In this episode of the Roofing Success Podcast, host Jim Ahlin sits down with Reno Menpace, a seasoned roofing sales professional from Indianapolis, to discuss the art of building trust with customers and boosting your sales performance. Reno shares his inspiring journey from a shy kid to a top-performing salesperson, emphasizing the importance of accountability, asking the right questions, and genuinely connecting with customers. He reveals practical tips on how to make customers feel comfortab...
Apr 30, 2024•44 min•Ep. 201
🔥 Discover the secret sauce to turning roofing customers into raving fans and referral machines! 🔥 In this episode of the Roofing Success Podcast, we unlock the vault and share insider strategies from one of the industry's most innovative leaders. Our guest Jon Broce, the COO of MHI Roofing, reveals his proven playbook for mastering the customer journey from awareness to advocacy. If you're tired of one-and-done customers and ready to build a tribe of loyal advocates, this is a must-listen. Yo...
Apr 23, 2024•59 min•Ep. 200
In this episode of the Roofing Success Podcast, Jim Ahlin sits down with Mathew Mulholland, an expert in the roofing industry and founder of the Building Experts Institute. Mathew shares his extensive knowledge and experience in navigating the complex world of insurance claims for hail and wind damage to roofs. Throughout the conversation, Mathew provides valuable insights and advice for roofing contractors looking to better serve their customers and navigate the insurance claims process more ef...
Apr 16, 2024•58 min•Ep. 199
In this episode, Jim Ahlin sits down with Connor Rodich, a roofing industry consultant with experience working with over 130 companies. Connor shares his insights on how to build a profitable and sustainable roofing business by focusing on three key areas: operations, financial acumen, and leadership. Connor discusses the importance of clearly defining roles and responsibilities, improving interdepartmental communication, and establishing vital financial metrics. He explains the difference betwe...
Apr 09, 2024•1 hr•Ep. 198
Are you ready to discover the secret behind building a thriving roofing business? In this episode of the Roofing Success Podcast, host Jim Ahlin sits down with Ryan Spencer, a roofing entrepreneur who shares his incredible journey from humble beginnings to running a multi-million dollar company. Ryan reveals how his unique "Eyes Up" philosophy transformed his business, focusing on purpose, people, and community impact rather than just chasing profits. He discusses the challenges of transitioning...
Apr 02, 2024•56 min•Ep. 197
What’s the #1 reason roofing businesses fail? They don’t know their numbers. Brett Huizenga of Hometown Roofing shares his journey from a financial advisor to a roofing business owner—and how understanding key financial metrics saved his business from collapse. In this episode, you’ll learn: The critical difference between gross profit and net profit (and why you need both to thrive). Why knowing your org chart can make or break your business. How to avoid common pitfalls when buying or scaling ...
Mar 26, 2024•1 hr 4 min•Ep. 196
Meet Robert Paiz, the leader behind Custom Construction Solutions and a true force in the roofing industry! With a remarkable journey from a hesitant newcomer to a successful entrepreneur, Robert has built a thriving business by prioritizing customer service, community engagement, and a strong company culture. Want to take your roofing business to the next level? Don't miss this value-packed interview where Robert shares his invaluable insights on: - Building a strong, customer-centric culture -...
Mar 19, 2024•56 min•Ep. 195
In this episode, we sit down with Corey Combes, the owner of South Shore Roofing and Exteriors, to unpack the four essential pillars that have propelled his roofing business to new heights. Corey generously shares his hard-won wisdom on how to effectively sell, build, collect payment for, and retain customers for your roofing projects. Discover how to shift the conversation away from price and educate homeowners on what truly matters when choosing a roofing contractor. Learn the importance of se...
Mar 12, 2024•58 min•Ep. 194
Are you a roofing contractor who is sick of the scumbags giving the industry a bad name? Do you want to outsell, outgrow, and outcompete the rest while putting a stop to the corrupt and greedy practices plaguing the roofing industry? Then you need to join the Roofing & Solar Reform Alliance (RSRA)! In this episode of the Roofing Success Podcast, Jim sits down with Adam Bensman, the founder of RSRA, to discuss how this new organization is on a mission to reform the roofing industry through le...
Mar 05, 2024•51 min•Ep. 193
In this episode, Ty Meredith, co-founder of MHI Roofing and Ugly Roof shares his journey from taking over his uncle's small home improvement business to growing it into a multi-million dollar roofing company. Ty discusses key strategies like focusing on core strengths, hiring people smarter than yourself, developing sales processes, and adding profitable service lines. Ty offers insights on the current private equity trends in the roofing industry and details his own recent deal with Vertex, a f...
