Welcome to Sears beers, knowers, and doers, a podcast about intuition. Do you know what that is? Intuition to me, is that inner sense for knowing that something is true and yet I have no proof, but there's so many definitions and there's so many ways that can come and will even be , bring together and share with you some amazing guests. You have some amazing life stories and also some insights into how intuition can come. And I'm looking to gather those crows in the trees.
I hope you're one of them. I hope that this podcast inspires you to be more connected to your intuition. And I hope that by doing that, we make the world a better place. Thanks for coming on this journey with me
Before we get started today, I would love to share some tools with you to help with stress and feeling overwhelmed, especially for the energetically sensitive person. Feel free to go to my store on my website at www dot healing, vitality.ca. Thanks so much for coming on this journey with me, I guess
Tonight is a teenager. She's an entrepreneur. She is an inventor. She ,
Somebody who literally shines light on things.
It is a bright light. My guest today is Beth Stevens .
Today. I am really excited to have Beth Stevens on my podcast because she's bringing this amazing thing to light. And we met at a podcast event in January, I think. Yeah, so that podcast event and brought me a few guests. So I'm excited to bring you to the world. So tell us a little bit about yourself. So I'm also a small business owner, so I called best cyclic . Basically what we do is we sell lights that show drivers how much fruit cyclists .
So it has chapters on the left side as a psych , and then it should ask one meter on the pavement. And I actually started this . I didn't have it in mine too . As a business. I actually did it first book project . So what started out in your garage and a trifold with glue and duct tape all around.
I recently just launched a website and it really has taught me the importance of when you work hard on something and when you're passionate about something and when people believe in you and they encourage you, then it can really turn into a way more than you ever expect it to be. And it's just been lovely. Be able to see this go on this journey and be incredible. And yeah. Can you explain a little bit about what a STEM project is? People don't know about for sure.
So is a science fair type of thing and you have to solve a real world problem using science, technology engineering, and recently they added a steam. So science, technology, engineering, arts, and mathematics. And I was having a really hard time coming up with an idea to solve a real problem. So originally I was just going to make a whole keynote because I couldn't think of anything and the deadline was fast approaching, but then I heard Ella's story on the abuse .
Allen was a professional cyclist from Sussex, new Brunswick, and she was known internationally. She was also known for her passion and her dedication to the sport. And I never met her personally myself, but everything I've heard about her has just been caused him to get , and that she was a real role model for up and coming cyclists . And she was just an awesome all around person. So one day Ellen was home and she was at for a training run and sadly, a driver did not see her.
And she was hit by the current sadly passed away. And that really impacted the new Brunswick community. It wasn't just like a cyclist community thing. It was a new Brunswick thing and ed made everybody more aware and it also caused a new law to come to pass and the law called Ellen's law. So the States that side, or driver's muskets blessed one meter on the road. And then I was having, this was around the same time as the STEM project.
So then my mom said, she was like, Oh my goodness, if I'm driving and still be hard to tell how long would meter is. So it would be really helpful if I had a visual or a cyclist had something to show drivers, Oh , this is how much space I need. This is how much groom you need to give me spread this out .
What if I created a light that helped drivers know how long one meter is, and also help cyclists to prevent more Chinese from half third to prevent tragedies like Allen from happening again, because it truly made a wake in the community and it needs , it made everybody start to think and be more aware. And I think that this light can help more people. And that really just inspired me to make a difference and help cyclists DC .
Well, awesome. And both the idea, but so sad about Ellen. I remember when Ellen passed away and the impact that that had on not only the biking community, but on the community at large, because it was, I mean, new, Brunswick's not a very big place.
And so we all felt like, how did that happen in one sense, but in another sense, some of us have driven beside a bike and felt that nervous tension of how precarious it is to know that there's a human being on that bicycle that could hit a rock and fall over at any time. Or I wonder if they know that I'm coming. I wonder like , do they have earbuds in like how aware are they of us as drivers on the road? As much as how aware are we as drivers aware of them?
