From premium malls to pre-owned treasures
Mar 16, 2026•31 min
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Episode description
Step into a Chinese mall today and you might be surprised. Crowds are back, but many younger shoppers are opting for a different retail experience. They are heading to flea markets and second-hand shops, where the thrill lies in the hunt. While middle-aged consumers fuel mall spending, youth culture increasingly revolves around pre-owned treasures. On the show: Niu Honglin, Steve & Yushan
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