Tim connects with Dave Carroll of DOPE Marketing to talk about the importance and effectiveness of direct mail marketing and what methods and technologies are available to take advantage of.
May 10, 2021•22 min•Ep. 122
Tim chats with Garrett and Marlena Williams, the brother / sister duo that runs G&M Outdoor Services, about their experience and success with HomeAdvisor.
May 03, 2021•16 min•Ep. 121
Tim talks with Ashlei Rolloff of SVL Inc. and the Nerd Herd about some of the biggest marketing mistakes that are commonly made in the HVAC world.
Apr 26, 2021•28 min•Ep. 120
Tim connects with Tom Reber from The Contractor Fight to talk about staying consistently profitable as a contractor.
Apr 19, 2021•31 min•Ep. 119
Tim talks with Adam Bensman of Roof Strategist about the strategies and processes behind successful roofing sales and doorknocking.
Apr 12, 2021•32 min•Ep. 118
Tim talks with Dave Sullivan from The Roofer Show about starting your business with a clear destination in focus. Also, the importance of knowing the numbers that it's going to take to make your business a success.
Apr 05, 2021•30 min•Ep. 117
What happens when your storm damage roofing business runs out of storms to chase? This idea is a great starting point for storm damage roofing businesses to jump from when looking to grow beyond their current boundaries.
Mar 29, 2021•39 min•Ep. 116
One of the biggest problems that electricians face in their marketing is getting themselves out on video! In this episode we talk about some of the strategies that can be used to break through those struggles and make video start working for you!
Mar 22, 2021•27 min•Ep. 115
Tim talks with Todd Dawalt about charging customers for estimates and other smart decisions that will get your business better leads.
Mar 15, 2021•28 min•Ep. 114
Tim chats with Doug and Michelle Myers of Pink Callers about the Shin-Fu method and being able to establish a good pathway into recognizing the difference between cold, warm and hot leads. Also, they talk about the stages that businesses go through and overcoming the "bottlenecks" that those stages can bring.
Mar 08, 2021•31 min•Ep. 113
Tim chats with Jason Paris of Paris Painting about Traction, the EOS aimed to help entrepreneurs succeed.
Mar 01, 2021•33 min•Ep. 112
Tim talks with Armando Jacox, Jr. about the biggest changes that needed to be made when shifting from heavy canvassing to a more digital approach when reaching out for leads.
Feb 22, 2021•23 min•Ep. 111
Tim connects with Rob Ambrosetti to talk about educating sales and shifting a mindset of "pushing something that nobody needs" to a mindset that is closer to "offering something that anyone could benefit from".
Feb 15, 2021•26 min•Ep. 110
Tim and guest, Lord Joshua Robert Bigger aka Best Damn Roofer, talk about building an audience using the assets of humor and stunts. They also cover the use of reactions and how they have dealt with haters.
Feb 08, 2021•24 min•Ep. 109
Tim talks with Tanner Mullen about creating a better experience for the homeowners as well as "scaling the unscalable" and passing on the craft to the next generation in the craft.
Feb 01, 2021•21 min•Ep. 108
Tim talks with Griffin Roer of Uproer, a performance-driven SEO & SEM agency, about using "wildcard content" to make big leaps in the world of SEO and ranking on Google.
Jan 25, 2021•26 min•Ep. 107
Tim talks with Eric Anderton of Construction Genius about the next generation stepping into the construction industry and the struggles with finding solid employees that have the skill, will and are a cultural fit.
Jan 18, 2021•20 min•Ep. 106
Torlando Hakes of Periodic (torlando.periodic.com) shares steps you can take to stop losing leads after you did all the work to get them! Periodic is a *more advanced* meeting appointment setter – with pro options. Check them out!
Jan 11, 2021•24 min•Ep. 105
Patrick Shelton of Minneapolis' 'Current Resident' joins us https://currentresident.tv/ - Current Resident is a video production team that works with a lot of agencies in town, shares why video ads perform video, and a ton of video marketing statistics including: “By 2022, online videos will make up more than 82% of all consumer internet traffic — 15 times higher than it was in 2017.” – Cisco 74% of #B2B marketers say video converts better than any other type of content. In the past year, the nu...
Jan 04, 2021•31 min•Ep. 104
Tim and chats with guest Tom Davis of Signpost about three great ways to used email marketing to your advantage even after the hard work of making a sale is behind you.
Dec 28, 2020•21 min•Ep. 103
In this episode, Tim talks with Logan Shinholser about one of the greatest struggles that contractors face in marketing today... separating themselves from the crowd!
Dec 21, 2020•18 min•Ep. 102
In this episode Tim connects with Devon Tilly and Scott Hicken of Art of Construction to get real about what it what marketing agencies are doing (and what they should be doing) for their construction company clients. Devon and Scott give some valuable insight to both the marketing agencies and contractors out there.
Dec 07, 2020•38 min•Ep. 101
In this episode we cover a few things that many who are just getting into the business of selling roofs might find valuable. Also, we touch on dealing with rejection and having fun doing your job.
Nov 23, 2020•20 min•Ep. 100
In this episode of the Hook Better Leads podcast, Tim goes head-to-head with Monroe McKay discussing which of these two customer relationship management softwares "take the cake".
Nov 10, 2020•19 min•Ep. 99
Tim talks with Dale Dupree of The Sales Rebellion about some of the struggles associated with sales and how, with the right habits and community, a life in sales can be great!
Nov 02, 2020•40 min•Ep. 98
In this episode, Tim connects with Ponara Eng from Cambria to talk about the chaos of the current state of the economy and some of the things that business owners could do to take a step in the right direction.
Oct 20, 2020•27 min•Ep. 97
Check out Contractor Coach Pro: https://www.contractorcoachpro.com/ What did you learn about roofing business from growing Acculynx? How do you attract the best Roofing salespeople? Best practices for interviews? How do you scale - training your people appropriately? Nature vs. Nurture Strategy BEFORE taking massive action Connecting = Super Skill
Sep 16, 2020•43 min•Ep. 96
When should contractors do their facebook + Google ads themselves How did you get into this business model? What are the top 3 Facebook ads contractors should make themselves? What should contractors be paying attention to most when they’re improving their ads? How can contractors take your courses?
Sep 09, 2020•22 min•Ep. 95
An age-old strategy to get more people on your website is to ask 10-20 people who are experts in your field a question a lot of your audience & prospects care a ton about… Some call it ego bait – because these people tend to promote the roundup or guide after it’s done. This seriously works – especially if you include people who have audiences of their own – and have the attention of your ideal customers. But I suggest LEAD GENERATION CHAMPIONS do this for more than just the increase in peop...
Sep 05, 2020•4 min•Ep. 93
Have you gone in to change to something and it broke?
Aug 24, 2020•6 min•Ep. 92