SaaS Interviews with CEOs, Startups, Founders - podcast cover

SaaS Interviews with CEOs, Startups, Founders

Nathan Latkaβ€’getlatka.com
What if you knew data behind the fastest growing SaaS companies today? Each morning join Nathan Latka as he spends 15 minutes interviewing SaaS founders. You'll learn how SaaS CEO's launched their startup and grew it into a real SaaS business. SaaS Founders range from bootstrapped to funded, MVP to 10,000 customers, pre revenue to pre IPO.
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Episodes

1418 $2.4M ARR Marketing Automation Company CEO Would Sell for $10M Today

1418 $1m on $10m pre would raise. Would sell for $10m today. Sean Leonard $2.4M ARR Marketing Automation Company CEO Would Sell for $10M Today Sean Leonard is the CEO and co-founder of ActiveDEMAND (https://www.activedemand.com/) πŸ•’ Time Stamped Show Notes: 00:00 – Nathan's introduction to today's show 0:35 – How ActiveDEMAND functions as a marketing automation platform 1:15 – Why they've decided to feature professional services 1:50 – How the average customer pays them $400 monthly 3:20 – Why h...

Jun 12, 2019β€’19 minβ€’Ep. 1418

1417 CloudHealth CEO On $500M VMWare Exit, 70% yoy Growth, $50m+ in ARR

1417 Tom Axbey CloudHealth CEO On $500M VMWare Exit, 70% yoy Growth, $50m+ in ARR Tom Axbey is the President and CEO of CloudHealth Technologies (https://www.cloudhealthtech.com/) πŸ•’ Time Stamped Show Notes: 00:00 – Nathan's introduction to today's show 0:25 – How CloudHealth helps businesses manage visibility, cost management, security, and governance of their cloud infrastructure 1:40 – Why the average customer pays them between $50k and $1M annually 2:10 – How they launched the company in 201...

Jun 11, 2019β€’13 minβ€’Ep. 1417

1415 Professor Acquires Company to Teach Students Entrepreneurship

Kermit Kuehn is a Professor of Management at the University of Arkansas – Fort Smith, where he teaches strategy, international business and entrepreneurship. He operates Silvrback.com, a subscription blogging platform for writers seeking a less mainstream alternative in their blogging experience, as well as blogplatformsreview.com.

Jun 09, 2019β€’15 minβ€’Ep. 1415

1414 $6m in ARR, 3x YoY Growth Knotch Helps Enterprise Brands Measure Their Marketing

Anda Gansca is the CEO and Co-Founder of Knotch, the leading, independent provider of real-time intelligence for marketers. Founded in 2013, Knotch has been recognized as one of the most innovative marketing technologies in the world, as it seeks to change the way global brands engage and understand their audiences. Amongst Knotch's clients are GE, JP Morgan Chase, Unilever, Prudential and HPE. A regular thought leadership contributor to the trade media and industry at-large, Anda has been named...

Jun 08, 2019β€’19 minβ€’Ep. 1414

1413 With $4m in ARR, This Cannabis POS System Is Market Leader Growing 3x YoY

Kyle Sherman is the Founder and CEO of Flowhub and serves on the board of directors as Chairman. A legalization advocate and entrepreneur, Kyle is finding ways to use technology to help drive cannabis legalization forward responsibly in the United States. In 2014, Kyle began lobbying the Colorado Department of Revenue to build an API to Metrc, the State's cannabis tracking system, so that third parties like Flowhub could send data directly to the database instead of manual entry. This Metrc API ...

Jun 07, 2019β€’18 minβ€’Ep. 1413

1412 Passed $12m in ARR, Banks Use This API To Decrease Currency Risk

Darren M. Jer CEO and Co-Founder Darren co-founded MarketFactory in 2008 with a vision of providing clean, fast code to the FX market, and is currently CEO. Prior to founding MarketFactory, Darren led sales and operations in the financial services markets for over a decade. Darren was head of new business sales Americas for EBS / ICAP. Prior to that, he was sales executive for IBM wall street accounts. Darren earned a BA in English and political science from Duke University. Outside of MarketFac...

Jun 06, 2019β€’22 minβ€’Ep. 1412

1410 Bootstrapped Enterprise Email Marketing Firm Breaks $3.6m ARR, 70% YoY Growth

Pierce started his career at Cognos, which went on to be acquired by IBM. Pierce then joined two start-ups that both went on to have successful exits where he led and implemented Marketo. He then founded Revenue Pulse, a Marketo consultancy and Knak, a SaaS application for enterprise email creation.

