Scale Up - podcast cover

Scale Up

LaunchVicwww.launchvic.org

A new show about startups founded in Melbourne scaling to global success. What can founders, teams, investors and fellow Melbourne entrepreneurs learn from their success and failures? Find out on Scale Up by LaunchVic.

More information go to www.launchvic.org

Season 1: Culture Amp - founded in 2012 to help medium to large companies scale and grow their culture. In 2018 they raised a $49 million Series C round.

Season 2: Redbubble - founded in 2006 as a three sided global artist marketplace with easy to use print on demand services. In 2016 Redbubble went public, listing on the ASX. LaunchVic is Victoria's startup ecosystem development agency.

It’s role is to help build the infrastructure for entrepreneurs and startups in Victoria.

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Episodes

4.10 Celebrate your successes

What makes a good mentor? And what should you do to be a good mentee? In our final episode of Level Up, we'll answer these questions and talk about how to get started with your own mentorship relationship. We're joined by Lucy Lloyd, Co-founder of Mentorloop, which is an online matchmaking site for mentoring relationships. She shares the lessons she's learned from observing hundreds of mentorship relationships in action. In an interesting twist, however, we learn that Lucy's own relationship wit...

Nov 23, 202026 minSeason 4Ep. 10

4.9 Question everything

Katy Stevens had already built a career working in Customer Success (with experience in huge corporations like Microsoft) when she met her future mentor, Didier Elzinga. Little did she know, Didier was about to make her question everything … She took a role working at Culture Amp; a homegrown, Melbourne-based, high-growth technology start-up. But Katy ended up getting more than she bargained for. Some might find Didier's mentoring methods a little challenging. But Katy credits her success to tho...

Nov 16, 202025 minSeason 4Ep. 9

4.8 Evolving together

Today's episode captures one of the more unique styles of mentoring relationships — 'co-mentoring'. Mark and Marty are, independently, two very successful entrepreneurs. And they've joined forces to leverage the power of co-mentoring one another. But … their relationship began under some pretty unique circumstances as well. It all started when Mark turned up to a job interview at Marty's company wearing a neck brace. As it turns out, he'd broken his neck. Support the show: http://www.launchvic.o...

Nov 09, 202021 minSeason 4Ep. 8

4.7 Confronting the unique issues women face as founders

With success comes unexpected challenges. And Renee found this out the hard way … Renee Moore is the Founder and CEO of Cinch Skin, a multi-award-winning skincare brand that exploded onto the shelves of Priceline — one of Australia's largest beauty retailers. But when Cinch Skin grew 400% in a short space of time, Renee realised she needed some help. So she turned to SBE Australia, an organisation which supports and accelerates women-led business through programmes and mentorship. This is where ...

Nov 02, 202027 minSeason 4Ep. 7

4.6 Conquering the chaos

Kinfolk is a social enterprise cafe that provides training and work experience for people in marginalised communities. It was started by Jarrod Briffa, who's lack of hospitality experience often led to struggles. Enter Paul McConville, a loyal customer at Kinfolk, and a hospitality industry veteran. It wasn't uncommon for challenges to be afoot at Kinfolk. But one day, after the power tripped out yet again, Paul decided that Kinfolk needed a bit of help. Paul began to help out, and eventually be...

Oct 26, 202021 minSeason 4Ep. 6

4.5 Navigating a male-dominated industry

Liz B, and her mentor Jacqui Loustau, are two powerful women working in cybersecurity. They first crossed paths at an industry event where Liz made quite an impression on Jacqui before they even spoke for the first time. Fast forward to today, where Liz and Jacqui have set up the AWSN (the Australian Women in Security Network) which supports, inspires and mentors women working in security. In this episode, you'll hear some of the challenges they've faced over their careers, the lessons they've l...