Feb 27, 2024•53 min•Ep. 192
Get the inside scoop on accounting and finance for roofing contractors from CPA Brett Neal of High Velocity Accounting. As the co-founder of a successful accounting firm and a partner in a Central Valley, California roofing business, Brett has a unique perspective into the numbers that drive profitability. In this episode, Brett breaks down the four essential "M's" of accounting that roofers need to master - Maintenance, Metrics, Management, and Money. Learn how properly reconciling your books, ...
Feb 20, 2024•53 min•Ep. 191
Patrick Carr, CEO and Founder of Blue Collar Media Group and host of The Patrick Carr Show, spearheads a unique approach to digital marketing for blue-collar trades through video content. Recognizing a critical gap in the industry, Patrick established Blue Collar Media Group to provide tailored media content that authentically represents contractors' brands and services. With a hands-on approach, he collaborates directly with clients and leads a skilled team of videographers and editors to optim...
Feb 13, 2024•49 min•Ep. 190
Meet Matt Leader, the Field Production Manager at Pro Storm Repair, boasting five years of dedicated service to the company. Prior to entering the storm repair industry, Matt navigated the world of car sales. The search for a position with more freedom led him to Pro Storm Repair, where he began as a damage consultant. His background in car sales equipped him with the openness and confidence crucial for successful door knocking. Today, as the Field Production Manager, Matt continues to be an int...
Feb 06, 2024•50 min•Ep. 189
Ben Hodson, a seasoned entrepreneur with a 25-year track record, serves as the CEO and founder of JobNimbus. As a co-founder of the company, he brings a wealth of experience, having successfully initiated and managed 10 ventures throughout his career. Notable among his achievements are the founding of Auction Trust Network, a trust technology company, acquired by eBay in 2006, and the establishment of Venafi, a security software company, which achieved a significant milestone with its acquisitio...
Jan 29, 2024•51 min•Ep. 188
Dr. Jessica Stahl is the owner of Ignite Results, a consulting firm that specializes in scaling roofing companies by building teams and developing leaders who produce measurable results. She is an organizational psychologist who has spent the last decade partnering with Fortune 100 companies and small businesses to recruit, hire, and retain talented team members. Dr. Stahl is an internationally published researcher, author, coach, and university professor. On this episode, we discuss how the mar...
Jan 23, 2024•52 min•Ep. 187
Kody Landals is the Founder and Chief Executive Officer of Reimagine Roofing. A former Marine and dedicated Eco-En voy, Kody brings a unique blend of discipline to the roofing industry. As the founding Chief Experience Officer, he is committed to revolutionizing the Roofing and Home Service Industry through innovative practices. Kody Landals is not just a business owner; he is a conscious leader on a mission to reshape the way we think about and approach roofing services. In this episode, we div...
Jan 16, 2024•59 min•Ep. 186
Meet Benjamin Fisher, the creative force and founder behind The Big Fish Contracting Company, a roofing and exterior remodeling business that emerged in 2015. Benjamin envisioned a roofing company that prioritized customer satisfaction, efficiency, and technological innovation, setting out to outshine others in the industry. With limited resources at the outset, Benny relied on his sales acumen, personally visiting neighborhoods and knocking on doors to share his vision. Customers resonated with...
Jan 09, 2024•53 min•Ep. 185
After working in various customer service, management, and sales jobs, John met the owner of a roofing company. The owner gave John a chance, and he developed a true passion for the industry. In addition to sales, John now consults with other contractors and roofing companies. As the lead consultant for John The Roof Pro, he travels, learning about other markets and guiding other companies and salespersons down the path of success. The crucial aspect of his program is that the skills being coach...
Jan 02, 2024•1 hr 2 min•Ep. 184
The Roofing Success Podcast has had an incredible year! We've been privileged to host phenomenal guests and engage in captivating conversations. Witnessing the remarkable growth in our audience has been truly inspiring, reaching numerous contractors and making a significant impact on their businesses. In this episode, we revisit some highlights from 2023 – a year filled with fantastic discussions. While there were many more remarkable episodes, we've condensed some of the best moments into this ...
Dec 26, 2023•44 min•Ep. 183
Brad Akers, based in Houston, Texas, is the owner of Brad Grows Businesses. In his career, Brad has successfully acquired, merged, and sold businesses. With a solid background spanning eight years in the construction industry, he began his journey by selling roofing material for SRS Distribution. Recognizing the untapped potential in his clients' businesses, Brad discovered a particular need for structure in sales and marketing processes. Driven by a passion for creating impactful change, Brad t...
