What happens when you say yes to everything—but forget to say yes to yourself? Mark Menard, a high-performing sales leader, shares how redefining his boundaries and mindset helped him unlock greater success and well-being—both personally and professionally. In this uplifting conversation with Ramez Helou, founder of The Academy for Sales Excellence, Mark reveals: 📝The turning point that helped him realign his priorities 📝Why setting healthy boundaries is key to sustainable success 📝The mindse...
Jun 16, 2025•1 hr 2 min
🎙️ Discipline, Referrals & Sales Growth In this episode, Ramez Helou, Founder and CEO of The Academy for Sales Excellence, sits down with Paul Bradbury, a graduate of the Systematic Selling Strategies – Fundamentals course. Paul shares how applying discipline, embracing courage, and revisiting aged accounts led him to unlock six-figure deals and long-term client trust. From mindset shifts to process improvements, Paul gives a behind-the-scenes look at what it really takes to turn learning i...
Jun 09, 2025•26 min
🎙️ The Sales System That Delivers Results – with Ramez Helou & Mohammad Ghaddar In this episode, Ramez Helou, Founder and CEO of The Academy for Sales Excellence, sits down with Mohammad Ghaddar, to delve into a proven sales system that consistently delivers real results. Together, they break down the step-by-step process that transforms average sellers into top performers. You’ll discover: ✅ What separates top performers from average sellers ✅ The building blocks of a successful sales syst...
May 07, 2025•47 min
In this episode, Sales Professor Ramez Helou sits down with Jad Jammoul , a graduate of the Systematic Selling Strategies – Fundamentals program, to discuss his incredible transformation in sales. Jad shares how shifting his mindset, refining his approach, and mastering essential sales techniques helped him move from hesitation to confidently closing high-value deals. In This Episode, You’ll Discover: The Power of Mindset in Sales: Learn how adopting a winning mindset can elevate the quality of ...
Feb 24, 2025•42 min
In this episode, Sales Professor Ramez Helou engages in a dynamic conversation with Rajab Abu Keer, Senior Commercial Director at George Fischer. They delve into the intricacies of sales leadership within complex markets, emphasizing the significance of value selling and the integration of engineering expertise to meet client needs. In This Episode, You’ll Discover: Value Selling Techniques: Learn how to effectively communicate the unique value of your products, especially in competitive and tec...
Jan 06, 2025•35 min
Are you looking to navigate the complexities of the foodservice distribution industry and achieve sustainable growth? In this episode, Sales Professor Ramez Helou, sits down with Ayman Arnous, Commercial and Strategy Head B2B of Almarai Pro to explore key strategies and trends driving success in the Horeca (Hotel, Restaurant, and Catering) sector. Learn from their vast experience and gain actionable insights that can elevate your approach to foodservice management. In This Episode, You’ll Discov...
Aug 19, 2024•34 min
Are you in the foodservice distribution industry and looking for strategies to boost your sales growth? In this latest episode, we delve into the unique challenges and opportunities within the Horeca (Hotel, Restaurant, and Catering) sector. Discover actionable insights and proven techniques that can help you drive significant growth in this competitive market. In This Episode, You'll Discover: Market Trends: Understand the latest trends shaping the foodservice distribution industry. Sales Growt...
Aug 09, 2024•59 min
Step into the world of relationship marketing with our latest podcast episode, "How to Grow Sales Through Relationship Marketing," featuring Sales Professor Ramez Helou and special guest Phil Bedford. This episode delves into the art of building strong customer relationships to enhance sales performance and drive business growth. In This Episode, You'll Discover: Relationship Building Tactics : Master strategies to foster meaningful connections with your clients. Customer Loyalty : Understand ho...
Jul 02, 2024•39 min
Step into the world of foodservice sales with our latest podcast episode, "How to Sell to Chefs and F&B Professionals," featuring Sales Professor Ramez Helou and special guest Abdallah Elias. This episode is a deep dive into the unique challenges and opportunities of selling in the culinary industry, providing listeners with a comprehensive guide to understanding and connecting with chefs and food & beverage professionals. In This Episode, You'll Discover: Effective Engagement Strategies...
Apr 02, 2024•45 min
Step into the complex world of global markets with Ramez Helou and Fady Chehadi in this insightful episode from The Academy for Sales Excellence. Uncover the intricacies of navigating international business landscapes and learn from the journey of transforming a modest export division into a global powerhouse. This discussion is laden with expert advice on overcoming cultural and structural challenges, the significance of effective communication, and the art of aligning mission and vision to thr...
Mar 19, 2024•14 min
Embrace the transformative power of putting customers first in this enlightening episode from The Academy for Sales Excellence. Join us as we explore "A Customer Centric Mindset to Grow Your Sales," featuring insights from leading sales experts Ramez Helou and Antoine Masse. Uncover the pivotal role customer centricity plays in achieving and sustaining sales growth across industries. This episode is a treasure trove of strategies, real-world applications, and expert advice on nurturing customer ...
Mar 13, 2024•49 min
Dive into the world of foodservice distribution with sales experts Ramez Helou and Dr. Elie Daher in this compelling episode from The Academy for Sales Excellence. Discover the secrets to sustainable sales growth in one of the most competitive industries. Learn how to unravel the strategies that have led to remarkable success stories, sharing their profound insights on building robust customer relationships, adapting to evolving market demands, and empowering sales teams to achieve and exceed th...