Oct 19, 202024 minSeason 4Ep. 5

4.4 Facing conflict head-on

Australian radio legend, Jules Lund, had a great business idea and the determination, confidence and contacts to pull it off. However, he quickly realised that although he had the enthusiasm, he didn't quite have the business acumen to make TRIBE successful … Enter Anthony Svirskis, an experienced entrepreneur who Jules hired to be TRIBE's CEO (and Jules' new boss). But from the get-go, their relationship was pretty unconventional. In today's episode of Level Up, Jules and Ant teach us what they...

Oct 12, 202019 minSeason 4Ep. 4

4.3 It's hard work (but we have fun along the way)

This story begins with Kirsteene Phelan throwing it all on the line. After she witnesses Rome2rio's CEO, Rod Cuthbert, meeting with a PR firm in their shared office space, she saunters over and tells him to ditch the PR firm and hire her instead! This moment marks the beginning of Kirsteene's career in the travel industry. Kirsteene and Rod begin working together at Rome2rio, and as the years go by they develop a wonderful friendship. They travel to industry conferences together, and Rod helps e...

Oct 05, 202020 minSeason 4Ep. 3

4.2 Growing through discomfort

Disrupting a billion-dollar industry can prove to be a … traumatic experience. At least, that’s what DJ Dikic discovered when building Palette and Tint — two really exciting start-ups — with the mission to change the century-old industry of paint. Helping DJ on his path is Adam Lewis, an established businessman with a mentoring style that is pretty unconventional. And as you'll hear, DJ's reaction to being confronted is quite striking! On this episode, you’ll learn about growing through discomfo...

Sep 28, 202021 minSeason 4Ep. 2

4.1 The quest to level up

In this episode, we follow one company on a journey of growth. Nathan Chan is the CEO of Foundr Magazine, an online media and education business which is fast becoming the go-to online source for entrepreneurs and start-ups. Over the years, Nathan had interviewed people like Richard Branson, Tony Robbins and Gary Vee. And Foundr had been producing great content and top-level training resources. But in 2016, Nathan found himself struggling with an issue that all successful start-ups find themselv...

Sep 21, 202027 minSeason 4Ep. 1

Season 4 - Level Up

You've definitely heard the stories about visionary entrepreneurs and how they built their companies to incredible heights. But behind these icons of business, there's a story which often goes untold ... the story of the mentorship that helped them get there. Level Up is a show about the personal growth of some great Australian entrepreneurs and start-ups, and the mentors who've helped them along the way. Support the show: http://www.launchvic.org See omnystudio.com/listener for privacy informat...

Sep 14, 20204 min

3.8 Horizons

Envato's capacity to create new products is relentless. They don't all work but there's one product that's tipped to be a very large part of the business in the coming years. Even in the early days of the company it had created not one but three marketplaces. This is the final episode of the third season. Share the show and leave a review where you're listening. Scale Up is a podcast by LaunchVic , Victoria's startup ecosystem development agency. For more information on the series or anything ha...

Oct 08, 201927 minSeason 3Ep. 8

3.7 Like a spaceship

Envato is strangely unencumbered by external deadlines, forces, companies, weather, politics and many other things that traditional businesses might be. In the head office on King Street there’s a peculiar but positive sense of calm that exists as soon as you swipe into the building. Scale Up is a podcast by LaunchVic , Victoria's startup ecosystem development agency. For more information on the series or anything happening in Victoria's startup scene visit launchvic.org. Credits Hosted by Court...

Sep 15, 201927 minSeason 3Ep. 7

3.6 Hunting people down

You've never heard of a company profit share like this. Wanting to take a more systematic approach to how the company shares its profit the team at the top gets a small team in HR together to keep a secret and get busy. What they do will only ever and can only ever happen once at Envato. Scale Up is a podcast by LaunchVic , Victoria's startup ecosystem development agency. For more information on the series or anything happening in Victoria's startup scene visit launchvic.org. Credits Hosted by C...

Sep 06, 201917 minSeason 3Ep. 6

3.5 It’s all miserable, please help.

Being a huge website makes you a big target for people with bad intentions. And when they decide to act it can often come in the form of a distributed denial of service attack - a DDOS attack. What happens when Envato's targeted and how do they respond? Whoever's on call get's to work quickly. Scale Up is a podcast by LaunchVic , Victoria's startup ecosystem development agency. For more information on the series or anything happening in Victoria's startup scene visit launchvic.org. Credits Hoste...

