"There's so little connection between how creative a firm is and how successful they are as a business. If anything, there might be an inverse relationship." – David C. Baker In this 43rd episode of the RevThinking podcast, well-known author and speaker David C. Baker on "The Business of Expertise" and more. As David says, "Entrepreneurial expert firms don’t often fail because their work isn’t good enough. It nearly always is. No, they struggle because of the quality of their business decisions....
May 17, 2018•50 min
If you were to imagine your creative firm like driving a car, you as a business owner need to be able to see what’s coming at you in real-time. You also want to know how quickly you’re burning gas, when you should accelerate, when you should change lanes, and when it’s time to hit the brakes. Fortunately, every modern car has a dashboard so the information you need is always at your fingertips. Similarly, every modern business should have one, too. Welcome to the Ingredient of Finance. As a cons...
May 02, 2018•47 min
Jim Read is a creative director with deep experience on the TV network side as a client, as well as on the agency side as a creative leader. Jim's experience includes stints at CMT, AMC, and his current position at truTV. His agency experience includes Pearl Media, Definition 6, Eyeball, and Trailer Park. Today’s episode is an insightful peek behind the curtain to where Joel Pilger asks Jim about his experience, how creative for marketing works inside an innovative TV network, as well as a discu...
Apr 25, 2018•47 min
In this episode of the RevThinking podcast, Michael Waldron – senior VP and creative director of art and design at Nickelodeon. Get ready to walk a mile in the shoes of a busy TV exec. You might think that someone like this just works with vendors, and the vendors do all the hard work. Michael will give you a perspective you don’t normally hear – your clients don’t normally sit down and really tell you what their world is really like and just how crazy, how nutty, how political their world can b...
Mar 07, 2018•35 min
In this next episode in our Profiles of the Creative Entrepreneur series, Josh Norton, owner and ECD at the NYC-based motion design studio Bigstar. In this series we are interviewing inspiring creative entrepreneurs to learn about their journey navigating the intersection of creativity and business.
Jan 12, 2018•1 hr 7 min
To kick off off our new “Profiles of the Creative Entrepreneur” series, Tim Thompson sits down for a conversation with Ace Comic Con CEO, investor, and fine artist Gareb Shamus. Gareb shares with us his journey, his passions, and his varied interests spanning business and the arts.
Dec 19, 2017•50 min
This podcast is part one of a conversation with David Meltzer, Co-Founder and CEO at Sports1Marketing. David is an executive, author, and humanitarian best known for his work in the field of sports marketing. He is a featured speaker at conferences, corporate meetings, seminars, and other events along with being featured in The New York Times, Sporting News, Fox Business, and Bloomberg. At Terranea Resort in Los Angeles, RevThink’s Tim Thompson lead a Creative Entrepreneurs conference on BULLETP...
Dec 06, 2017•37 min
his podcast is part one of a conversation with David Meltzer, Co-Founder and CEO at Sports1Marketing. David is an executive, author, and humanitarian best known for his work in the field of sports marketing. He is a featured speaker at conferences, corporate meetings, seminars, and other events along with being featured in The New York Times, Sporting News, Fox Business, and Bloomberg. At Terranea Resort in Los Angeles, RevThink’s Tim Thompson led a Creative Entrepreneurs conference on BULLETPRO...
Nov 09, 2017•30 min
RevThink consultant debriefs the COLLIDER Conference in Chișinău, Moldova in addition to sharing his thoughts on THE 5 SHIFTS that evolving creative firms must make to reach the next level. --- Send in a voice message: https://podcasters.spotify.com/pod/show/revthinking/message Support this podcast: https://podcasters.spotify.com/pod/show/revthinking/support
Oct 24, 2017•25 min
This episode of the RevThinking podcast is a departure from the norm. Paige Albiniak from the PromaxBDA DailyBrief podcast interviews Revthink on the topic of Creative Entrepreneurs and their upcoming conference “Bulletproofing Profits” on October 27th at Terranea resort in Los Angeles.
