Every day next week we will be going behind the scenes of a design sprint for the intermittent fasting app, Zero, which was founded by Kevin Rose. The design sprint is lead by AJ&Smart, the design agency focused exclusively on helping companies innovate through the design sprint process. You'll be behind the scenes as the team plans, iterates, and prototypes until finally getting their ideas in front of real users. *** This show is a part of the Podglomerate network, a company that produces,...
Oct 17, 2018•1 min
Latif Nanji is the co-founder and CEO of Roadmunk, the road mapping software that helps companies create and share their products strategy and roadmaps. Roadmunk is a roadmapping enterprise SaaS platform serving over 75,000 product innovators including Amazon, NY Times, Nike, The Coca-Cola Company, Bloomberg, Adobe & Citibank. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up fo...
Oct 16, 2018•23 min
In today's episode, we say farewell to Lee, Gonto, and Krish after checking in with the one last time on the progress of their launches. Krish heads to Salt Lake City, Gonto gives us the initial feedback on their A/B test and Lee continues his journey into startup sales. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter for more information about our shows, launch...
Oct 15, 2018•23 min•Season 5Ep. 14
This week we follow Lee as he launches leadproof.app and starts to face the tough reality that he's going to need to get on the phone in order to make more sales. He also sets some ambitious goals for new customer acquisition. We also catch up with Krish as Chargebee launches Revenue Story , a brand new app that helps customers answer the hard questions about their businesses. This is something Chargebee has been doing manually for many of their enterprise customers for the last 4 years, and the...
Sep 28, 2018•15 min•Season 5Ep. 13
In today's episode, we follow Lee, Krish and Gonto as they finalize their pre-launch plans. We learn the name of Lee's two new products as he gets closer to launch, listen in on a planning session for the launch of Revenue Story and follow Gonto to an Auth0 executive offsite for planning their quarterly OKRs. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter for m...
Sep 21, 2018•21 min•Season 5Ep. 12
On today's episode, we explore the important topic of relationships. We follow Krish, Gonto, and Lee and look beyond business for just one week to see how they balance family, friends, girlfriends and work/life balance while pushing for greatness, and what some might call the impossible. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter for more information about ...
Sep 14, 2018•20 min•Season 5Ep. 11
In this episode, we hear from Lee Tengum about his first customer interview for his new project and new project directions. It may or may not send him spiraling in a new direction. We also catch up with him about the other side projects that he is supporting on an ongoing basis. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter for more information about our shows...
Sep 07, 2018•21 min•Season 5Ep. 10
In today's episode, we learn more about the projects that Krish CEO of Chargebee , Gonto VP of Growth at Auth0 and Lee of 7am.ca will pursue for the next 2 months. You'll hear about them directly from them and their team as they discuss and plan the initial phases of each project. What will they get right and what will they get wrong? Find out as we follow along step by step to see what it's like to bring a new product idea to life. *** This show is a part of the Podglomerate network, a company ...
Aug 24, 2018•28 min•Season 5Ep. 10
In Chapter 4, we learn about the origins of Krish Subramanian, Co-founder and CEO of Chargebee's, love for travel and discovery. This curiosity has manifested itself in a philosophy he takes into his company and product, Chargebee . We learn how Krish's first trip outside of India opened up his world in ways he would never have expected. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sig...
Jul 31, 2018•20 min•Season 5Ep. 4
It's 5 am in Cranbrook, BC and Lee Tengum is already making his way into the office. The catch is, he'll be done by 10 am, free to use the rest of his time anyway he'd like to. Lee runs a successful marketing agency, 7am.ca, which helps local Cranbrook small businesses achieve their marketing goals. But Lee doesn't stop there. In the next 30 days, he's building a who new app from start to finish. An app he's hoping will increase the revenues of the small businesses in Cranbrook, BC. We'll follow...
Jul 25, 2018•18 min•Season 5Ep. 3
We take you behind the scenes to Auth0 's 2018 offsite where there 380 employees converge on a small town in Panama and take over the Westin hotel for three days of presentations, team bonding activities and deep product discussions. Listen in on impromptu jobs to be done discussions, cross-team discussions about how they can better communicate and how teams should be testing the features they're building and releasing. These discussions lead to a product breakthrough that will dictate the next ...