Aug 20, 201919 minSeason 3Ep. 5

3.4 Such a weird number

"When the community succeeds, we succeed" One of the the values (see last episode) and emblematic of the focus Envato retains on its treasured and longtime community of authors. Building the global community has been a focus from the start. It is why Envato can keep diversifying, scaling and increasing the huge amount of revenue that flows through it to the community. Scale Up is a podcast by LaunchVic , Victoria's startup ecosystem development agency. For more information on the series or anyth...

Aug 12, 201926 minSeason 3Ep. 4

3.3 Tell it like it is

In a Friday meeting Collis Ta'eed's phone starts buzzing. Someone appears at the window. Then half the executive team are waiting outside. Something's going on. It's one thing to have values, it's another to stand by them even if it negatively affects the business. When push came to shove Envato's made those choices. Almost more than any other, " Values " is the word people at Envato used when describing the company. Scale Up is a podcast by LaunchVic , Victoria's startup ecosystem development a...

Aug 04, 201925 minSeason 3Ep. 3

3.2 A bootstrapped war chest

Envato has never taken outside investment. For a tech company if this size that’s a very rare feat. While many start ups chase venture capital to aid growth, validation and scale, Envato has been building over a decade uninfluenced by investors looking for an exit. Scale Up is a podcast by LaunchVic , Victoria's startup ecosystem development agency. For more information on the series or anything happening in Victoria's startup scene visit launchvic.org. CREDITS Hosted by Courtney Carthy Thanks t...

Jul 28, 201922 minSeason 3Ep. 2

3.1 Who needs Times Square?

What's it like to join Envato? The process from the outside to inside reveals some telling characteristics of Envato’s culture and values. People from around the world are landing in Melbourne to start work on King Street. Scale Up is a podcast by LaunchVic , Victoria's startup ecosystem development agency. For more information on the series or anything happening in Victoria's startup scene visit launchvic.org . CREDITS Hosted by Courtney Carthy Thanks to the following people in this episode Nic...

Jul 21, 201932 minSeason 3Ep. 1

Season 3 - Envato

This season we look into a Victorian company that's best described as a spaceship. Experiencing Envato from within makes the world outside that's not on either side of the marketplace almost irrelevant. Though it's in Envato's powerful and human focused values that keep it familiar, give it a conscience and inspire those who work for or with the incredibly successful digital marketplace. Actually it's many marketplaces. And more. Over 50 interviews with employees of all levels, past and present,...

Jul 14, 20194 min

2.8 They just get it now!

Redbubble's First XI travel to Sydney. It's been a 10 year slog to get here. Chairman and CEO stand in front of the gathered crowd at the Australian Securities Exchange while the brass bell waits patiently on the wall behind the lectern. But Redbubble didn't have to put itself through the scrutiny of the market, even though it chose to. Links mentioned in the episode - A review of Melbourne's digital marketplaces - Schrodinger’s Cat t-shirt - Redbubble IPO video YouTube - Mr Baxter Scale Up is b...

Oct 16, 201839 minSeason 2Ep. 8

2.7 Australia's largest global consumer internet company

From about day 1 Redbubble's market was the world while it's base has always, except for a brief moment of consideration, remained Melbourne. It's rare for Australian companies to do this immediately for the global market, and even rarer for them to succeed to the level Redbubble has. But they've pulled it off, with a few lessons along the way. Links mentioned in the episode - A review of Melbourne's digital marketplaces - Melbourne Startup Ecosystem Report Scale Up is brought to you by LaunchVi...

Oct 07, 201830 minSeason 2Ep. 7

2.6 $1 in damages

After a threat in the media, a vote in Federal Parliament and movie partnerships. Redbubble has managed to significantly lessen the chances it will be in court over copyright infringement through a couple of moves and Martin's hard time in the public eye driven by the mission. Links mentioned in the episode Ground Hog Day brand partnership State Library Victoria competition Hipster Hitler Scale Up is brought to you by LaunchVic . LaunchVic here to support the startup ecosystem in Victoria. www.l...

