Ross and John discuss How Social Impacts Traditional SEO. They discuss on site aspects including User Generated Content and Site Buttons and off site with things like Direct Link Development and seeding content. They also answer a listener question on how social media factors into long-term link strategies, and how is it managed in a scalable and effective way. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...
Aug 30, 2010•45 min
Ross and John discuss a listener suggested topic on Social Media Optimization and how it can help tie into SEO, like the many ways that you can do to optimize your blog. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Aug 23, 2010•41 min
Taylor Pratt, Product Marketing Manager for Raven Tools and Co-Founder Jon Henshaw discuss Combining Ranking Results with Analytics and how webmasters can do that with their toolset. They also go into depth about the Raven tool set including features like Private branded reports, plus how you can view traffic, rankings and conversions in one interface and how it handles social and integrates analytics. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.c...
Aug 16, 2010•37 min
Ross and John comments on a State of Search blog post entitled SEOs are going to end up more hated than traffic wardens and estate agents. They also discuss how the Verizon-Google net neutrality discussions appear to be miss-information plus Matt Cutts and his answer to a question at the SMX Advanced You and A session , discussing Page Sculpting on how there is a way to tell Google what pages are more important by linking to them from the home page. Advertising Inquiries: https://redcircle.com/b...
Aug 09, 2010•45 min
Ross and John comments on a State of Search blog post entitled SEOs are going to end up more hated than traffic wardens and estate agents. They also discuss how the Verizon-Google net neutrality discussions appear to be miss-information plus Matt Cutts and his answer to a question at the SMX Advanced You and A session , discussing Page Sculpting on how there is a way to tell Google what pages are more important by linking to them from the home page. Advertising Inquiries: https://redcircle.com/b...
Aug 09, 2010•46 min
John moderates a Search Marketing Roundtable discussion held at Affcon 2010 Denver that featured the following panelists: David Szetela of Clix Marketing, David Ogletree from SEOFox, Jamie Smith from Engine Ready and Howard Kopp from Moniker. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Jul 26, 2010•38 min
John moderates a Search Marketing Roundtable discussion held at Affcon 2010 Denver that featured the following panelists: David Szetela of Clix Marketing, David Ogletree from SEOFox, Jamie Smith from Engine Ready and Howard Kopp from Moniker. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Jul 19, 2010•37 min
Ross and John continue to breakdown subjects discussed during the SMX Advanced You and A session with Google engineer Matt Cutts which include Page Sculpting, Rich Snippets and Google supposed favoritism of YouTube. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Jul 12, 2010•36 min
Rand shared SEOmoz's latest correlation study on Google and Bing and how they differ in terms of obtaining rankings. Learn how these search engines are similar and how Bing is changing the game. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Jun 28, 2010•35 min
Ross and John talk about all things Bing including pros and cons, capability with social networking, and how similar it is, or isn't, to Google. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Jun 21, 2010•42 min
Ross and John discuss Googles Mayday and Toolbar PageRank Update, and the impact that Mayday has had with longtail search terms. Finally, they discuss what you do when you're stuck trying optimize a major brand. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Jun 07, 2010•38 min
Local Search is one of the fastest growing portions of search. Ross and John discuss the basics of getting going with local search, including getting your information on platforms like Yelp and FourSquare. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
May 03, 2010•42 min
Ross and John continue into their discussion on Keyword Research, including High Profile Terms vs. Longtail Tools such as Google Adwords Keyword Tool, KeywordSpy, WordTracker, Microsoft Advertising Intelligence Plugin. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Apr 26, 2010•34 min
Ross and John discuss Keyword Research, why is it important, do you really need to do it? They also look into High Profile Terms vs. Longtail Tools such as Google Adwords Keyword Tool, KeywordSpy, WordTracker, Microsoft Advertising Intelligence Plugin. They also look into the processing and evaluation process. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...
Apr 19, 2010•39 min
Ross and John continue their analysis of the recent interview between Eric Enge and Google Senior Engineer Matt Cutts, plus they discuss the need for page speed due the changes in the ranking factors in the Google Algorithm, plus they look ahead to the eminent Google Caffeine Update. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Apr 12, 2010•40 min
Ross and John look over the recent Eric Enge interview where Google Senior Engineer Matt Cutts was asked about regarding PageRank, crawling, and indexing. Ross and John focus on Session Ids, Affiliate Links, Faceted Navigation and PR. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Apr 05, 2010•37 min
Ross continues his discussion with John about domains requiring planning, URL parameter handling, Google Tasks, Page Feed, and other information he learned while attending SMX West 2010. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Mar 22, 2010•38 min
Ross recaps his visit to SMX West 2010, and he mentions meeting with Bing representatives seeking to find tips for searching local Canadian web pages, plus how Bing will feed Yahoo with content and an organic spin to their algorithm. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Mar 15, 2010•28 min
Wordpress Core Developer Mark Jaquith, BuddyPress developer John Jacoby and head of User Experience Jane Wells preview the eminent launch of WordPress 3.0, including how it has been catered for SEOs, its security modifications, and more. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Feb 22, 2010•22 min
Ross and John discuss Increasing Indexation on Large Sites, plus look in some comments on content management systems, and a discussion on domains and how they impact SEO. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Feb 15, 2010•37 min
Ross and John discuss the cost of PPC, duplicate content, plus they help a webmaster with delayed blog posts from being indexed and how to configure your xml feeds to advance your blog posts. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Feb 01, 2010•38 min
Ross and John discuss the issues that you can come across when you are an SEO working with a web designer, including securing pages being indexed, plus how web designers are expected to understand SEO, and what are the best ways to work with a design firm. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Jan 25, 2010•34 min
Ross and John discuss Geo Based Search Results on Mobile, plus a Technology Review article on How Google Ranks Tweets, where its Algorithms judge the relevance of microblog posts containing 140 characters or less. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Jan 18, 2010•33 min
Ross and John discuss Real time search results for the recent California earthquake, plus the news that Bing is on all HP desktops and how Google Nexus is in a feud with Apple iPhone as Apple buys Quattro as they fight Google for advertising. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Jan 11, 2010•32 min
Ross and John ask What are the big SEO topics to watch in 2010. THey go through the various search related events, plus what are the ToDos on your 2010 SEO list? Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Dec 21, 2009•55 min
Ross and John discuss real time search and distinguishing it from time sensitive search based on when something happened, fresh content sensitive search meaning different search results based on the most recent data content and geo-spatial sensitive search based on the location of the user search for that content. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy...
Nov 23, 2009•33 min
Ross and John discuss index saturation and how much of your site is being indexed by search engines, if you have deep navigation or if your site is experiencing some major blocks. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Nov 09, 2009•40 min
Ross and John discusses some tips that you should follow when hiring a SEO company for service, plus they discuss Droid, the next wave of Android-powered smartphones will include free turn-by-turn navigation software powered by Google Maps and Google Street View. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Nov 02, 2009•37 min
Martijn Beijk is a local search engine optimization pro and SEO Consultant at Onetomarket. He just spoke at SMX Stockholm and he discusses his SEMMY nominated article on KMLs and Sitemaps. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Oct 26, 2009•29 min
Ross and John discuss a listener email on the Linkbuilding and SEO Effect of PageRank Removal, plus a listener on query freshness when it comes to ranking on Google. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Oct 19, 2009•36 min
