Science Fiction & Fantasy Marketing Podcast - podcast cover

Science Fiction & Fantasy Marketing Podcast

Lindsay Burokerwww.marketingsff.com
Interviewing and Learning from Successful Authors
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Episodes

SFFMP 221: Whether Awards Are Worth Trying for, Marketing Fantasy Romance, and Being Active in SFWA and RWA

This week, we chatted with RITA award-winning fantasy romance author Jeffe Kennedy. She started her career writing non-fiction, shifted to romance and fantasy romance with traditional publishing, and now does some self-publishing as well. We asked her about whether awards are worth trying for, her thoughts on the professional organizations SFWA and RWA, and what she’s tried and liked for

Feb 20, 2019

SFFMP 220: Succeeding at Traditional Publishing as Well as Self-Publishing and When It’s Worth it to Travel for Conventions

This week, traditionally and self-published fantasy author Gail Carriger joined us for the second time. She first visited two years ago to chat about all the marketing she does and also about how she was transitioning from traditional publishing to a hybrid career. Since then, she’s continued to self-publish, including a new pen name in a slightly steamier fantasy genre. We

Feb 13, 2019

SFFMP 219: Launching a New Pen Name and Getting an Audiobook Deal with Audible

For this week’s show, sci-fi/fantasy/horror author Chris Philbrook joined us to talk about the success he’s had with ebooks and audiobooks (he’s had several deals with Audible for production), as well as a new YA-writing pen name that he’s starting up. Here are some of the specifics that we discussed: Publishing fiction to your website and building a readership before

Feb 06, 2019

SFFMP 217: Tools and Software for Authors + Getting More Fan Engagement on Twitter and Facebook

This week, the guys talked about the various tools and services they use as professional authors. Everything is listed below with links to the sites. The guys also gave some tips for increasing engagement on Facebook and Twitter and really using those social media platforms to help turn casual readers into fans–and maybe even attract new fans! Tools/services for authors Writing

Jan 23, 2019

SFFMP 216: Reaching $100K+ in Income from Writing Science Fiction with Gerald M. Kilby

This week, we chatted writing, publishing, and marketing hard science fiction with Gerald M. Kilby. He’s not the fastest writer, putting out around two novels a year these days, but he manages to keep his books selling well between releases, and he earned more than $100K last year. We asked him all about that, Amazon and Facebook advertising, and what

Jan 16, 2019

SFFMP 215: Working Hard, Ignoring Naysayers, and Becoming a Full-Time Author

For this week’s show, we talked to return guest Jeffery H. Haskell, who first joined us in December of 2017 for the show “Successfully Launching as a New Author and Is Kindle Worlds Worth It?” (Yes, Kindle Worlds was still a thing back then!) Jeffery is a superhero fiction author and also has a new non-fiction title out, Writing for

Jan 09, 2019

SFFMP 214: 2019 Marketing and Publishing Predictions

In this short episode, Jo and Lindsay jump on the bandwagon and share some of their marketing and publishing (but mostly marketing!) predictions for 2019. Will Amazon ads expand and offer more opportunities? Or will authors get fed up with the high cost of clicks and flock to something else? Is the mailing list swap dead? Will group promotions become

Jan 07, 2019

SFFMP 212: How to Find Success in Urban Fantasy with Ramy Vance

Lindsay got to meet lots of cool authors at the 20Books conference in Las Vegas this fall, and today’s guest was one of those people. Urban fantasy author Ramy Vance was involved in the traditional publishing world for years, but when it came time to publish his fiction, he decided to go indie. He’s written a number of novels and

Dec 19, 2018

SFFMP 211: How to Use Your Newsletter to Build Engagement and Fan Loyalty

Not only was this week’s episode jam-packed with newsletter tips for authors but it turned out to be our longest show ever! You may want to turn it into a two-parter or at least get a beverage so you stay hydrated while you listen. Our guest was Tammi Labrecque, author of Newsletter Ninja, along with numerous books under various secret

