001: Jill Rowley | Know Thy Buyer in the Social Selling Generation

Full Notes:

https://www.salestuners.com/rowley

Takeaways

1. Share: Even if what you share is unrelated to what you’re trying to sell, doing so allows you to show you care, which drives future opportunities.
2. Focus on the Customer: Know the buyer from every angle at the company and personal level.
3. Provide Value: Constantly consume and share content that will be relevant to your buyers.

Book Recommendation

• Tribes: We Need You to Lead Us by Seth Godin

Sponsor

• Octiv - Transform the way your sales assets are created, distributed and tracked around the world. Because a better sales process is a better buying experience.