In this episode you'll hear: → The First Hire Framework: the step-by-step pre-hire strategy that shows you what to fix before you hand off anything → how I help sellers identify whether their bottleneck is bandwidth, automation, or delegation (spoiler: it's usually all three). → Delegation Danger Zones (and how to avoid burning out your first hire) → Why traditional SOPs Are Dead. I'm sharing the smarter way to train your new hire. Connect with Chynell: Instagram: @routineyourdream Website: rout...
Jun 27, 2025•39 min•Ep. 104
I often get asked, "How do I validate my niche so I don't waste time, money, and energy?" In this episode, I’m pulling back the curtain on my "Tiny Green Light Principle" — the exact way I help clients spot early growth signals that most sellers completely overlook. In this real client case study breakdown you'll hear— → The “Tiny Green Light Principle”: how I help clients spot early growth signals most sellers overlook — so they know when to double down (or pivot) with confidence. → how I coach...
Jun 16, 2025•17 min•Ep. 103
Spend a Dime or Spend Your Time—either way, traffic’s gonna cost ya In this episode, Chynell breaks down what’s really going on behind the scenes with successful TPT sellers—and what’s holding others back. From coaching convos to TikTok tests, she explores the three traffic types , what “taking your business seriously” actually looks like, and how one little messaging tweak led to new memberships (with zero mention of the offer!). Connect with Chynell: Instagram: @routineyourdream Website: routi...
Apr 18, 2025•25 min•Ep. 102
It’s not about better words. It’s about better strategy. In this quick episode, Chynell is sharing 3 smart questions you can ask ChatGPT to help you audit your TeachersPayTeachers product descriptions like a conversion copywriter. These prompts will help you spot what’s missing, make your copy more persuasive, and fix the small things that might be costing you sales. If you’ve ever stared at your listing wondering what to change—this one’s for you.
Mar 28, 2025•12 min•Ep. 101
Ask any fitness trainer and they'll say "summer bodies are made in the winter." Well, that adage works in the business world, too! Let's dive in! Connect with Chynell: Instagram: @routineyourdream Website: routineyourdream.com Work with Chynell: Interested in taking your business to the next level? Explore coaching opportunities with Chynell: Send a DM with the word "scale"on Instagram Visit routineyourdream.com for more information Support the Podcast: If you’ve enjoyed Preparing Your Marketing...
Mar 21, 2025•11 min•Ep. 100
It’s time for a different kind of spring cleaning—one that clears out the clutter in your business priorities instead of just your junk drawer. In this episode, Chynell dives into the sneaky ways entrepreneurs overload their to-do lists, expenses, and mental bandwidth with tasks that feel productive but actually hold them back. She shares how to ditch the busy work , cut unnecessary expenses , and prioritize high-impact activities using her GPA Method ( Greatest Payoff Activities ). Plus, she br...
Mar 07, 2025•15 min•Ep. 99
Have you noticed the phrase "is this AI" coming up every where you look? How will the increase in skepticism impact selling in 2025 and beyond? Tune in and find out ways to build more trust with your potential buyers in this episode! Connect with Chynell: Instagram: @routineyourdream Website: routineyourdream.com Work with Chynell: Interested in taking your business to the next level? Explore coaching opportunities with Chynell: Send a DM with the word "scale"on Instagram Visit routineyourdream....
Feb 28, 2025•32 min•Ep. 98
In this special Valentine's Day episode, Chynell dives into real client stories and marketing challenges from her coaching business. She breaks down the importance of clear, differentiated messaging and shares actionable insights on positioning products effectively. In This Episode, You'll Hear: Why unclear messaging is costing you customers Real client case studies and how they tackled messaging challenges The 'Preschool Test' for evaluating your product positioning Practical tips for turning l...
Feb 14, 2025•41 min•Ep. 97
Episode 2 of What TPT Sellers Struggled With This Week: 🚨 BREAKING: A TPT seller’s product sales plummet by $28K—but why? Meanwhile, ad drama is shaking up the TPT world, and let’s talk about memberships… because if yours isn’t uncopyable , it’s forgettable. In this episode, Chynell is spilling the tea on: 💸 The $28K Leak: How one seller discovered her paid product was floating around the internet for free—and the messy cleanup that followed. 🔥 The Facebook Ad Controversy: Are ads really tank...
Feb 07, 2025•39 min•Ep. 96
You did the thing. Grew the list. Listened to all the “money is in the list” advice. But… no ch a-ching ? (or not enough cha-chings to make paying for a 10k+ list feel worth it) This week on the podcast, Chynell is breaking down exactly why your list isn’t making money—and how to flip the script. Spoiler alert: It’s *just* not about sending more emails (however if you haven't heard the exact number you should be sending based on research, you can check that out here ) ...and it’s also definitely...
