Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business - podcast cover

Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

Chandler Bolt, Founder of selfpublishing.comself-publishingschool.com

Learn how to write an publish a book that changes lives. Every week, I interview your favorite authors - the most successful authors on the planet - to see how they write & launch their books and to learn how they use books to grow their business. I’m your host, Chandler Bolt - CEO of Self Publishing School / SelfPublishing.com and the host of the 7 Figure Principles Podcast. New episode every Wednesday.

Watch a free training on how to write and publish a book in 90 days here: https://selfpublishing.com/freetraining

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Episodes

SPS 235: $80k/year In Royalties For 6 Years From One Book…How This Teacher Did It with Rob Plevin

Ever wondered what it takes to transition from traditional publishing to self-publishing, and turn that into a success story? This episode is a treasure chest of wisdom as Rob, an ex-teacher, trainer, and behavior consultant, joins us to narrate his inspiring journey of self-publishing his first book. Despite his book being a bestseller at the publishing company, the returns were not as rewarding as he'd hoped. Rob's bold move to buy back the rights and self-publish has been a game changer, resu...

Nov 08, 202342 min

SPS 234: BIG ANNOUNCEMENT! Unleashing the Power of Authorship

Ever dreamt of becoming an author but your doubts about your writing prowess held you back? Wish no more! This episode is a treasure trove of practical tips and deep insights into conquering your fears and harnessing your unique story and knowledge into a compelling book. We take you through five powerful motivations for publishing a book and how it can transform you into an authority figure, amplify your message, and attract new clients. A solid game-changer, a book can also diversify your inco...

Nov 01, 202323 min

SPS 233: Be Seen: Discovering Your Voice & Booking Speaking Gigs Grow Your Brand with Jen Gottlieb

Do you ever feel like you're playing a part, hiding your true self from the world? Ever wondered what it would be like to shed that facade and just be...seen? That's exactly what our guest today, the phenomenal Jen Gottlieb, has done. Co-founder of Super Connector Media, international speaker, and author of the recently published book, Be Seen, Jen takes us on an introspective journey of her self-realization inspired by a psychic reading and her burning desire to be authentic. She shares the str...

Oct 25, 202342 min

SPS 232 How I Sold 25,000+ Copies Of My Children’s Book with Delanda Coleman

Join us for an enlightening journey into the world of children’s books with Dahlanda Coleman, the best-selling author of "More Than a Princess" and founder of Sydney and Coleman Publishing Company. Ever wondered how a background in tech combined with the experience of motherhood could lead to the creation of a successful children’s book? Get ready to get enlightened as we unravel Dahlanda's inspiring journey, from writing her masterpiece to selling over 25,000 copies. Our conversation takes a de...

Oct 18, 202340 min

SPS 231 How To Get Famous & Sell More Books By Getting On TV with Clint Author

Ever wondered how a taxi driver became a successful author selling over 100,000 copies of his self-published book? Get ready for an electrifying chat with Clint Arthur, a PR and publicity savant who went from a Wharton Business School graduate to a taxi driver, to winning Dan Kennedy's Information Marketer of the Year Award. Listen in as Clint shares his remarkable journey, recounting a life-altering chance encounter at a men's self-help campfire and his transition to becoming an established aut...

Oct 11, 202347 min

SPS 230 Using AI / ChatGPT To Write & Publish Your Book with Jonathan Green

Step into the world of Jonathan Green, a best-selling author and AI expert, whose inspiring journey from dismissal in a snowstorm to building a successful online business deserves an audience. Hear the writing maestro reveal how he has authored over 300 books, and how his partnership with AI, particularly chat GPT, levels up his editing process. Discover how his writing process intertwines with technology to produce art that resonates with his readers. Peek into the future of interactive writing...

Oct 04, 202345 min

SPS 229 Grow An App Using A Book And Teaching Kids About Money with Scott Donnell

Do you believe in your child's wealth potential? You're about to find out how to tap into it! Join me for an engaging conversation with Scott Donald, the mastermind behind the groundbreaking book, "Value Creation Kid," and the innovative Gravy Stack app, a game-changing banking system for kids and teens. Together, we explore the critical need to teach children financial literacy and critical thinking skills early in life. We dive into the secrets of Scott's unique approach in helping parents imb...