Dec 19, 2023•50 min•Ep. 181
Nathan Tebedo (Coach T) has 20+ years in the home services industry. His experience includes installations all the way to general business management as a contractor, then sales, training, consulting, and business development for a construction software company working with hundreds of contractors across the country. Nathan has also worked with security and Department of Defense contractors. At ContractorCoachPRO Nathan writes and builds content, speaks, is a host on the Contractor Radio podcast...
Dec 12, 2023•51 min•Ep. 181
Dashaun Bryant is a door-to-door sales coach and trainer with 6 plus years of experience in the Storm Restoration Industry. He uses his skills to help door-to-door salesmen maximize their potential, by teaching them how to Hustle with Principles, maintaining a positive attitude, and getting their minds right so they can get their grind right. He travels around the country helping other Roofing Companies revamp their sales team and gain clarity on their vision. As a stay-at-home dad, he has been ...
Dec 05, 2023•48 min•Ep. 180
Terry is a Serial Entrepreneur, Author, Culture Champion, and Servant Leader. He's devoted to building incredible cultures and helping individuals discover their purpose, determined to make an indelible mark by inspiring others to use their time, talents, and resources to improve the world. The most significant aspects of his life have unfolded outside of his professional endeavors. He is married to a supportive wife who serves as both a partner and trusted advisor. As a father of three remarkab...
Nov 28, 2023•1 hr 4 min•Ep. 179
Tony Flattum, from Stillwater, Minnesota, is the Managing Director of Built Strong Exteriors. His journey into the world of construction was sparked by the influence of a trusted friend. Tony firmly believes that the quality of individuals within the company is the key differentiator. Drawing upon his extensive experience, he actively mentors and empowers his team to consistently deliver excellence from project inception to completion. On this episode, we dive into the multifaceted aspects of nu...
Nov 21, 2023•1 hr 9 min
Ashley Smith is the proud owner of Always Forward Roofing, a testament to her unwavering dedication to helping others and her entrepreneurial spirit. With a life philosophy of "see a need and fill it," she has consistently strived to make a positive impact on the lives of those around her. Ashley's journey as a business owner began at a remarkably young age when, at 12, she started making and selling jewelry, marking the start of her entrepreneurial journey. Her enthusiasm for exploring alternat...
Nov 14, 2023•1 hr 1 min•Ep. 177
Stuart Hastings, owner of Absolute Construction in Beaumont, Texas, has spent his entire working life in the construction industry. Following a four-year tenure as the General Manager at Williams Insulation, he seized an opportunity to work for a local roofing company, which he remained with for approximately two years. Subsequently, Stuart embarked on an independent venture, establishing Absolute Construction, a business he founded nearly 29 years ago. Absolute Construction, under Stuart's owne...
Nov 07, 2023•57 min•Ep. 176
Michael joined the roofing industry in 2017 after completing a Bachelor of Science (BS) from Texas A&M University in 2015. He was an estimator learning the ins and outs of commercial roofing, primarily. With a sales background, Michael helped Texas Traditions Roofing grow their new construction department and then moved into a sales role within the residential division. He then became the Vice President overseeing residential roofing and marketing while continuing to grow the commercial divi...
Oct 31, 2023•55 min•Ep. 175
Derek King, the founder of True Force Roofing, found his way to Gainesville, Florida, from his hometown of Folkston, Georgia. His journey began when he met his wife during his active duty service, and they soon discovered they were expecting their first child, Indy. To be closer to family in Gainesville, Derek transitioned to the Florida Air National Guard. With his uncle's roofing experience as inspiration, Derek dived headfirst into the roofing industry upon arriving in Gainesville. He co-foun...
Oct 24, 2023•1 hr 1 min•Ep. 174
Sal and Kayla are Maryland natives. Sal, the President, founded MARS Restoration with the aim of making a positive impact on employees' lives. Kayla has a passion for sales, and during COVID, someone referred her to home improvement sales. Later, she had a friend working at MARS who told her wonderful things about what Sal does for the company and its employees. She thought, 'Wait, sign me up!' Kayla was promoted from Canvas Manager to Marketing Director in January. MARS Restoration sets itself ...
Oct 17, 2023•1 hr 3 min•Ep. 173
Tommy Mello is the owner and operator of A1 Garage Door Service, a leading $220+ million home service business based in Phoenix, Arizona, with over 700 employees in 22 states. Tommy is also the host of the Home Service Expert, a top 0.1% podcast, and the author of Elevate, a book where he shares his secret to attracting, retaining, and developing A-Players. Freedom 2023 Event in November 2023 - Learn How to 10x Your Business. The Only Conference Where You Can Learn Directly From 9-Figure Home Se...
Oct 10, 2023•1 hr 1 min•Ep. 172