Oct 12, 2017•37 min
In this episode of the RevThinking podcast, we talks with Lorey Zlotnick, consultant at Zequity Marketing, about what separates good agencies from great agencies: their ability to get inside their clients’ minds… and their brands. Having spent her career on the client side working for companies such as NFL Media, FOX Sports, Bravo, and Disney, Lorey now consults with agencies on how to better manage their relationships with their clients and with their client's brands.
Sep 27, 2017•37 min
In our first annual PromaxBDA Roundtable Podcast, Tim Thompson has a conversation with five amazing guests: Alberto Scirocco, Josh Norton, PJ Richardson, Lorey Zlotnick and Patalia Tate.
Aug 08, 2017•1 hr 17 min
Patrick Jager is a content consultant at RevThink. In this episode, Patrick talks about getting into Content development. Patrick has been in the content game for decades and shares his thoughts on how the marketplace is shifting and what that means for small studios looking at getting into content development. --- Send in a voice message: https://podcasters.spotify.com/pod/show/revthinking/message Support this podcast: https://podcasters.spotify.com/pod/show/revthinking/support...
Jun 23, 2017•30 min
Steve Kazanjian is President & CEO at PromaxBDA, the global community of marketers and creatives in the media & entertainment industry. Steve has a heart for the creative agencies. On the RevThinking podcast, we interview Steve to hear how Creative Entrepreneurs is fulfilling his vision to more fully meet the needs of agency leaders and their businesses.
May 23, 2017•51 min
When it comes to success, many want to know the formula. RevThink Founder and Owner, Tim Thompson discusses the origins and importance Entrepreneurial Formula: Needs + Resources = Solutions. What are the origins of the formula and what does it mean to creative firms and the creative entrepreneurs who run them?
Apr 14, 2017•10 min
Creative Entrepreneurs, the regular gathering of agency/studio owners, consultants and guest experts to help you discover a path to actualize the future of your business. HOW IT STARTED We first lit the fire at PromaxBDA: The Conference in NYC last June with the first-ever gathering of principals to address the unique challenges that agencies face in our industry. Tim Thompson led the conversation with special guests Tricia Melton, Andy Baker, Michael Waldron, Will Travis and Gareb Shamus. Next ...
Feb 07, 2017•19 min
RevThink owner Tim Thompson continues our series "The Six Reports Every Studio Should Be Running." In this episode, Tim Thompson discusses The Production Rollup. What does a weekly production report – and corresponding meeting – look like at a motion design and/or production studio? The conversation also gets into the critical role that Production – and Producers – play inside every one of our creative firms.
Jan 04, 2017•30 min
Maria Rapetskaya is Creative Director and Founder at Undefined Creative in NYC. After writing a popular article entitled "Why Small Studios Struggle," We interview Maria in this episode on the contrarian topic of “Why Small Studios Rule.” If you run a motion design or production studio, do you live to work? Or do you work to live? Put another way, does your business run your life, or does your business support your life?
Dec 21, 2016•52 min
Robert Blatchford is a brand strategist and management consultant at Makebrave. In this episode, we interview Robert to get a peek inside the mind of this business development innovator. Having led business development at notable creative agencies Troika and LoyalKaspar, Robert offers us a rare and valuable perspective.
Oct 19, 2016•34 min
Tim Thompson is the founder and Chief Revolution Thinker at RevThink. In this episode, Tim to shares the 6 Reports help studios large and small solve issues proactively. Listen in to discover how to create tools that are so easy, that you always have accurate information thereby providing you with time to implement solutions before problems get out of control.
Sep 26, 2016•16 min
Tim Thompson is the founder and Chief Revolution Thinker at RevThink. As a follow-up to an article written by Tim, he discusses how “Technology Follows Technique” and the first of the 6 Reports: the Sales Projections report. How can these reports help you slow down as an owner and relax – despite the ups and downs that are inevitable in any business?