Sep 27, 202343 min

SPS 228 Post Pardon Me: Writing A Book About Postpartum And Other Difficult Life Experiences with Suzanne Yatim Aslam

Get ready to be inspired as we chat with Suzanne Yatim Oslam, the former Miss Arab USA who transitioned from acting to writing, hitting the jackpot as a number one bestseller with her new book, Post-Pardon Me. Suzanne's book explores her personal journey through post-partum depression and anxiety, offering a sincere account that many moms will find relatable. Enlightening, engaging, and infused with Suzanne's own unique brand of dark comedy, this book is a shining testament to the transformative...

Sep 19, 202334 min

SPS: 227 Marketing Secrets, Affiliate Book Launches, And Gorgeous Book Funnels with Julie Chenell

Ever wished you could transform podcast content into a high-converting book in just 90 days? Well, listen in as our guest, Julie Chanel, brandishes the secret blueprint to creating her lead magnet of a book, Marketing Secrets. Julie takes us through her captivating journey of collating, summarizing, and consolidating Russell Brunson's podcast content using a blend of auditory learning and AI tools. Not only does she reveal how the design elements of the book resulted in an impressive 80% opt-in ...

Sep 13, 202340 min

SPS226: The Journey To 110,000 Copies Sold & Relaunching Your Book…How I Did It with Sean Cannell

Are you ready to unlock the transformative power of writing a book? Join us on a captivating journey with Sean Cannell, author of the highly successful 'YouTube Secrets' and Noah St John, a self-publishing guru. Together, we peel back the curtain on the impact of writing a book on personal growth and brand enhancement. Sean shares his personal journey, revealing how penning his book has shaped him into a better communicator and teacher, and the advantages of listing your book on Amazon for accel...

Sep 06, 20231 hr 24 min

SPS 225: Why Affirmations Don’t Work & How To Use Afformations Instead with Noah St. John

Welcome to an episode brimming with insights from the world of self-help literature. Our guest is none other than the mental health coach to the stars, Noah St John, who takes us on a thrilling ride through his journey of writing and selling 22 books. An early bibliophile, Noah shares how his love for books not only shaped his career but also became a driving force behind his business. He recounts the interesting story of how he self-published his first book in 1998 and a year later, met Jack Ca...

Aug 30, 202337 min

SPS 224: The Engineer Approach To Millions Of Copies Sold with Todd Sattersten

Imagine if you could decode the publishing industry with an expert who has a unique perspective, and is willing to spill some trade secrets? That's exactly what you'll get from our fascinating conversation with Todd Satterston, owner and publisher of Bard Press. Todd’s engineering background gives him a unique, process-driven take on publishing, which has led to the success of his unique model of releasing one book per year. In a world where quantity often overshadows quality, Todd’s approach is...

Aug 23, 202343 min

SPS 223: The 2 Week Vacation Test & Scaling From 6 To 7 Figures with Austin Netzley

Buckle up for an enlightening chat with Austin Netsley, a seasoned advisor, entrepreneur, author, and the brains behind 2X. We venture down the fascinating road of his journey, shining a spotlight on the crucial role that books have played in cementing trust and securing clients. The spotlight turns towards Austin's strategies behind launching his latest book, 'From Six to Seven Figures', and the buzz surrounding his forthcoming title, 'The Two Week Vacation Test'. Our conversation takes an intr...

Aug 16, 202342 minEp. 223

SP 222: How To Host An Epic Book Launch Party with Nick Gray (The 2 Hour Cocktail Party)

Ever felt like your perfectionism is stalling your writing progress? You might just find comfort in the story of our guest, Nick Gray, entrepreneur and author of The Two-Hour Cocktail Party. Nick spent six long years writing his book, battling perfectionism and learning valuable lessons along the way. His advice to fellow writers? Invest in your work, but don't let the quest for perfection stall you. Get ready for a deep dive into the art of book launches. How do you plan a memorable event that ...

Aug 08, 202348 minEp. 222

SPS 221: Mastering Marketing, Book Promotion and Hypnautic Writing with Dr. Joe Vitale

Prepare to be captivated as we sit down with Dr. Joe Vitale, the master of marketing and book promotion, to reveal his fascinating journey of selling over 80 books. Discover how his book, The Attractor Factor, paved the way for the phenomenal movie, The Secret. Get inspired by his ingenious use of intensive, enduring, and diverse marketing tactics to make his books stand out from the crowd. This is more than just a discussion. It's a masterclass in leveraging social media, publicity, and the int...

