Chief Customer Officer: Breaking Down Silos In GTM Teams
Apr 14, 2023•27 min
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Episode description
Many B2B organizations are now having a Chief Customer Officer on their executive team. But why and how can your organization utilize this unique position to break down silos in your go-to-market teams?
Listen to this special conversation with Leigh Chesley, Chief Customer Officer with Longbow Advantage, an enterprise SaaS company to learn all this and more.
As I said in the podcast, the CCO title is my favorite executive / c-suite title because it's so focused on customer and creating unifying & memorable experiences.
#gtm #gotomarket #marketing #customersuccess #sales #growth #b2b
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