EP105 - Jay Altschuler, VP of Media Transformation at Petco
Sep 30, 2020•24 min
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Episode description
Our guest today is Jay Altschuler.
Jay is the vice president of media transformation at Petco.
Previously, Jay ran global media for Samsung and Unilever.
Join us as Jay reveals how Petco had to rethink its brick-and-mortar strategy amid COVID-19, the retailer's lean into social commerce, and Petco's vision for transforming itself into a pet health and wellness company.
Hosted by Julia Raymond
Written and produced by Gabriella Bock
Edited by Trenton Waller
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