Two Methods to Run Retention Analysis
Sep 02, 2023•3 min
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Episode description
Two Methods to Run Retention Analysis In episode #51, I dive into how to run retention analysis. There are a lot of purists out there, but we have to be practical and realistic with the data that we have available to us.
- What is Gross Revenue Retention
- What is Net Revenue Retention
- Cohort method
- Aggregate method
Blog post and template on retention: https://www.thesaascfo.com/how-to-calculate-net-dollar-retention/
SaaS Metrics courses here: https://www.thesaasacademy.com/
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