A Renewal is Not a Booking or Is It? - podcast episode cover

A Renewal is Not a Booking or Is It?

Aug 11, 20233 min
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Episode description

In episode #29, I address the nuances of renewals and software bookings. Renewals may or may not be a booking. Of course, it depends!

- What is a renewal?

- When does a renewal count as booking?

- Track incremental ARR

- Renewal rates

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