Sep 20, 2016•20 min
RevThink consultant Joel Pilger joins Tim Thompson to discuss real-world examples of why small studios struggle. Instead of growing your small studio – and your current problems along with it – we explore two habits to put into practice: The Three R’s and The Splits. We end with a quick overview of the new PromaxBDA Creative Entrepreneurs Conference on Sales coming up in October. --- Send in a voice message: https://podcasters.spotify.com/pod/show/revthinking/message Support this podcast: https:...
Sep 15, 2016•26 min
Tricia Melton is a brand strategy and marketing consultant with a stellar pedigree as an executive in the TV/cable industry. In this episode, Joel Pilger and Tim Thompson interview Tricia as they discuss: The Big Shift: thanks to the evolution of VOD and OTT, the viewer now owns the entire experience. Despite the disruptions, for design and branding companies, “out of chaos, comes opportunity” But where are the opportunities? Maybe you as an agency owner don’t have to have all the right answers....
Jul 27, 2016•36 min
Andy Baker is Senior Vice President and Global Creative Director at National Geographic Channel and Nat Geo WILD. Andy runs "The Client Blog" where he confesses, "We hire many people to help us with our print, TV and digital campaign materials. Which means that I am inevitably referred to as 'THE CLIENT.'" In this episode, we discuss where the industry is heading and how agencies and clients can come together to create the future of entertainment marketing. --- Send in a voice message: https://p...
Jul 19, 2016•43 min
RevThink consultant Tim Thompson hates it when an owner says, "I'm going to invest in this project." We've all said it. But have we actually "invested," or simply "spent"? In this episode, Tim Thompson answers questions about how we often deceive ourselves and ignore the realities of what it takes to run a successful creative firm. --- Send in a voice message: https://podcasters.spotify.com/pod/show/revthinking/message Support this podcast: https://podcasters.spotify.com/pod/show/revthinking/sup...
Jul 13, 2016•30 min
RevThink consultants Tim Thompson and Joel Pilger recap the entire week of CATALYST – the first ever program at PromaxBDA: The Conference devoted to agency owners and their businesses – in just 15 minutes. --- Send in a voice message: https://podcasters.spotify.com/pod/show/revthinking/message Support this podcast: https://podcasters.spotify.com/pod/show/revthinking/support
Jun 20, 2016•18 min
Scott Roche and Eric Singer at Coupe Studios are top-notch experts who leverage the power of music and sound to elevate their clients' creative. In this episode, we ask "As you evolve your studio to create the New Value – beyond services to solutions – what does it look like?" One proven approach is to partner with killer outside experts to elevate your creative, your value offering and your business goals. In this episode, Joel chats with Scott and Eric at Coupe Studios in Boulder, Colorado to ...
May 31, 2016•23 min
RevThink consultants Joel Pilger and Tim Thompson discuss CATALYST: Creative Entrepreneurs, a new workshop designed specifically for agency owners and principals. CATALYST is coming to PromaxBDA: The Conference in New York. --- Send in a voice message: https://podcasters.spotify.com/pod/show/revthinking/message Support this podcast: https://podcasters.spotify.com/pod/show/revthinking/support
May 15, 2016•23 min
Loretta Polizzi is a line producer par excellence. In this episode, Loretta discusses how to approach and produce a big live-action shoot. Especially if it just so happens to be your first big shoot... ever. What do you do? You call in an expert.
Apr 21, 2016•42 min
Patrick Jager is a content consultant at RevThink and Core. In this episode, Joel Pilger and Patrick answer the question, "I have this great idea for a TV show, now what?" You might be surprised by the answer: that your TV show doesn't belong on TV. --- Send in a voice message: https://podcasters.spotify.com/pod/show/revthinking/message Support this podcast: https://podcasters.spotify.com/pod/show/revthinking/support...
Apr 15, 2016•45 min