Aug 02, 202342 minEp. 221

SPS 220: The Story Blender: How I Sold 1 Million Copies Of My Novels with Steven James

Wow, what a fascinating interview! Today I'm joined by Steven James who's the author of 24 nonfiction books and 18 novels that have sold over 1 million copies. He's also the host of The Story Blender podcast. In this interview, we talk about: -How James finally wrote & published his first novel -Have you ever thought “I could write a better book than this!”? If so, here’s what to do -What writing 24 nonfiction books taught James that helped him write better novels -Should you write fiction o...

Jul 26, 202342 min

SPS 219: Selling 1M+ Copies Of Multiple Books & Getting Your Book In Airports with Jay Papasan

Prepare to be captivated as we delve into the world of successful publishing with our esteemed guest, Jay Papasan, the VP of strategic content for Keller Williams Realty International. Jay reveals the power of books as an influential tool in reaching out to a vast audience. He takes us through his publishing journey at Harper Collins and shares the story behind the tremendous success of his books co-authored with Gary Keller. You'll be intrigued by the story behind 'The Millionaire Real Estate A...

Jul 19, 202347 minEp. 219

SPS 218: Portable Stories, Great Case Studies, And Writing Books People Share with Joey Coleman

Such a fun episode! You may remember Joey Coleman from Episode 54. He's entertaining, engaging, and he's written one of the best books I've ever read (listen to the episode to find out which one). In this episode we talk about: -What Joey learned from his wife who’s an editor and ghostwriter (and the tough feedback she gave on his new book) -“The Portable Story” concept from Clay Hebert that will help you write a book that people share with others -How to tell great stories and teach better thro...

Jul 12, 202346 minEp. 218

SPS 217: Mastering the Art of Writing & Selling Books with Bestselling Author, Dr Shefali

We've got a treat in store for you! Join us as we delve into the world of best-selling author, Dr Shefali Tsabari, in a conversation that is as enlightening as it is inspiring. This celebrated author of four books, including three New York Times bestsellers, opens up about the bumps and triumphs in her writing journey, laying bare the struggles she faced while launching her first book, The Conscious Parent, and how her unwavering belief in its message catapulted it to success. Brace yourselves t...

Jul 05, 202337 minEp. 217

SPS 216: Growing Your Marketing Agency Using A Book with Erik Huberman

Should you use a book to grow your agency or service based business? Today I'm joined by Erik Huberman...author of The Hawke Method and CEO of Hawke Media. We talk about writing a book that grows your business and a whole lot more: -Why Erik decided to write a book as a marketing agency owner -How Erik spoke the draft of his book in about 10 hours (behind the scenes of the process) -The actual value of a book for an agency owner (it’s not what you think) -The 3 Principles of Marketing in the Haw...

Jun 28, 202337 minEp. 216

SPS 215: The Secrets To Editing Success, Fictionary, And Making Your Story Unforgettable with Kristina Stanley

This is an editing masterclass! ...especially if you're writing fiction. Today I'm joined by Kristina Stanley, the author of multiple books and the Founder/CEO of Fictionary. In this interview, we talk about: -The different types of editing - what are they and what is “Story editing”? -The Secrets To Editing Success -The Story Test - how to use it to improve your writing -What lives with the editor and what lives with the author in the editing process? -How to figure out what kind of editing you...

Jun 21, 202335 minEp. 215

SPS 214: The Pursuit Of The Wall Street Journal Bestseller List…Exactly What It Takes with Steve Chou

Steve Chou is the host of the My Wife Quit Her Job podcast and the author of The Family First Entrepreneur. Today he joins the podcast to show us the behind the scenes of the launch of his first book. In this interview, we talk about: -Why Steve chose the traditional publishing route and how he negotiated a deal with Harper Collins -Why books are harder to sell than ecommerce products, live event tickets, etc -The 3 month pre-order process: exactly what Steve did to move books ahead of the launc...

