Mastering the Close: Front-End Sales Strategies for Gym Owners

Every sale you don’t close at your gym costs you time and money.

In this episode of “Run a Profitable Gym,” host John Franklin is joined by Matt Temby, head of sales at Two-Brain Business and owner of Vault Health & Fitness. Matt’s on the mic to share proven tactics for improving your close rate.

He walks you through the sales process from start to finish: how to discover a potential client’s real problem, help them realize your solution is perfect and close the sale.

Sounds simple, right?

But before you close, you’ll inevitably hear objections such as “I need to think about it” or “I have to talk to my partner.”

Statements like this are smokescreens in front of the real objection: fear, money or logistics. Matt explains how to push through the smoke, identify the real objection and overcome it to close the sale.

Coaches can hear more from Matt at the Two-Brain Summit on June 8 and 9 in Chicago. Tickets are available via the link below.

Links

Two-Brain Summit

Gym Owners United

Book a Call 

0:25 - Matt's journey in sales

6:08 - Creating strong closers

16:41 - Making sales and maintaining your vibe

21:22 - Ending the sales pitch

31:17 - Incorporating tech