Polarised: Silicon Valley's Persuasion Machine
Jun 12, 2018•34 min•Ep. 17
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Episode description
The second episode of a brand new podcast series from the RSA, 'Polarised'. Matthew Taylor and the author of 'Born Liars' and 'Curious', Ian Leslie, investigate the forces driving us further apart – and what can be done about them.
In this episode they ask: How effective were Cambridge Analytica's methods? Can ‘psychographic microtargeting’ really swing elections and referendums? And is it already driving a wedge in our politics?
Produced by James Shield. Artwork design by Emily Power.
Brought to you by the RSA (Royal Society for the encouragement of Arts, Manufactures and Commerce).
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