Respect The Process - podcast cover

Respect The Process

One-on-one chats with commercial directors, advertising agency creatives, actors, editors, producers, crew and more. Filmmaker Jordan Brady has directed of over 1300 spots , 4 feature films, 3 full-length documentaries and one Netflix special. The show is edited by Jake Brady. Jordan is Founder of Commercial Directing Film School and owner of True Gentleman Industries, aka True Gent, a commercial production company in Los Angeles. Respect The Process, since 2013.
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Episodes

Director Joe Wladyka Shares How His Film "Manos Sucias" Got Made And Why Spike Lee's Gotta Have It.

Director Joe Wladyka has an engaging film out called "Manos Sucias" . It's the suspenseful story of two Columbian brothers on a life or death drug run up the Columbian coast. The film is chalk full of social commentary on Afro-Columbian racism, extreme poverty, the inescapable drug trafficking and even brotherly love, but I love the film because it's a gripping story about how far people will go to survive. See it now. Thank you Joe for a great chat, the tech talk and your generosity in sharing ...

Apr 11, 20151 hr 3 min

Does Laughter Heal? Comedian Turned Filmmaker Craig "The Lovemaster" Shoemaker.

I've known Craig Shoemaker for over 30 years. First as the popular touring comedian known globally as "The Lovemaster", and more recently as the producer of National Lampoon's "Totally Baked: A Potumentary". Craig's new mission is to spread the healing powers of laughter with a new documentary, "Laughter Heals."It started when his best friend, screenwriter Michael Goldberg ("Cool Runnings", "Snow Dogs"), got brain cancer. Given 3 months to live, Craig and his pals kept Mr. Goldberg laughing and ...

Apr 09, 20151 hr 50 min

From "Step Brothers" Editing Room to Directing "Walking Man" with Joshua Salzberg.

My guest Joshua Salzberg began as an apprentice in the editing room of the Adam McKay & Will Ferrell comedy "Step Brothers", where he learned the value of testing the laughs before going public. We chat about that process, employed with great success by Judd Apatow, Paul Feig and others, and how that has influenced making his own films. Josh is the editor of the Ferrel/McKay produced "Welcome To Me" starring Kristen Wiig and directed by Shira Piven. Opens May 1st, 2015. His documentary "Walk...

Apr 02, 20151 hr 15 min

Collaboration Is Everything w Kerry Graham, Vice Chairman/CEO Bohan Advertising.

What a treat to talk with industry titan Kerry Graham at Bohan Advertising in Nashville. Kerry has shaped the agency's collaborative culture by literally ripping down walls and forcing integration so that all departments work together in blissful harmony. His advice to those starting out? More than just having a resumé, tell your story of your interests and passions. Be able to explain where you want to go in life and why. We also discuss the power of turning down work, something I know is hard ...

Mar 26, 20151 hr 4 min

Filmmaking Tales From Sr. VP/Director of Content Production Tom Gibney, The Buntin Group.

While visiting Nashville, I chatted with Tom Gibney, Sr. VP/Director of Content Production at the Buntin Group. He's a well-respected industry veteran and a super nice guy. We discuss that while it's now called "content" - it's still telling stories for clients. Tom feels ultimately the digital tools have helped the filmmaking process, but not without a price. And Tom's loyalty to his Nashville filmmakers is admirable; he shoots with local crews when possible. Tom And I share a childlike wonder ...

Mar 24, 20151 hr 6 min

Former Penthouse Exec Turned Podcaster, Steve Belanger Mounts One Man Show.

I met Steve Belanger when I was a guest on his podcast, The Gamut with Steve Belanger on the Sideshow Network. A raconteur and funny guy, we've become friends. So when he asked me about making a short film on life's odd journey, I said "dont." It's rare I discourage people from filmmaking, but I knew Steve was mostly a funny performer at heart. What good would mounting a short film do for a busy guy like Steve? "It's About Time" opens in New York in April and you won't want to miss it. Click the...

Mar 19, 20151 hr 14 min

Four Filmmaking Phenomena With Cinematographer Julian Whatley.

Cinematographer Julian Whatley proudly proclaims he's never had a bad day at work. He loves filmmaking and attacks every gig with 100% of his heart and soul. Coming up through the ranks of the camera department, learning from masters like Bob Richardson, John Toll and Harris Savides, he carries on the discipline and artistry he was taught. But stresses adaptability. I'm lucky to have Julian as an ally and friend. Julian arrived at the RTP studios with four pillars for discussion: The Beginner's ...

Mar 10, 20151 hr 37 min

Senior Art Director Laura Gels Is All About The Details.

What's comforting about filming with Laura Gels , Senior Art Director at Northlich , is having her gives me a second pair of eyes, scrutinizing the details in order to make the work great. We've collaborated on three spots, and she's a director's dream to work with. I grabbed Laura from her print shoot and we chat about the various phases of joy that come with the process. This is the third interview of three with the wildy creative folks behind Scooter the Neutered Cat for GiveThemTen.org - fro...

Mar 05, 201528 min

What The Creative Director Does With Group Creative Director Kerry Broderick.

