#43 Using data to shape the shopping journey
Feb 07, 2018•20 min•Ep. 43
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Episode description
With all the new advancements in retail technology, it’s important for retailers to know how it applies to their business. In this episode, Salesforce SVP of Retail Industry Shelley Bransten and PwC Partner Ian Kahn discuss how retailers can leverage data to seamlessly merge the omnichannel shopping experience.
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