Jan 31, 2025•19 min•Ep. 95
What's up in Chynell's world? Take a peek behind the curtain of real TPT seller challenges from this week. In this episode, we're diving deep into the actual problems Chynell's clients faced this week and how she tackled them together. Because sometimes knowing you're not alone in your struggles is exactly what you need to move forward. Episode Highlights: 🔄 Delegating with Confidence How one seller successfully transitioned from full-time business owner to balancing school commitments The brea...
Jan 24, 2025•29 min•Ep. 94
If “go full-time” is on your vision board this year, hit play. And if you're already full-time, every action item *still* applies. We’re talking: 🔥 The secret to “quiet quitting” without sacrificing your paycheck 📊 Why dating your dashboards is the spicy habit your business needs 🚀 How to build a growth flywheel that practically runs itself ⏳ And the one thing you must do now to save yourself from first-year regret If “go full-time” is on your vision board this year, hit play. Your step-by-st...
Jan 17, 2025•35 min•Ep. 93
Listen in on this TPT Seller's $6K Wake-Up Call: What's Really Moving the Needle? Ready to get real about where your time and money are actually going in your business? Let's dive into a story that might just change how you look at your own investments. Inside this episode, Chynell is pulling back the curtain from a session where she uncovered a $6K blind spot in just under 30 minutes. (Spoiler: It involves Instagram, and you might see yourself in this story!) You'll discover: ✨ Why that nagging...
Jan 10, 2025•17 min•Ep. 92
Chynell's got good news and "please don't shoot the messenger" news... In this episode Chynell talks about predictions for staying ahead of the curve in 2025 if you sell on TPT. ⏱️ Episode Highlights: [00:00:42] The evolution of content creation - from video taking over to AI [00:02:50] Why your approach matters: casual creator vs. serious business owner [00:04:08] Strategic product creation in the AI era [00:12:45] Building an unmistakable brand voice that stands out [00:16:22] Making ROI your ...
Jan 03, 2025•31 min•Ep. 91
Listen-along to this episode while you work through the free companion guide: https://routineyourdream.kit.com/10k or comment the word "BLUEPRINT" on any post on our Instagram: @routineyourdream and we will DM the link to grab it straight to your inbox! Ever wonder how some Teachers Pay Teachers sellers consistently hit those dream-worthy revenue months? In this episode, Chynell is breaking down exactly how she helped one of her coaching clients create a repeatable strategy for $10k months on TP...
Dec 27, 2024•13 min•Ep. 90
Which one will you try? Connect with Chynell: Instagram: @routineyourdream Website: routineyourdream.com Work with Chynell: Interested in taking your business to the next level? Explore coaching opportunities with Chynell: Send a DM with the word "scale"on Instagram Visit routineyourdream.com for more information Support the Podcast: If you’ve enjoyed 13 Business Shifts I Swear By Ranked From Worth Trying to #1 Holy Grail and found it helpful, please leave a review!...
Dec 20, 2024•27 min•Ep. 89
If your goal is more traffic to your products, and you want to use email to increase traffic, in this episode of Routine Your Dream, Chynell dives deep into one of the most frequently asked questions by TPT store owners: "How often should you really be emailing your list?" With so much noise around optimal emailing frequency, Chynell brings in compelling research statistics to uncover the truth. Spoiler alert: the previous myth that more emails yield better results gets debunked, and you'll be s...
Dec 13, 2024•19 min•Ep. 88
Client chat! My client, Dr. Jenna Copper and I talk about the strategies we're using to make Amazon Bestseller List—again—with her latest book, Role Call. Ever wondered what it takes to write, position, and launch a book and hit Amazon Bestseller status? In today’s episode, I’m sharing the behind-the-scenes strategy that helped my client Jenna Copper plan, position, and execute a chart-topping book launch. From leveraging the Amazon algorithm to exactly what we did to drive first-week sales, thi...
Dec 04, 2024•32 min•Ep. 87
In this episode of Routine Your Dream , Chynell chat with Krystle Rowry , a self-taught web designer turned million-dollar entrepreneur. Krystle has built an incredible career working with household names like Marie Forleo, Issa Rae, Julie Solomon , and many more. Her journey is nothing short of inspiring—and she’s sharing her actionable strategies that can help TPT sellers scale , streamline, and stand out. If you’ve been feeling stuck trying to do it all yourself or overwhelmed by content crea...
Nov 29, 2024•29 min•Ep. 86
In this episode of Routine Your Dream , Chynell is joined by a listener-turned-client! None other than Melody Munch—creator of Mrs. Munch’s Munchkins. Melody went from earning $2k months as a side hustle to becoming a full-time resource creator whose products have been spotlighted on The Kelly Clarkson Show , Today Show , and E! News . But the journey wasn’t all smooth sailing. Tune in to hear how Melody transformed her business by embracing intentional growth routines, including the game-changi...