Jul 17, 2018•30 min•Season 5Ep. 2
In season 5 of Rocketship.fm we will be following the lives of three entrepreneurs and product people, going behind the scenes to the team off-sites, product conversations, executive dinners and customer interviews. We'll be focused on the stories of Lee Tengum, a solo-entrepreneur, with a passion for helping small businesses. Martin "Gonto" Gontovnikas, the VP of Marketing and Growth at Auth0, with 380 employees, who is a global leader in Identity-as-a-Service, and Krish Subramanian the CEO of ...
Jul 10, 2018•23 min•Season 5Ep. 1
Teresa Torres helps digital product teams adopt continuous product discovery practices including a regular cadence of customer interviews, rapid prototyping, and assumption testing. She emphasizes strong critical thinking a strong connection between what the teams are learning in their research activities with the product decisions that they are making. Mike Belsito interviews her today to discuss how teams can begin practicing continuous discovery, how to get buy-in from management and why the ...
Jul 10, 2018•25 min
Eric Boduch is the Chief Evangelist and co-founder of Pendo.io. Boduch was formerly the Vice President of Marketing. Pendo delivers a complete platform for product teams that helps companies create products that customers love. With Pendo, product teams can understand product usage, collect feedback, measure NPS, onboard users, and announce new features in app - all without requiring engineering resources. Founded in 2013 and backed by Meritech Capital, Spark Capital, and Battery Ventures, Pendo...
Jun 28, 2018•17 min
In Season 5 of Rocketship.fm, we'll to be profiling three product people at various stages in their business. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter for more information about our shows, launches, and events. For more information on how The Podglomerate treats data, please see our Privacy Policy . Since you're listening to Rocketship, we'd like to sugge...
Jun 01, 2018•2 min
We go behind the scenes as Bob Moesta, the co-creator of the Jobs to Be Done ( JTBD ) Framework completes a full interview with Matt Ragland of ConvertKit on why he attended INDUSTRY 2017. In part three we discuss what Mike Belsito learned from this interview and what they've changed because of it. Whether you’re interested in JTBD or you’re already conducting JTBD interviews, learning from one of the masters is one of the best ways to improve your technique. *** This show is a part of the Podgl...
May 25, 2018•24 min
Part two of our JTBD Bonus content. We go behind the scenes as Bob Moesta, the co-creator of the Jobs to Be Done (JTBD) Framework completes a full interview with Matt Ragland of ConvertKit on why he attended INDUSTRY 2017. Whether you’re interested in JTBD or you’re already conducting JTBD interviews, learning from one of the masters is one of the best ways to improve your technique. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts...
May 24, 2018•42 min
We go behind the scenes as Bob Moesta, the co-creator of the Jobs to Be Done ( JTBD ) Framework completes a full interview with Matt Ragland of ConvertKit on why he attended INDUSTRY 2017. Whether you’re interested in JTBD or you’re already conducting JTBD interviews, learning from one of the masters is one of the best ways to improve your technique. Listen to part one of two of the completely uncut JTBD interview. *** This show is a part of the Podglomerate network, a company that produces, dis...
May 23, 2018•39 min
In our Season 4 finale, we revisit some of our favorite stories from Audibles product redesign debacle to interviewing people who confessed their love for a product on Twitter. Season 4 was not short on stories, inspiration or insight. We hear from Alison Go of Facebook, Blade Kotelly of Sonos, writer Michael Jamin, Josh Anon and more. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign ...
Apr 11, 2018•30 min•Season 4Ep. 14
One of the most import roles as a product owner is building the right product team. In part two of this two-part mini-series, we take a look at what high performing product managers and product leaders are doing inside of their organizations to manage and lead a high-performing product team. In this episode, we dive into the strategies that managers use to lead their teams successfully. It's not easy and we're not all Steve Jobs (although most of us think we are from time to time) so what do hig...
Mar 14, 2018•26 min•Season 4Ep. 13
We welcome Jeetu Patel, the Chief Product Officer, and Chief Strategy officer at Box to the show today. He leads the company's overall product and platform strategy, driving Box's long-term roadmap and vision for cloud content management in the enterprise. Have you ever wondered how companies like Box approach emerging technologies like machine learning and artificial intelligence? Well, today is the day you find out. He also gives amazing advice on building effective product teams, the magical ...
