How to Drive Customer Retention
Jul 29, 2025•26 min
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Episode description
Lightning Round: Top 10 Ways to Fill a Dry Pipeline
Question: Mike from San Diego asks, "I am the CRO of a large DME company and we have been experiencing strong growth—organic and through acquisitions. And experiencing all that comes with that: disorganization, constant shifts in strategy and structure and I am really worried we have lost our focus on keeping customers. We have no problems getting new customers, but I am really worried about our retention rate. How do I get my team to focus on both? and should I? Love the show by the way - make my entire team listen to it."
Book: How to Get a Meeting with Anyone by Stu Heinecke
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