Nov 25, 2024•41 min•Ep. 85
In this episode Chynell brings you behind the scenes on how she built a visual marketing strategy that aligns with her Q1 business goals and shares the exciting backstage moments of her recent podcast photoshoot with Amalie—The Branded Boss Lady! Spoiler: Photoshoots are about strategy, not just pretty pictures (tune in to hear why!) If you've ever felt like your brand visuals aren't reflecting your expertise or you’re planning your own photoshoot, this episode is packed with inspo and action! H...
Nov 21, 2024•27 min•Ep. 84
Welcome back to Routine Your Dream! In this episode, we’re diving into one of the biggest planning mistakes TPT sellers make: overcommitting to an annual plan that rarely sees the light of day. If you’ve ever mapped out an entire year only to feel scattered and overwhelmed halfway through, this episode is your rescue remedy. Today, we’re tackling how shorter, focused 12-week* periods can help you achieve more in a fraction of the time. Inspired by the powerful concept of “periodization” (borrowe...
Nov 15, 2024•27 min•Ep. 83
Got task fatigue? Procrastinating on your to-do's? Your to-do list should feel like a love letter to your future self, not a burden that you dread on a daily basis. You got into entrepreneurship so that you could be in control and have the freedom to live life on your own terms, so dive into today's episode to learn how to design a routine that works for you, not against you. In this episode, TPT sellers will learn 20 ways to get more done and feel so good doing it that it those tedious tasks tu...
Nov 01, 2024•18 min•Ep. 82
In this episode, we’re diving deep into the fear that’s been lurking in the shadows, keeping you from the success you deserve. It’s time to face it head-on, because guess what? Your next level isn’t waiting for you in your comfort zone. It’s on the other side of that fear you’ve been dodging. We’re breaking down the mindset shifts, the hard truths, and the no-BS strategies you need to start showing up boldly in your business. Whether it’s perfectionism, fear of rejection, or playing small that’s...
Oct 25, 2024•27 min•Ep. 81
In this episode, Chynell explores the pressure to grow that high-achieving TPT sellers experience as they navigate their business success. Often, we celebrate the hustle, the grind, and endless growth, but what about when your business has "enough"? What do you do when you've hit your financial goals but feel burnt out, exhausted, and unable to enjoy the fruits of your labor? Chynell shares a compelling story of one of her clients who built a highly successful TPT business, pulling in over $30,0...
Oct 18, 2024•26 min•Ep. 80
Curious about coaching? Learn more at routineyourdream.com/privatebusinesscoaching Welcome to a special milestone episode of the Routine Your Dream Podcast! Today, Chynell reflects on her five-year journey as a business coach for TPT sellers. From early beginnings in high school, where her passion for marketing was born to her impactful years in teaching and eventually returning to her marketing roots, Chynell shares a full-circle story that will inspire and encourage listeners. Dive deep into h...
Oct 10, 2024•23 min•Ep. 79
If you're a TpT seller looking for a comprehensive guide to leveraging brand identity for your Reels, then this podcast episode is for you! Hosted by Chynell, this episode covers the basics of branding and how to apply it in creating eye-catching reels. With practical tips from personal experience, you'll have all the tools you need to give your Reels visibility, attract more customers and help strengthen your online presence. Tune in now and get started on building a strong Reels brand today! D...
Jun 05, 2023•7 min•Ep. 78
The days of unproductive summer days are over! Tune into Chynell's "3 Creative Batching Ideas TPT Sellers Should Try This Summer" for 3 creative ways to batch creative work and keep the momentum in the mix. If you're a TPT seller, then this episode is for you! Learn how to streamline your content creation process and make more time for yourself to enjoy the summer months while still being able to handle your workload. With Chynell's helpful tips and inspiring approach, you'll be so productive th...
May 22, 2023•13 min•Ep. 77
Are you a teacherpreneur feeling overwhelmed by all of the content creation you have to do? Tired of spending more time running between tasks, and not enough time focusing on what is actually important? In this podcast, your host, Chynell, dives into the Eisenhower Matrix: an action-oriented framework that can help make your TPT life more efficient and productive. Learn how to optimize your workflow and stay laser-focused on achieving your goals. Beat content overwhelm today with the Eisenhower ...
May 08, 2023•8 min•Ep. 76
If you are a teacher who makes your own products and you want to promote them on social media, but you hate feeling ‘salesy’ when doing so, then this podcast episode is for you. Learn from Chynell as she shares a sure-fire way on how to find joy in discussing your products. Get advice on how to authentically share TPT resources online—so you can use the power of social media to share the amazing things you make without abandoning your unique voice. Tune in now and get ready to start sharing conf...
Apr 03, 2023•10 min•Ep. 75