Dec 12, 2018

SFFMP 207: Podcasting Fiction to Gain an Audience for Your Books

This week, humorous science fiction author James R. Tramontana joined the guys on the show. He’s podcasting his Ace Tucker Space Trucker novels, and we asked him all about how he’s gaining fans that way, people who go on to buy the books. Here are some of the specifics from the show: What’s involved with podcasting your novel or podcasting

Nov 16, 2018

SFFMP 206: How to Rock it in KDP Select/Kindle Unlimited

Jo and Lindsay recorded early this week, since Lindsay is off to the 20Booksto50K conference (inspired by Michael Anderle, as Lindsay said in the show, but put together by Craig Martelle, which Lindsay should have said!). While Jeff was busy packing up his house to make his move to Phoenix permanent, Jo and Lindsay offered some tips on how to

Nov 05, 2018

SFFMP 205: Writing for Star Wars, Podcasting, Patreon, and if Awards Help with Marketing

Our guest for this week’s show is long-time podcaster and slightly less long-time science fiction and fantasy author Mur Lafferty. She is the author of the Nebula and Hugo-nominated Six Wakes, The Shambling Guides, and I Should Be Writing: A Writer’s Workshop. Her most recent publication is Solo, the Star Wars movie adaptation, which we asked her all about during

Oct 31, 2018

SFFMP 204: Selling 10,000 Copies of Your First Novel with Joseph Malik

Today, we were joined by fantasy author, Joseph Malik, who published his first novel, Dragon’s Trail, in 2016 and has managed to sell 10,000 copies over the last two years, despite being a new author and new to marketing. We talked to him about some of the things he tried that didn’t work, plus what he tried that did. *Note:

Oct 24, 2018

SFFMP 203: Staying Motivated, Advertising, and How to Market a Stand-Alone Novel

This week, the guys answered a couple of questions about staying motivated and finishing projects, even when your oh-so-appealing sink full of dishes is distracting you. They talked a bit about their adventures with Amazon advertising and what’s actually working for them now in 2018. They also discussed marketing a stand-alone novel, since Lindsay recently released Fractured Stars, a new

Oct 17, 2018

SFFMP 202: Lessons Learned from Putting Together Anthologies and Donating to Charity

This week’s show should be of interest to those authors who have considered putting aside the author hat temporarily to don the publisher/editor hat for a project or two. Our guests were science fiction romance authors Veronica Scott and Pauline B. Jones, who also happen to be the editors and publishers of the Pets in Space series of scifi romance

Oct 10, 2018

SFFMP 201: Bookbub Ads Update and Cultivating a Successful Author Mindset

This week, we had return guest, crime-fiction author Adam Croft, on the show. We asked him about changes to Bookbub ads that have come about in the last year (he joined us in 2017 for Episode 151 All About Bookbub CPM Ads and Becoming a #1 Bestseller on Amazon), what he’s been up to, and why he’s written a book

Oct 03, 2018

SFFMP 198: Mastering Amazon Ads with Brian Meeks

Jo and Lindsay talked with the famous (not infamous!) Brian Meeks today, author of Mastering Amazon Ads, as well as thrillers, satire, and science fiction (under a pen name). He started tinkering with Amazon ads a couple of years ago when they first came on the scene, and they turned into a game-changer for him, allowing him to sell a

Sep 12, 2018

SFFMP 197: From Cosplayer to Full-time Fantasy Author with NM Howell

This week, fantasy author NM Howell (AKA Nikko) joined the guys to talk about her journey from semi-pro cosplayer (yes, that’s a thing!) and magazine creator to full-time fantasy author. Here are some of the details that we covered: Cosplaying and starting a magazine. Getting into publishing fantasy under multiple names (NM Howell also writes as Nicole Marie). Genre hopping with

Sep 05, 2018

SFFMP 195: Kindle Unlimited, All-star Bonuses, YA Fantasy, and Reverse Harem Fantasy

Fantasy author Alex Lidell joined us on the show this week. She started her publishing journey with YA fantasy when her first novel, The Cadet of Tildor, was picked up by Penguin after being a finalist in Amazon’s Breakout Novel contest. After that, she turned to self-publishing with her YA fantasy TIDES series, and she recently jumped into reverse harem

Aug 22, 2018
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