Sep 26, 201822 minSeason 2Ep. 6

2.5 It is actually ok

Drifting from crisis to crisis in an uncontrolled environment created by yourself, entrepreneurship is hard. And there's a good chance you'll waste a lot of time and hopefully develop some coping mechanisms. Is there a way out if you need it? Martin Hosking, founder and CEO of Redbubble, opens up about disassociation, the hard Mondays, and where he's come from over a decade a go to now. Scale Up is brought to you by LaunchVic . LaunchVic here to support the startup ecosystem in Victoria. www.lau...

Sep 16, 201821 minSeason 2Ep. 5

2.4 Pans of boiling water

Behind the website is an immense logistics network that Redbubble initiates, drives yet barely owns. We drive to Horsham and meet the very first supplier still printing stickers and artwork to this day. It's just one of 15 suppliers globally that prints the creative on the products shipped to individual customers. Scale Up is brought to you by LaunchVic . LaunchVic here to support the startup ecosystem in Victoria. www.launchvic.org Facebook LaunchVic Twitter LaunchVic Support the show: http://w...

Sep 10, 201831 minSeason 2Ep. 4

2.3 Has it occurred to you, Redbubble

Martin had drawn a small circle on a bit of paper, then a bigger circle around the small circle. It's the bigger circle that would become and still is the backbone, the mission and the life of Redbubble - the community, both inside the company and on the website. This early strategy, focus and passion for Redbubble remains consistent, nourished and exists far greater that the sum of its parts. For the platform as a marketplace it's invaluable, passionate and fierce. Links mentioned in the episod...

Sep 04, 201829 minSeason 2Ep. 3

2.2 Setting up 'shop'

The concept is mapped out by Peter, Paul and Martin. Then the pivot. Redbubble company raises $2 million from a business plan and an office is rented, but it's not an office. With enthusiasm and a vision they set about getting the company off the ground. Redbubble is chosen as the name. The early days of Redbubble are in full swing and it seems that someone swinging from the rafters of their first 'office' wouldn't have been out of place. Server in the boot - https://imgur.com/a/VJi3P3n See the ...

Aug 17, 201835 minSeason 2Ep. 2

2.1 No cash in the ATM

A two year old Redbubble was also reeling from the Global Financial Crisis. Shocked faces of Wall Street traders and the phrase "we don't know where the bottom is" beomes commonplace on the TV news. The GFC sets in and Redbubble's expansion plans are rapidly rolled back. A "Down Round" becomes necessary. Scale Up is brought to you by LaunchVic . LaunchVic here to support the startup ecosystem in Victoria. www.launchvic.org Facebook LaunchVic Twitter LaunchVic Scale Up is presented by Courtney Ca...

Aug 12, 201827 minSeason 2Ep. 1

Season 2 - Redbubble

Redbubble was founded in Fitzroy, Victoria in 2006 when Peter, Martin and Paul sat around to talk about an idea. It's since become a global three-sided creative marketplace for artists to upload their work and it reproduced on-demand for customers. In 2018 Redbubble, still based in Melbourne, has been through it all; leadership changes, the Global Financial Crisis, a down-round, legal controversy and Initial Public Offering and more. Scale Up is brought to you by LaunchVic , supporting the start...

Jul 19, 20183 min

Bonus: Martin Hosking of Redbubble

Martin Hosking, co-founder of Redbubble, from when we spoke to him on Scale Up. Like Culture Amp, Redbubble has their global head office in Melbourne, does the majority of it's business internationally and has scaled enormously. Don't forget to leave a review where you're listening, and please let a friend know about Scale Up . More information about the series and LaunchVic - www.launchvic.org LaunchVic is Victoria's startup ecosystem development agency. Our role is to help build the infrastruc...

Dec 20, 201717 minSeason 1Ep. 8
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