Feb 29, 2024•36 min
In this enlightening episode, we explore the transformative journey towards building a truly customer-centric organization. Our special guest, Simon Lewis, a distinguished growth strategist with a rich background in advising top-tier companies like the Emirates Group, shares invaluable insights and practical strategies. Dive deep into the essence of customer-centricity, uncover the leadership qualities essential for fostering a customer-focused culture, and learn actionable steps to align your t...
Feb 22, 2024•40 min
Stay connected and never miss an update: 🌐 Website : www.theacademyforsales.com 🔗 LinkedIn : linkedin.com/company/theacademyforsales 📸 Instagram : @academyforsales 📘 Facebook : facebook.com/academyforsales ▶️ YouTube : youtube.com/@academyforsales 🎧 Explore more episodes, insights, and resources on our website....
Sep 21, 2023•24 min
Stay connected and never miss an update: 🌐 Website : www.theacademyforsales.com 🔗 LinkedIn : linkedin.com/company/theacademyforsales 📸 Instagram : @academyforsales 📘 Facebook : facebook.com/academyforsales ▶️ YouTube : youtube.com/@academyforsales 🎧 Explore more episodes, insights, and resources on our website....
Sep 18, 2023•49 min
Stay connected and never miss an update: 🌐 Website : www.theacademyforsales.com 🔗 LinkedIn : linkedin.com/company/theacademyforsales 📸 Instagram : @academyforsales 📘 Facebook : facebook.com/academyforsales ▶️ YouTube : youtube.com/@academyforsales 🎧 Explore more episodes, insights, and resources on our website....
Apr 03, 2023•36 min
Stay connected and never miss an update: 🌐 Website : www.theacademyforsales.com 🔗 LinkedIn : linkedin.com/company/theacademyforsales 📸 Instagram : @academyforsales 📘 Facebook : facebook.com/academyforsales ▶️ YouTube : youtube.com/@academyforsales 🎧 Explore more episodes, insights, and resources on our website....
Apr 03, 2023•40 min
Struggling to find the right opportunities? Perhaps you have enough good opportunities, but lack the ability to close them? To help you overcome these challenges, Sales Professor Ramez Helou speaks with the man who is famously known as the Rebel Networker, Phil Bedford . Over the years, Phil has been developing and sharing a variety of proven and tested hacks with individuals and entrepreneurs with amazing results. The Academy for Sales Excellence recommends the podcast for those in business dev...
Apr 27, 2022•47 min
Your local market could be a ‘red ocean’ of competition limiting your true sales potential. Whether you’re a seasoned professional at export sales, or wish to consider new ‘blue ocean’ opportunities in foreign countries, there’s something for everyone in this week’s interview. Sales Professor Ramez Helou interviews Fady Chehade , Vice President Global Business Development at GOJO Industries Both gentlemen discuss the latest trends and insights impacting export sales and how you too can best leve...
Apr 13, 2022•46 min•Season 1Ep. 5
The foodservice sector employs and impacts the livelihoods of billions of people across the globe. For over 45 years, Almarai has played a major role in shaping the foodservice industry across the Middle East. Given the dramatic changes in the foodservice industry (accelerated by the recent pandemic), this week, Sales Professor Ramez Helou speaks to Ayman Arnous , Head of Foodservice Sales for the GCC at Almarai. Both gentlemen discuss the latest trends and insights impacting foodservice sales a...
Apr 04, 2022•36 min
Do you struggle to generate sales leads for your business? Or, can you generate sales leads and wish they would close faster? To help overcome these challenges, Sales Professor Ramez Helou speaks to Philip Mazloumian . For more than 15 years, Philip has been consulting businesses to increase their sales revenue and profitability whilst improving cash flow and lowering the cost of customer acquisition. Also, as a sales trainer in Dubai, UAE, he has become an integral part of the Academy for Sales...
Mar 23, 2022•1 hr 1 min
This interview in the Spanish language is full of valuable insights on the misunderstood profession of selling and the art of rising to a leadership position from among peers. Coming from a civil engineer background, the last thing on his mind was a career in sales and sales leadership. Was it easy? Why has he stuck with it for more than 11 years? Sales Professor, Ramez Helou, speaks with Hector Cerdio, Regional Sales Director, Energy and Industry at Hilti Latin America as he shares his humble j...
Feb 25, 2022•1 hr 12 min•Season 1Ep. 7
البقاء للأسرع تعلماً وتطبيقاً: حوار شيق أجراه رامز حلو مع صبحي آق بيق – البدايات ورحلة التأليف والتدريب فَرَضَ النمو السريع للحياة وثورات المعلومات والاتصالات والتقنيات على الجميع تنمية معارفهم وتطوير مهاراتهم وبناء جداراتهم باستمرار وبشكل متواصل، فالبقاء سيكون من نصيب الأسرع في اقتناص العلم والمعرفة. تحدث صبحي آ ق بيق عن تطوير الأعمال وعن مؤلفاته المنشورة ومدى أهمية تعلم علوم وفنون المبيعات والتسويق وتحصيل الديون لكل أبناء المجتمع من الصغير للكبير لأنها الأسس التي سيُبنى عليها الذكاء الاجتماعي ...
Feb 24, 2022•56 min•Season 1Ep. 3
In this episode, Sales Professor Ramez Helou speaks to Alan Bell. After 25 years of sales experience, and USD 70 Million in closed sales deals, Alan decided to swap his full-time sales profession to become an entrepreneur and photographer in Dubai, UAE. The Academy for Sales Excellence is privileged to have him onboard as a sales trainer in Dubai and beyond. Both gentlemen discuss the parallels between the two professions and how a first impression can make or break your sales success. Stay conn...
Feb 17, 2022•49 min•Season 1Ep. 1