Jun 04, 2019β€’21 minβ€’Ep. 1410

1409 $1.5B Freshworks To IPO: Growing 40% YoY, Passes $100M in ARR, $250M Raised, 150,000 Companies Using

Girish Mathrubootham is the founder and CEO of Freshworks, one of the world's fastest-growing SaaS product company, winning the Economic Times Startup of the Year in 2016, and the Business Standard Startup of the Year in 2017. Freshworks now has a suite of products for businesses worldwide - Freshdesk, Freshservice, Freshsales, Freshcaller, Freshteam, Freshchat and Freshmarketer. Girish is part of the Product Council for NASSCOM, the trade association of Indian software companies, and actively w...

Jun 03, 2019β€’26 minβ€’Ep. 1409

1408 Quickly Launch Video Creatives With Automatic Tool Lumen5, $100k in MRR

Michael founded Sniply, a link sharing tool, in 2014 and grew the userbase to over 200K within 3 years. Responding to the decline of links and growth of video, Michael's team launched Lumen5, a video automation platform, in 2017 and passed $1 million in ARR within 10 months of launch.

Jun 02, 2019β€’19 minβ€’Ep. 1408

1406 How Continuous Improvement Platform 15Five Hit $10m ARR using Land and Expand

David Hassell is a serial entrepreneur and the co-founder and CEO of 15Five. David's foray into entrepreneurship begun nearly 20 years ago, co-founding three companies in ad tech, kite surfing adventure travel, and leadership coaching before starting 15Five, where he sees the opportunity to help organizations and everyone in them reach their highest potential. David formerly served as the President of the San Francisco chapter of the Entrepreneurs' Organization and was later named by Forbes "The...

May 31, 2019β€’22 minβ€’Ep. 1406

1405 How ClickDimensions is using Microsoft Ecosytem To Drive to $40m in ARR

Chief Executive Officer of ClickDimensions, the leading marketing automation solution for Microsoft Dynamics 365. Mike joined ClickDimensions from PGi, a global provider of web conferencing software and collaboration technology, where he served as Executive Vice President of Strategy and Business Development. In that role, he developed partnerships with some of the biggest players in the technology industry, including Microsoft. Prior to that, he started PGi's Global Collaboration Services divis...

May 30, 2019β€’20 minβ€’Ep. 1405

1404 He was fired then went all in, now $30k/mo

John is the founder of GetCredo.com. They take a high touch approach to matching businesses with the right SEO and marketing agencies. John has a decade in SEO, primarily on the largest sites on the internet. He lives in Denver with his wife and their black labrador Butterbean.

May 29, 2019β€’19 minβ€’Ep. 1404

1400 How he Plans to Reach Profitability in CRM space by EOY

Tim's background in software has spanned technical, sales, marketing, and general management in the US, UK, and Japan. Tim started at IBM and went on to a number of successful startups including Illustra ($400M acq), Interwoven ($1B IPO) and BoardVantage ($250M acq). Other experience includes Sybase, Sakkam and Genesys Telecommunications.

May 25, 2019β€’23 minβ€’Ep. 1400

1399 Isralei Defense CEO Passes $250k MRR for Real Time Visitor Segmentation

I am an Israeli entrepreneur with a specialty in data science; after building several e-commerce sites, I recognized the tremendous need for personalization and the opportunity to fill a niche in the market, and so eventually I arrived at a venture that serves one of my chief passions, utilizing AI and digital automation to create an internet that is more personal and efficient. Since 2008, we at Personyze have been honing and perfecting the tools we use to accomplish that goal, and today I am h...

May 24, 2019β€’12 minβ€’Ep. 1399

1398 How Limelight Is Shifting to More SaaS Revenue, $5m Currently

Recognizing the early trend for insurtech innovation in 2013, Jason co-founded Limelight Health to deliver better data integration and sales efficiency for insurance carriers, PEO's, brokers and others in the employee benefits ecosystem. Limelight's award-winning technology, QuotePadβ„’, aims to transform the way health insurance and employee benefits are quoted, sold and renewed. Jason is a serial entrepreneur advising numerous Silicon Valley startups, also volunteering in the industry/community....

May 23, 2019β€’15 minβ€’Ep. 1398

1397 How He Plans to Solve 12% Churn

Neil Napier is a charismatic leader of people. He empowers people to spread their wings and develop their super-powers. Neil cares about his customers like nobody else and is available for them more than his wife would prefer. He loves to teach and goes the extra mile to enable success.

