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Sales Enablement PRO Podcast

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Episodes

Episode 32: Imogen McCourt on Improving Sales Rep Productivity

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. I would love for you to introduce yourself, your role, your company, and your background. Imogen McCourt: Yeah. So, my name is Imogen McCourt. I am the global head of sales enablement ops and training at Argus Media. A...

Sep 16, 2019

Episode 31: Imogen McCourt on Key Metrics for Sales Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. I would love for you to introduce yourself, your role, your company, and your background. Imogen McCourt: Yeah. So, my name is Imogen McCourt. I am the global head of sales enablement ops and training at Argus Media. A...

Sep 09, 2019

Episode 30: Sharon Little on Solving Modern Business Problems with Sales Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. I would love for you to introduce yourself, your title, and your organization. Sharon Little: I usually introduce myself by saying that I’m a salesperson at my core. I started, as so many do, setting appointments for s...

Sep 06, 2019

Episode 29: Tieg Herman and Megan Friedrich on Strategies to Enhance Sales Content

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. I would like you guys to just do a brief introduction to you, your role, and if one of you guys could give a brief introduction to Deluxe, that would be great. Tieg Herman: My name is Tieg Herman and I lead product mark...

Aug 30, 2019

Episode 28: Tieg Herman and Megan Friedrich on Key Components of a Successful Sales Enablement Function

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. I would like you guys to just do a brief introduction to you, your role, and if one of you guys could give a brief introduction to Deluxe, that would be great. Tieg Herman: My name is Tieg Herman and I lead product mark...

Aug 26, 2019

Episode 27: Heidi Castagna and Brenda Herlihy on Building a Global Charter for Sales Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. Brenda and Heidi, thanks so much for joining us today. Could you each take a moment and introduce yourself and your role? Brenda Herlihy: Sure. So, I’m Brenda Herlihy, and I am in the sales operations and partner progra...

Aug 16, 2019

Episode 26: Heidi Castagna and Brenda Herlihy on AI and its Future in Sales Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. Brenda and Heidi, thanks so much for joining us today. Could you each take a moment and introduce yourself and your role? Brenda Herlihy: Sure. So, I’m Brenda Herlihy, and I am in the sales operations and partner progra...

Aug 14, 2019

Episode 25: Patrick Merritt on Sales Enablement’s Core Responsibilities

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. I would love for you to just introduce yourself, your title and your organization. Patrick Merritt: Sure. Hi, my name is Patrick Merritt. I’m a director of sales enablement at Puppet. SS: I want to talk about metrics. ...

Aug 12, 2019

Episode 24: Patrick Merritt on Optimizing the Sales Enablement Team

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. I would love for you to just introduce yourself, your title, and your organization. Patrick Merritt: Sure. Hi, my name is Patrick Merritt. I’m a director of sales enablement at Puppet. SS: You mentioned in the past you...

Aug 03, 2019

Episode 23: Patrick Merritt on What it Takes to be Successful in Sales Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. I would love for you to just introduce yourself, your title, and your organization. Patrick Merritt: Sure. Hi, my name is Patrick Merritt. I’m a director of sales enablement at Puppet. SS: Excellent. So, Patrick, so gl...

Aug 02, 2019

Episode 21: Joe Booth on Key Competencies for Sales and Sales Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. Today we’re excited to welcome Joe Booth to the podcast. Joe, could you take a minute and just introduce yourself? Joe Booth: Yeah. My name is Joe Booth. I am currently the senior director of sales enablement and compe...

Jul 16, 2019

Episode 20: Joe Booth on Scaling Winning Sales Strategies through Competitive Intelligence

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. Today we’re excited to welcome Joe Booth to the podcast. Joe, could you take a minute and just introduce yourself? Joe Booth: Yeah. My name is Joe Booth. I am currently the senior director of sales enablement and compe...

Jul 09, 2019

Episode 19: Zeb Couch on Aligning Sales Enablement Activities with the Buyer’s Journey

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. Our guest today is Zeb Couch. He oversees strategic enterprise accounts at LeadGenius. Zeb, could you take a minute and introduce yourself and your role? Zeb Couch: Sure. So, at LeadGenius, I’m heading up the strategic ...

Jun 25, 2019

Episode 18: Hillary Anderson on Team Selling to Foster a Supportive Sales Culture

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. Our guest today is Hillary Anderson, senior sales enablement manager at Host Analytics. Hillary, it’s great to reconnect with you. Could you take a moment and introduce yourself? Hillary Anderson: Yeah, for sure. So, my...

Jun 24, 2019

Episode 17: Hillary Anderson on Training Tactics to Build Rep Confidence

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO Podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. Our guest today is Hillary Anderson, senior sales enablement manager at Host Analytics. Hillary, it’s great to reconnect with you. Could you take a moment and introduce yourself? Hillary Anderson: Yeah, for sure. So, my...