Because some roads, especially country roads are , you don't always have a big stretch of road before you that you can see ahead. And so when I heard that you had made this very concrete, this is how far you need to be away. I was like, okay, thank you. That gives me as a driver, some peace of mind because you never know what that three feet actually is. And it's actually become a law in new Brunswick.
Yeah. So if you fail to give cyclists one meter on the road, then they can take a picture of your license plate or I don't know , memories , and then they can report you to the RCMP and you lose three demerit points. And you're also fine, right ? I think it's $149, so it's pretty serious.
So you're, you're doing this for two reasons, one to protect the cyclist, but also to protect the driver, which is a side benefit,
But then it's also very dangerous for the drivers. They don't know how much room, because in some cases they can get too much room and it can cause a negative load, oncoming traffic, and it can put the driver and the cyclist and other drivers on the road and dangerous luck . So it's just important to be aware, and this can help prevent so many accidents, not just on this part, but also chargers .
Absolutely. Yeah. And is like the actual process that you've gone through to build this business. It came out with a prototype, right? How did it go from prototype idea to like a STEM project idea to , Oh my gosh, I should look into who can manufacture this for me and sell it. Like, how did it go from that point to , to this business?
Well, I talked to possess , I did a Ted talk in June and I talked about the process and how it wasn't always sunshine and rainbows. And it wasn't always, people constantly encouraging me. Although I did have a lot of encouragement from the cycling community and from , um , different engineers and different people in professional situations. I also did experience some negative backlash.
I don't know, but I just think like the most important part for me from getting to the product or the prototype to the product that we have now is I just learn to really focus on the positive and focused on why did you start? Like, why did you start doing this? Why did you come up with this idea?
And I found that really helpful, but as far as like, technically like going from the first prototype to the second prototype is a lot of trial and error and just really listening to what cyclists are telling me and what they wanted, but also making something that would make it simple and make the light as bright as possible flow and make it as noticeable. But also keeping like a price point though , because our first light weight around 10 pounds and it was very, I don't know , I don't know.
It's kind of corny when you look at back at it now because I stuck to something , a box for the battery to hold it. And then we, it was a battery, went into the water bottle holder and then all the wires I had to tape them around. So they didn't like fly everywhere and go into this boat . So looking back at it now, I was like, Oh my goodness, who would ever put that on their bike? Especially cause I'm becoming kind of a cyclist out. I was like, Oh my goodness. I would never use that.
That's crazy. So it really just was about listening to what cyclists were telling me and the feedback that they wanted. Like, Oh, we really would like it USB rechargeable. We would like it to be red because that gives drivers like attention span. It goes right to it because this was the white light. It almost wouldn't draw your attention.
And I just really listened to them and did a lot of research and compared it to other links that are already on the market and just really made it unique design, but also, and competitive with other lights right now.
Well, and that's how it's done. So at your age, you've learned a lot for how to fill a need and succeed. So I'm excited for this launch of your website and for more people to get to know what you're doing. Cause it's, it's going to save lives and it's going to protect drivers just as much as it's protecting the cyclist . So well done. Well done. Very exciting. So I'm going to switch gears a little bit and ask you, how does your intuition come?
Because to me, this was an inspired process, but you tell me, I'm not sure
It was definitely an inserted process because I'm somebody who, unless I have a real connection to something, especially in school, I find I have to be passionate about it or have to feel like there's a purpose towards it. And I'm doing it for something other than just myself. And that really made a difference with this project. I found because there'd be times when I wouldn't want to work on it and I wouldn't want to develop it.
And my dance or other cyclists that's America would say like, Oh no, like this is a good idea. This can really make a difference. My intuition and my drive almost comes from the fact that it's not just for myself. It's not just for my own benefit. Like this can help so many people and that just really I find help to fuel. And it really taught me that in school, my learning can make a difference in the real world.
It can be for more than just a grade and it can be for more than just, Oh, you go to school, then you can go to good university. Then you get paid a lot of money, like price difference. I can make a difference when I'm in school, I can save lives and I'm in school and I can do something more than just be a student and just be kind of a pretty face , you know? So that really helps with drive .
And the inspiration actually helps get you through the , the hard times too way.
Yeah. Oh yeah. 100%.
