business , when it came to websites , when it came to content , when it came to kind of any idea related to the work I was trying to do . I recorded the idea and I did this quite simply .
To start with , I just got myself a little Moleskine notebook to start with . I just got myself a little moleskin notebook and every new idea I just wrote on a new page a brief headline , what the idea is .
If there's any , any detail I got might only be a few lines of notes , that's explaining the idea put a date on it and then I wrote at the front of the notebook the first few pages I saved and just put some lines in so that every idea I just wrote down the headline of the idea and the page that it was on .
Now this meant I started to build up over time a big list of ideas you know
¶ Process of Having Great Ideas
talking hundreds of ideas and some of them , most of them would be rubbish . They'd be rubbish because I didn't have the skills , I didn't have the money or I didn't have the time .
But within that big cluster of ideas , there were a few little gems started to appear , and as I would go over the book again and read it and read the headlines , go and read the ideas , some of them would start to sort of come up again and again , and those ideas were the ones I would work on and I would build out more .
And I can now look at that book and look at the websites and the income streams I've got now and they came from those ideas if I hadn't written those ideas down . Ideas are fleeting . If you don't write them down , they tend to go . So what you need to do is literally just start writing all your ideas down . You don't need to act on them .
Often , just the act of writing them down removes them from your brain and you forget about them . The bad ones just go away , but the good ones you can come back to , you can see them in there and you can revisit them , and that's how you start to surface the good ideas . Now I've taken this process one step further .
Nowadays with , for example , keywords people use , I'm constantly having ideas about new things . We can implement new ideas for content , and so what I do is I will record each of those ideas in Trello . So we use Trello . I think it was people used to manage our processes and ideas and the workload that we're working on in new developments .
So I just have a column in Trello with ideas and any new ideas that come up related to keywords people use . I'll stick in there and they're there for anyone on the team to comment on , to say they're a good idea , a bad idea . I always say these are just ideas , don't get hung up on them . This is stuff that we might want to think about .
If you put those ideas out there , then the good ones will start to rise to the surface and the bad ideas tend to get shut down or disappear . But if we don't write them down , if we don't record them , then those ideas are fleeting and they get lost . So this is the real core thing about having how to have great ideas is just to record all your ideas .
We're all having ideas all the time and if you don't record them , then you're gonna you're gonna lose them and those , those , those real golden nuggets , can get lost . So what you've got to do is dead simple just write them down . You don't have to use a notebook , like I did .
You don't have to use Trello , you can use whatever system works for you , but just record
¶ Recording Ideas in Trello
them all , write them down . This podcast came from an idea . Let's do a podcast , wrote it down , thought about it , came back to to it , eventually decided let's give it a go , let's give it a shot . And here we are now and you know we've got people listening , I'm getting feedback . It's brilliant and I'm really glad I did it .
But if I'd never written the idea down , I might never have acted upon it . And then again , keywords people use . That was another idea that just got written in the book and it was one that I eventually came back to and we built out . So it's dead , dead simple to have good ideas , just have loads and loads of bad ones .
So start doing it , start recording your ideas . You'll be amazed . Over time you will start to build up such a list of ideas . You'll find the good ones and then you'll take them forward and you'll have great success with them . Thanks for listening . I really appreciate it . Please subscribe and share . It really helps .
Seo is Not that Hard is brought to you by KeywordsPeopleUsecom . These solutions find in the questions people ask online . See why thousands of people use us every day . Try it today for free at KeywordsPeopleUpeopleusecom . If you want to get in touch or have any questions , I'd love to hear from you . I'm at channel 5 on twitter .
You can email me at podcast at keywordspeopleusecom . Bye for now and see you in the next episode of seo is not that hard .
