CAC Ratio - An Under Utilized SaaS Metric
Apr 02, 2024•24 min•Ep. 35
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Episode description
This is a replay of one of the most popular SaaS Talk episodes (#5) published in season #1. Dave "CAC" Kellogg and Ray "Growth" Rike dive deep into all things Customer Acquisition Cost (CAC) including the CAC Ratio.
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