So with you, was it a gut feeling or did you have a sense that, you know, like how did the idea come? Was it something that just, Oh, I should do that. Or was it following kind of breadcrumbs or what would have been, how did the inspiration come?
Well, the inspiration came from, Oh my goodness, there's a deadline. I need to come up with something. And I'm also really competitive. So I always want it when and the STEM project , like it's also a competition. So it was the best project, get to go compete at the district and then the districts getting a complete compete at provincial . So that kind of came along with the inspiration as well.
But also after hearing Ellen's story, my mom said, it'd be really hard to tell, cause she's the driver and I obviously I'm not a driver yet. So I wouldn't really know. And she said like, I would really like to know a visual or know exactly how long a meter is because a lot of people like when, you know, how long could be is they were just kind of guessed and it'd be a lot easier if there was an EKG cycle of space, if there's a visual. So that was really where it came from.
And then that wasn't really the inspiration for the idea, but the inspiration to keep the idea alive and to make it not just a school project and make it really a business came from the incredible support from the cycling community and testing it out , testing the market at the Monkton farmer's market and really getting a good, positive feedback from the community. And that really inspired me to make it more than just a school project and make it more than just like an easy a, you know,
It's so true that sometimes our inspiration is external. When people give us feedback, like keep going, keep going. Like this is awesome. And a lot of times, if, if that kind of feedback doesn't resonate with you personally and, and your passion, then we know that it's not the right idea. But in this case where it resonated with you personally and hit a chord , it's, it's definitely a place that is going to lead you.
Wonderful places like it's already has, but I think it could be going much further than what it's, where it's at right now. Personally, I get super excited when I think about where this can go for you.
Awesome. Thank you so much. So with the
Late and the feedback from the bike gang community, you've had other people outside of the biking community fall into your path. Is that true?
Oh yeah. 100%.
Can you tell us about some of those people?
So , um, a lot of teachers have really stepped up and helped me and made specific community or connections like miss limi . She's a fabulous teacher at my school. She actually invited me to go to the boiling point podcast day. And that was where I really made a connection and a few connections.
And that was where, that was a real turning point for my business, including I got to meet Cindy Como and she runs a lot of events around the London area and I got to attend those and just get inspired by go . So those have been incredible connections because I get to go to so many business conferences and learn so much and really take it all in and learn from other inspiring women in the business field and then the cycling community.
So that has definitely impacted other , definitely some great connections instead of the cycling community. And also people from inside the cycling community have connected me to people who are also like incredible graphic designers like Christina, Tracy. I made that connection through Emily Rogers , who is a professional cyclist in like the new Brunswick area. And she has helped me so much.
She has been such a good inspiration and such a good motivator to like, keep going, like , come on, get your website out , you got this, you know, like, it's so great to have people in that interesting , that really helped me with my website and really helped like narrow it down, you know? Cause it's always good to have different opinions and different feedback.
So there's been a lot of lovely connections and a lot of people really helping me and it's like, my mom and me are talking like this morning, she's like, you would not be here. That wasn't for so many people that have helped you along the line. And I was like, Oh yeah, 100%. Like this is Sacha to unity ideas . Not just best buy . It's almost like the new friends [inaudible] cause so many people have supported it and helped it along the way. Yeah. It's been crazy.
Oh, that's awesome. Likes attract like and good attracts. Good. So I just keep being you Beth and great things will happen.
Thank you all of a sudden .
It's true. It's true. I want to thank you for your insights today and sharing how people can be inspiring just as much as our internal inspiration. So thank you so much for that, Beth.
No problem. Thank you for having me. It's the fun. Have a great day. You too. Bye.
Thank you so much for giving us your time today. We truly appreciate our guests for sharing their stories and insights about how intuition has impacted their lives. And I'm so grateful for Peter trainer for his time and giving me this original music. It's now your turn. It's your turn to listen and act on your own intuition and help make the world a better place until next time. Keep seeing being, knowing, and doing. If you like this podcast, please share it.
If you want to find others, like it, go to www dot healing, vitality.ca or wherever you would find your podcasts. We would love to have you join us on this journey. Come be a Crow sitting in the tree, be part of our community.
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