May 22, 2019β€’19 minβ€’Ep. 1397

1396 Percolate Flirts with $40m in ARR, 600 Brands Using as Their Ultimate Content Machine

Randy Wootton is the CEO of Percolate. Randy has been a leader and strategic innovator in the marketing technology industry for over 20 years. Prior to Percolate, he served as CEO of leading predictive marketing platform Rocket Fuel, where he re-positioned the company and led its sale to Sizmek. During his career, Randy has held senior positions at Microsoft and Salesforce. He serves on the Board of Directors at Guidant Financial and Rally Point Networks and is a graduate of Harvard Business Sch...

May 21, 2019β€’24 minβ€’Ep. 1396

1395 Kahuna Helps Marketplaces Keep Buyers and Sellers Engaged, Way more than $3m in ARR

00:30 – How Kahuna focuses on customer engagement 03:05 – Why they price based on volume and usage 03:50 – How he made the decision to join Kahuna after they approached him 04:50 – Why both of Kahuna's founders are still involved in the company 05:10 – Their team of 40 full-time employees is based in Redwood City 05:40 – Why they've scaled to serve 100 total customers internationally 06:40 – How they have more than doubled revenue year over year 07:00 – Why they've raised close to $50M in outsid...

May 20, 2019β€’21 minβ€’Ep. 1395

1394 How he used affiliates to go from Zero to $50k in MRR in 16 Months

0:55 – How SaaS PayKickstart launched inside agency 1:25 – Why their average customer pays $99 per month 2:10 – How they've hit $50k in MRR today 2:40 – How $0 to $10k/mo in under 12 months 3:40 – Why they've bootstrapped to this point 4:15 – Tactic used to hit 20% gross revenue churn 9:40 – How they are landing customers through affiliates and cold outreach 10:50 – Why 10-15% of their revenue is coming from affiliate deals

May 19, 2019β€’20 minβ€’Ep. 1394

1393 Agency Spin Out Launches, Gets First $9k/mo in Revenue

Time Stamped Show Notes: 0:55 – Why he spun the company out of his agency one year ago 3:45 – Average customer pays them $3,500 annually 4:15 – How they've scaled to 250 paying customers 4:35 – Did $9k in MRR last month 5:20 – Less than 1% gross revenue churn monthly 6:05 – They are raising $1m right now on $2.5m pre money value 7:10 – How they've scaled with just two full-time employees 8:00 – Why they are paying under $100 to acquire a new customer

May 18, 2019β€’12 minβ€’Ep. 1393

1392 $104m in ARR and Bootstrapped?!?! How?!

Time Stamped Show Notes: 00:00 – Nathan's introduction to today's show 00:25 – Why Kellogg was named top CEO by Glassdoor 00:45 – How Madwire has grown to 600 employees 01:25 – Why they operate on a hybrid SaaS and professional service model 02:30 – How they view revenue per employee and prioritize it 03:15 – Why they are doing $175k in revenue per employee today 03:30 – How Madwire is doing $105M in ARR right now 04:00 – Why they help small businesses with marketing at scale 04:50 – How they ar...

May 17, 2019β€’19 minβ€’Ep. 1392

1391 Can they Become B2B Version of LastPass?

French, 24yo. I have lived in the US, Cambodia, South Korea, and Switzerland. I launched my first company 4 years ago doing smartphone repairs for students in campuses. And 18 months ago, I started Ease.space with 3 other people.

May 16, 2019β€’16 minβ€’Ep. 1391

1390 With $3m+ in ARR and 300+ Customers, He's Making Digital Advertising Easier for Publishers

Christopher Reid is the founder and CEO of Sortable, a Waterloo Region startup on a mission to Empower Publishers. With an engineering background from the University of Waterloo, he is a serial entrepreneur on his fifth venture and has led tech ventures in industries ranging from educational technology to the consumer web and B2B SaaS. He is the driving force behind Sortable (formerly Snapsort Media), which uses machine learning to help online publishers automate ad operations. Previously a web ...

May 15, 2019β€’24 minβ€’Ep. 1390

1389 With $10m in ARR, He's Helping Publishers Better Monetize Social Traffic

Distinguished track record in technology, with a 20-plus year career spanning the development, marketing, and sale of technology. Spent the past 10 years on the cutting edge of social media, helping media companies and marketers more effectively use technologies such as artificial intelligence and blockchain to power their social media efforts.

May 14, 2019β€’25 minβ€’Ep. 1389
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