Jun 17, 2019

Episode 16: Hillary Anderson on Creating a Culture of Learning

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO Podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space and we’re here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. Our guest today is Hillary Anderson, senior sales enablement manager at Host Analytics. Hillary, it’s great to reconnect with you. Could you take a moment and introduce yourself? Hillary Anderson: Yeah, for sure. So, my ...

Jun 04, 2019

Episode 15: Paul Butterfield on the Importance of Internal Alignment

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. In this episode, we’re chatting with Paul Butterfield, the head of global sales enablement at Vonage. Paul is a proven sales and sales enablement leader who is passionate about helping sales teams differentiate the comp...

Apr 12, 2019

Episode 14: Paul Butterfield on Frontline Manager Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. In this episode, we’re chatting with Paul Butterfield, the head of global sales enablement at Vonage. Paul is a proven sales enablement leader who is passionate about helping sales teams differentiate the company they r...

Apr 12, 2019

Episode 13: James Bridgeman on the Sales Enablement Tech Stack

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. Today, we’re joined by James Bridgeman, the head of sales enablement and operations for Siemens’ building technologies division. James has experience working with massive sales teams and markets across the globe, and we...

Apr 10, 2019

Episode 12: Jen Spencer on Enhancing the Buyer’s Journey with Sales Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. Our guest today is Jen Spencer, VP of sales and marketing at SmartBug Media where she leads the sales, marketing, and brand strategy. Throughout her career, she has built many sales enablement programs from scratch and...

Apr 10, 2019

Episode 11: Jen Spencer on Org Structures and Seeking Executive Buy-In

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. Our guest today is Jen Spencer, VP of sales and marketing at SmartBug Media where she leads the sales, marketing, and brand strategy. Throughout her career, she has built many sales enablement programs from scratch and...

Apr 10, 2019

Episode 10: John Dougan on Metrics, Sales Culture, and Frontline Manager Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. We are welcoming John Dougan to the podcast again today. John is the director of global sales and productivity at Workday and he has spent most of his career helping organizations grow revenue through sales enablement....

Apr 10, 2019

Episode 9: John Dougan on Team Structures for Sales Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. We are welcoming John Dougan to the podcast today. John is the director of global sales and productivity at Workday and he has spent most of his career helping organizations grow revenue through sales enablement. He is...

Apr 08, 2019

Episode 8: Marcela Piñeros on Onboarding and Frontline Manager Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, we’re here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. In this episode, we’re sitting down with Marcela Piñeros, senior director of sales enablement at New Relic. Marcela has over 20 years of experience designing and implementing learning programs in organizations across the gl...

Apr 08, 2019

Episode 7: Marcela Piñeros on the Evolution of Sales Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. In this episode, we’re sitting down with Marcela Piñeros, senior director of sales enablement at New Relic. Marcela has over twenty years of experience designing and implementing learning programs in organizations acros...

Apr 04, 2019

Episode 6: Christopher Kingman on Impactful Sales Enablement Initiatives

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up to date on the latest trends and best practices, so they can be more effective in their jobs. Joining us today is Christopher Kingman, the director of international sales enablement for TransUnion. Chris has extensive sales enablement experience in training and mentoring, and increasing seller efficiency and ef...

Apr 04, 2019

Episode 5: Christopher Kingman on How Org Structures Impact Sales Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. Joining us today is Christopher Kingman, director of international sales enablement for TransUnion. Chris has extensive sales enablement experience in training and mentoring and increasing seller efficiency and effectiv...

Apr 04, 2019

Episode 4: Christopher Kingman on Securing Executive Buy-In for Sales Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement Pro podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we’re here to help professionals stay up to date on the latest trends and best practices so they can be more effective in their jobs. Joining us today is Christopher Kingman, Director of International Sales Enablement for TransUnion. Chris has extensive sales enablement experience in training and mentoring and increasing seller efficiency and effectiv...

Apr 04, 2019

Episode 3: Cameron Tanner on Peer-to-Peer Training Best Practices

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. Today we are joined by Cameron Tanner, who leads sales enablement for strategic accounts at Amazon Web Services. Cameron has several years of experience working with sales leaders to help drive productivity and empower...

Apr 04, 2019

Episode 2: Cameron Tanner on Ideal Reporting Structures for Sales Enablement

Shawnna Sumaoang: Hi, and welcome to the Sales Enablement PRO podcast. I am Shawnna Sumaoang. Sales enablement is a constantly evolving space, and we are here to help professionals stay up-to-date on the latest trends and best practices so they can be more effective in their jobs. Today we are joined by Cameron Tanner, who leads sales enablement for strategic accounts at Amazon Web Services. Cameron has several years of experience working with sales leaders to help drive productivity and empower...

Apr 04, 2019
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