This is Roman Prokopchuk and in this episode I wanted to share with you some of the digital marketing tools I use in 2019 in terms of analytics, conversion rate optimization, social media, paid search, seo, and more. You can be the best digital marketer, but your tool set makes the job easier and can save tons of time. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Jan 18, 2019•12 min
We got to take a road trip with our foster kids this past weekend to Kentucky. We traveled through Pennsylvania, West Virginia, Ohio, and Kentucky and saw things like EnterTrainment indoor model train experience, The Ark Experience which is a life sized replica of Noah's Arc made to biblical proportions, the Children's Museum of Pittsburgh, and Amish Country in Lancaster County, PA. All in all it was a great trip with great experiences. This episode is brought to you by Nova Zora Digital . See w...
Jan 15, 2019•9 min
Search engine optimization has been around almost as long as websites have. You are going to have a choice between SEO practitioners and generalists. Do your research about who can add value to your business and what their results are. Results speak for themselves. It's not enough to just read a report, it says more about the professional if they can actually get hands on and fix a problem. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business ...
Jan 09, 2019•14 min
This is Roman Prokopchuk and this episode 45 of the Digital Savage Experience Podcast, "Strive for Success Not Perfection". Success is attainable failure is not. You can be a failure and succeed, but not fail in perfect. As soon as you take your first L is whatever you are trying to pursue the chase for perfection is over. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Jan 05, 2019•13 min
Happy New Year 2019. Just because it is a new year doesn't mean you will or you won't succeed. Time is a human construct, work towards your goals. Move forward one step at a time and don't stay stagnant. Pursue your goals aggressively and don't set resolutions you can't keep. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Jan 02, 2019•10 min
We are a few short days away from 2019. Some things change and some things stay the same in the seo landscape, but with changing times, you need to prioritize your focus. You need to be aware of what to focus on based on the climate. Things like algorithm changes, device prioritization, and machine learning are just a few. I would like to get into five specific things you should be aware of and focus on in the new year. Mobile Site Compliant to Mobile Standards With mobile first indexing pretty ...
Dec 31, 2018•6 min
This is Episode 42 of Roman Prokopchuk's Digital Savage Experience podcast. My wife and I got to spend Christmas Eve with our foster children's biological mom. We made their mom a promise weeks ago that we would meet, take pictures with Santa, and exchange gifts. We kept our promise and had a great time together. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Dec 31, 2018•13 min
It's a few short weeks from the new year. With all the advances in technology, the way we consume information is forever changing in terms of new platforms and smart home tech applications. The easiest method of consumption, and the only one you can technically multi-task with is audio. Audio is taking over the search and home assistant use is growing now and in the years to come. The numbers don't lie. The attention is moving to voice and smart speakers with or without you. Will you take advant...
Dec 21, 2018•4 min
Many attorneys are still reluctant to market and engage on social media Some of the fears are because of bar association policies. Some lawyers simply don't have the time or the budget. Regardless of what the reason is, it shouldn't dissuade you from tapping this rich source of leads and traffic. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Dec 21, 2018•7 min
Watch Out For Several Instagram Updates Late 2018 and Early 2019 Like every social platform, Instagram has seen major changes over time. Some of those changes benefit the user, and some benefit the platform. The Layout of Your Profile Will be Changing So some of these changes may be just tests and very subtle in terms of layouts like buttons, icons and navigation between tabs. Instagram said the grid displaying your photos and videos won’t change, but the icons above the grid could be changing t...
Nov 29, 2018•4 min
Attending The NJ Ad Club Innovation Summit at Bell Works I got the chance to attend the NJ Ad Club Innovation Summit October 11th. There were 3 session blocks with six sessions per block. Attendees picked the 3 sessions they liked to attend. The format was a presentation, with questions, and a round table discussion in each session. This was my first NJ Ad Club event, and I enjoyed the format and the vibe. The 6 Session Choices Were: Terracycle – Recycling your company’s purpose without losing i...
Nov 23, 2018•4 min
I recently met my foster kid's biological mom and began bridging the gap as they say. My wife and I thought we would never meet her or stay angry in terms of what happened to the kids, but as much as we wanted to hate her, we couldn't and think we had a productive meeting. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Oct 15, 2018•14 min
Link building has been a core ranking factor in seo since the beginning, and it won't be going away anytime soon. The communities that link to you still tell search engines and individuals how credible you are in your field in most instances. Core backlink ranking factors like domain age, authority of linking domains, and diversity of links types will continue to hold true. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital mark...
