Klaviyo S-1 Metrics Breakdown - podcast episode cover

Klaviyo S-1 Metrics Breakdown

Sep 14, 202326 minEp. 12
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Episode description

On this episode, Dave "CAC" Kellogg and Ray "Growth" Rike discuss four SaaS metrics from the Klaviyo S-1 including:

  • Annual Recurring Revenue (ARR)
  • CAC Payback Period
  • Gross Revenue Retention (GRR)
  • Net Revenue Retention (NRR)


This conversation covers many of the nuances of SaaS metrics and uncovers the lack of a standard way that even the best companies define and calculate SaaS metrics

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