227: Pricing Mistakes to Avoid - with Chris Mele
Episode description
EPISODE SUMMARY
Mistakes are inevitable, be it in business decisions or personal endeavors. While they may feel unpleasant, they’re actually fundamental in life, how would you determine the correct method without knowing what doesn’t work?
B2B SaaS Sales Coach, Host Matt Wolach, and Managing Partner Chris Mele from Software Pricing Partners bring you many tactics you can use to charge accurately for the value you give and avoid those mistakes.
In this SaaS-Story in the Making episode, Mele generously discusses pricing technicalities in depth while sharing his own previous misses so that you don’t have to! Find out what bullets to dodge and how to do yourself justice when pricing your SaaS.
PODCAST-AT-A-GLANCE
Podcast: SaaS-Story in the Making
Episode: Episode No. 227, “Pricing Mistakes to Avoid – with Chris Mele”
Host: Matt Wolach, a B2B SaaS sales coach, Entrepreneur, and Investor
Guest: Chris Mele, Managing Partner at Software Pricing Partners
TOP TIPS FROM THIS EPISODE
- Account for the Full Service
- Charge All of Your Intellectual Property
- Prioritize the Roadmap
- Establish the Packaging Before the Pricing
- Be Open to How Customers Want to Buy
EPISODE HIGHLIGHTS
- A Constantly Evolving Product Needs Agile Pricing
- Marketing Fairness Helps Defend Price
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