Oct 08, 2018•27 min
I got to attend the Google Cloud Summit in NYC. The main focus was AI and machine learning as it applies to the Google Cloud. The key industries that were highlighted were healthcare, financial services, and media. Listen for some of the key learnings from the summit. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Oct 07, 2018•6 min
Regardless what you do in life, do your best. It is something you can control and will help you reach your goals. If you want to be in a dream job one day, treat your current role that you may not like in the same way. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Sep 19, 2018•8 min
Perspective is everything. It will define the path you take and the way you look at things. In life and business, the perspective you have dictates success or failure. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing .
Sep 19, 2018•7 min
It seems everyone has an opinion about the Colin Kaepernick Nike campaign regardless if you are against it or support it. But Nike did a great job taking a gamble on this campaign from a marketing standpoint and it seems to have paid off. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Sep 10, 2018•12 min
Everyone is motivated at times and other feel like they can't do anything at all. It's all temporary and if you think of it being short term it'll last alot shorter. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing .
Sep 09, 2018•6 min
Hi everyone this is Roman Prokopchuk, and I just wanted to update you on our foster care journey that we've been on with the boys for the past 12 weeks and the things we've faced along the way. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing .
Aug 28, 2018•16 min
Majority of the spammy stuff that once worked in terms of link building for seo either has no value or has a negative effect. Stop these low quality efforts and focus on promoting content that adds value and relationship building with relevant communities. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Aug 07, 2018•6 min
Everyone makes excuses why they aren't succeeding in their professional and business lives. Some have to do where they started and what they currently are going through. Someone has graduated Harvard Business School being deaf and blind. What's your excuse? This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Jul 27, 2018•7 min
I got to attend the Leaders Create Leaders live events hosted by Gerard Adams presented by Prudential. The events covered pillars like motivation, entrepreneurship, creativity, and health. There were 2 speakers an event with good opportunities to network and ask questions. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Jul 19, 2018•14 min
You can watch all the motivational videos and listen to all the podcasts you want, but if you don't motivate yourself none of that matters. The high lasts for a short time, and you manage not to get any productivity out of it. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Jul 17, 2018•6 min
Ep #25 Networking Like A Boss - Roman Prokopchuk's Digital Savage Experience. Learn about how I've become passionate about networking, what it has done for me, and why you should start taking steps today to become a successful marketer. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Jul 14, 2018•19 min
Hi everyone this is Roman Prokopchuk and this is the Digital Savage Experience. Instagram launched IGtv, it's long form video play where anyone can be a creator, and videos are up to 1 hour long in correlation with their announcement of 1 billion users. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Jun 26, 2018•7 min
I've been in digital marketing for over 10 years with no kids in the mix. 2 weeks ago my wife and I got licensed as foster parents and got our first placement, 2 brothers, 15 months and 3 years that have been a blessing and a handful at the same time. I'm learning a lot more patience and humility with dealing with 2 little humans, and how I can apply that to my business life as well. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with di...
Jun 14, 2018•12 min
The rapid advancements in AI technology is incredible and scary at the same time. Google Duplex can have real time conversations over the phone, MIT has created the first psychopath AI which is scary, and Facebook previous artificial intelligence tests had AIs learning a newly created language that they only developed. If we're not careful we will create our own end. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
Jun 11, 2018•6 min
I got to meet Max Levchin Co-founder of PayPal and founder and CEO of Affirm. He launched his east coast office in Manhattan and did a tech focused fireside chat about fintech. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing .
May 29, 2018•5 min
Mental health is an overlooked issue in the United States especially with entrepreneurs and young people. Some of the major issues people struggle with is depression and substance abuse that at times lead to tragedy like suicide. I just want to give my point of you and some personal stories to shed light and help those in similar positions. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
May 14, 2018•15 min
Roman Prokopchuk discusses under-priced attention he has seen recently, and places you should be testing your marketing dollars. If you are a big business or a small brand your marketing dollars are important to you. You want to get the best traffic at the lowest cost in terms of paid spend. Test paid traffic from places like Reddit and Quora. This episode is brought to you by Nova Zora Digital . See what Nova Zora Digital can do for your business with digital marketing ....
May 02, 2018•5 min