Mar 09, 2018•29 min
Have you ever wondered how VP's at Facebook, Directors at Nike or Product Managers at Asana approach hiring? We did too. So we hit the streets to find out. One of the most import roles as a product owner is building the right product team. In this two-part mini-series, we take a look at what high performing product managers and product leaders are doing inside of their organizations to hiring and lead a high-performing product team. In this episode, we dive into pipeline strategies and how netwo...
Mar 07, 2018•22 min•Season 4Ep. 12
Today we welcome Austin Bales, Director of Product Design at Facebook, to talk about leading product teams, building trust with your teammates andgives us poignant tips on how to interpret data through real product stories from Facebook. In his career to-date, Austin has worked has worked for Do.com, Odopod, and Carnegie Mellon. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for ...
Mar 02, 2018•39 min
Today on the show we welcome the infamous big wave surfer, Laird Hamilton. We talk to Laird about his journey to greatness, the struggles along the way and what it’s like to take huge risks, for huge rewards. Laird Hamilton is best known as an American big-wave surfer and pioneer in the world of action water sports. In addition to his affinity for the water, Laird is labeled as an inventor, author, stuntman, model, producer, TV host, fitness and nutrition expert, husband, father and adrenaline j...
Feb 28, 2018•44 min
We welcome Blair Reeves to the show to discuss Enterprise Product Management tips and techniques from over 15 years working in product. Blair Reeves is a Principal Product Manager at SAS Software, and has previously held senior product and leadership roles at Demandware (now a Salesforce company) and IBM. He speaks, writes, and consults on product management in enterprise software, remote workforces, and other topics. Follow him on Twitter at @BlairReeves . *** This show is a part of the Podglom...
Feb 16, 2018•30 min
In part three of our mini-series on Jobs To Be Done we dive into the results of the interviews. What did Mike ands Paul end up changing as a result and did they learn about their product? We turn the mic on them to learn what impact Jobs To Be Done had on their planning of Industry 2018 and the most surprising things they learned from the interviews. Adding Jobs to be Done to your bag of tricks gives you a leg up in the product world. We breakdown Bob Moesta’s exclusive interviews with actual cu...
Feb 14, 2018•25 min•Season 4Ep. 11
Alison Go is a season Product Manager currently working at Facebook and formerly of Amazon where she worked on Audible. Alison shares with us the recipe for a perfect product team. What disciples do you need to bring together as the product leader to create a powerhouse product team? Alison shares with us how teams are structured at Facebook, one of the most product-driven organizations today. She also shares with us some mistakes she’s made (as we all do) as a product manager and how she quickl...
Feb 09, 2018•36 min
Part two of our mini-series on Jobs To Be Done today. We welcome back Bob Moesta who spent hours with us recording real interviews with Industry attendees and unpacking the conversations to answer the question - what Job does Industry serve for it’s attendees. Today, we get to hear one of those interviews as Bob shows us some of the essential techniques of Jobs To Be Done interviews. Adding Jobs to be Done to your bag of tricks gives you a leg up in the product world. We breakdown Bob Moesta’s e...
Feb 07, 2018•23 min•Season 4Ep. 10
Melissa Perri is the CEO of Produx Labs and the creator of the online product management school ProductInstitute.com . Her mission is to help make Product Managers and their organizations awesome. She talked to us today about how she manages both the CEO relationship and her relationships with the rest of the team to create clear communication across all disciplines, an essential skill for product managers. She also shares lessons she’s learned as a PM consultant from working with companies larg...
Feb 06, 2018•29 min
Brent Tworetzky is the Executive Vice President at the XO Group (The Know, The Bump) where he leads XO Group's 50 person product group (product mgmt, design, user research). Today we talk with Brent about User Science. User Science includes the vast fields of User Research and Analytics . Product User Research encompasses a range of tools to directly learn from users: hands off observation, direct inquiry, putting products in users hands, and the many forms in between. Product Analytics ranges f...
Feb 02, 2018•25 min