Jun 14, 202341 minEp. 214

SPS 213: She Builds: The Anti-Hustle Guide To Book Marketing & 1M+ Copies Sold with Jadah Sellner

Today's guest has a really interesting experience publishing both a recipe book and a traditional nonfiction book. Jadah Sellner is the author of She Builds: The Anti-Hustle Guide to Grow Your Business and Nourish Your Life. She's also the host of the Lead With Love podcast. In this interview, we talk about: -How to monetize & grow your business using a recipe book or cookbook -The difference between writing a recipe book and a nonfiction book -The Anti-Hustle guide to writing and publishing...

Jun 07, 202342 minEp. 213

SPS 212: Lessons Learned From 5,000+ Calls With Aspiring Authors with Chad Aleo (The Book On High Ticket Sales)

Today I'm joined by Chad Aleo...a Publishing Consultant at selfpublishing and the author of "The Book On High Ticket Sales". Over the past 5 years, Chad has had 5,000+ conversations with aspiring authors and brought in $10M+ in sales. In this interview, we talk about: -The 3 buckets that keep people from getting started with their book -“We live in a procrasti-nation” - how to overcome procrastination with your book -The common traits of the most successful authors Chad’s talked with -What our L...

May 31, 202338 minEp. 212

SPS 211: Writing A Book While Raising 8 Kids & Running A 7 Figure Business with January Donavan

Calling all busy moms & business owners who want to write a book! Have you ever felt like it's impossible with everything you have going on? Today I'm joined by January Donovan, the founder of The Woman School and the author of Redefine Success For Women. In this interview we talk about: -Why January decided to write a book while raising 8 kids and running a 7 figure business (is she crazy?!) -Advice for busy moms who want to write a book -How January wrote her book in a month by planning ev...

May 24, 202340 minEp. 211

It's my birthday, but guess who's getting a gift? That's right, it's YOU! Visit selfpublishing.com/birthday to grab it

I want to ship you a copy of our limited edition 90 Day Author Success Planner. We've discontinued this and there's only a handful left in stock, and I want to ship it to you if you do these 3 simple things as a birthday gift to me. Snatch your free copy here: https://selfpublishing.com/birthday Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singa...

May 19, 20232 min

SPS 210: Profitably Running Book Ads & Staying At #1 For 135 Days Straight with Nate Hambrick

This might be the best episode we've ever had on how to sell books long term. I'm joined by Nate Hambrick...Publishing Consultant at selfpublishing.com and author of the book Crush Your Kryptonite. In this interview we go deep on what actually sells books long term, including: -Testing cover samples with 600+ people…why Nate did it and what he learned -The “Billy Ray Cirus” Launch…and why you want to avoid it like the plague -The 2 principles of Nate’s 90 day book sales plan -Breaking down your ...

May 17, 202343 minEp. 210

Announcement: Life Changing Event, Huge Speakers, And Prices Going Up Soon

We have exciting news to share about the upcoming "Author Advantage Live" event! Get ready for a remarkable experience as we reveal the impressive lineup of speakers who will grace the stage. This event is a must-attend for aspiring authors and book enthusiasts. With accomplished authors, industry leaders, and literary influencers taking the stage, you'll have the opportunity to gain valuable knowledge, inspiration, and networking connections. Act fast because ticket prices for this event will b...

May 15, 20234 min

SPS 209: Your Two Weeks Notice & Doing $1M From Your Book Launch with Amy Porterfield (Behind The Scenes Of Her NYT Bestseller Launch)

Today I'm joined by Amy Porterfield...author of "Two Weeks Notice" and the host of the Online Marketing Made Easy podcast. Wow, what an interview! We talk about: -The core principles of the Two Weeks Notice and how they apply to authors who want to start a business -The difference between co-authoring a “For Dummies” book and launching your own book -The strategies Amy used to hit the New York Times bestseller list -The question all authors need to ask to maximize the launch of their book We als...

May 10, 202339 minEp. 209

SPS 208: Landing Your Dream Job & Advice From In The Trenches Doing 2,800+ Author Coaching Calls with Michael Lachance

Today I'm joined by Michael Lachance...author of "Land Your Dream Job" and the Author Success Manager at selfpublishing.com. In this interview, we talk about: -A book as a $15 mentor and why Michael decided to write a book -Why & how to identify your ideal avatar with your book -Why your book isn’t for everyone and how to narrow the scope of who you’re writing for -How to dial in Amazon ads for your book We also talk about Michael's advice coaching 1,000's of our authors through the process:...

May 03, 202339 minEp. 208
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