Group Creative Director Kerry Broderick shares with us the joy of teaming up a great art director with a talented copywriter, like she did on my gig with her. She leads the creative team at the Northlich Agency - who birthed my beloved Scooter The Neutered Cat for GiveThemTen.org and the caring folks of the wonderful Joanie Bernard Foundation. This is my second interview of three with the creative team. Kerry explains how she matches up talent, and nurtures the best out of them. Always pushing h...

Mar 03, 201550 min

From Sitcom to Scooter The Neutered Cat With Sr. Copywriter Terry Dillon.

The immensely creative folks at the Northlich ad agency birthed one of the most fun, silly and effective campaigns I've been blessed to shoot. Yes, Scooter The Neutered Cat and GiveThemTen.org - from the caring folks of the wonderful Joanie Bernard Foundation . Over the next three episodes you'll meet the creatives that spawned these spirited spots. Senior Copywriter Terry Dillon, Senior Art Director Laura Gels and Group Creative Director Kerri Broderick all chat about the creative process and j...

Feb 27, 201537 min

Mos Def, Marvin Gaye and Amerigo Gazaway Bring The Funk To Apple.

Hip Hop impresario Amerigo Gazaway is one of my favorite music producers. He reworks samples and records so that his songs transcend both original recordings. Furthermore, an Amerigo Gazaway albums tell a story, like LP's did back in the vinyl days. Moreover, it's his love for his source material and his authenticity that resinates with listeners. Bombarded with cease-and-desist letters for sampling, it all changed when Apple chose his Mos Def/Marvin Gaye retooling into a "Yasiin Gaye" song "You...

Feb 19, 20151 hr 10 min

Comedian Turned Documentary Filmmaker Jennifer Rawlings.

I've known Jennifer Rawlings since our days playing the comedy clubs around Los Angeles in 80's. She always captivated the crowd with her funny perspective, so I'm not surprised she's become an accomplished filmmaker. It's her unusual journey that intrigues me. "Forgotten Voices: Woman in Bosnia" is her first film, and a must see. Made with a camcorder and the desire to expose the world to these stories. Check it out. She then did a Ted Talk on the subject of forgiveness, a story told in the fil...

Feb 17, 20151 hr 4 min

Email Me Your Commercial Directing Questions.

Thank you to everyone that participated in my presentation "Confessions of a Commercial Filmmaker" this week on StageIt.com. If you have feedback, I'm curious as to how I may improve the forum. Great questions in the Q&A!! Feel free to email me anytime at RespectTheProcessPodcast@gmail.com and askk away. This is super short, cuz i literally landed from an cross country flight. Thank you, Jordan

Feb 13, 20153 min

Chief Creative Officer Ryan Berman Claims Content is King And Context Is Queen.

After I interviewed Ryan Berman , I found his blog post called "Comedy on a Commercial Production." I agree with most everything he says, and probably explains why we are friends and have shot together a bunch. Ryan is Founder and Chief Creative Officer of i.d.e.a., a great advertising agency in San Diego. We chat about creating a fun culture, staying one step ahead of the trends, and why San Diego is still classy. He produced a documentary with client's money that played at SXSW called "Inventi...

Feb 08, 20151 hr 3 min

What The Gaffer Does with Pat Grosswendt.

Veteran Gaffer Pat Grosswendt has taught me so much about lighting. We've made dozens of commercials together. (Click his name for credits like "Cabin Boy, "Gosford Park" & "It's Always Sunny in Philadelphia") Have a listen and you will learn the history, the mindset and key technical aspects of being the one on set that shapes the light. Pat gives his take on the changes in the technology, but explains how the it's still the story that effects the lighting approach the most, regardless of t...

Feb 06, 20151 hr 28 min

How To Define Your Creative Space with Spot Director Kevin Donovan.

I met commerical and feature Director Kevin Donovan at a Christmas party and we hit it off. A former agency creative, Kevin learned so much on set, working with great directors like Mark Story and the incomparable Joe Pytka. He's learned to create a nice creative space for himself to deliver the best work, and we discuss balancing serving the agency agenda, while remaining creatively stingy for the reel. A great chat. Hurry get tickets to "Confessions of a Commercial Filmmaker" on StageIt.com. F...

Feb 02, 20151 hr 23 min

Filmmaker Deon Taylor Directs Danny Glover in "Supremacy".

I got a sneak peek at Deon Taylor's new film "Supremacy" starring Danny Glover, Joe Anderson, and Dawn Olivieri ("House of Lies"). It's about a white supremacist just out of the clink. He shoots a cop, goes on the lamb, and invades Danny Glover's house. Drama and self-examination ensue. Really well-made film, regardless of just a one million dollar budget. Deon shares his approach, choices and passion in this wonderful chat. Support this filmmaker. See "Supremacy" which opens Friday, January 30t...

Jan 28, 201532 min

Secrets Of Mark Nickelsburg's Short Film "Harry Grows Up".

Mark Nickelsburg made a great short film, "Harry Grows Up" and we chat about how he did it. Originally part of last week's interview, the tapes were lost for weeks. Here's that conversation. Buy your tickets now for my live web presentation February 10th at 6pm West Coast, "Confessions of a Commercial Filmmaker" on StageIt.com now. It's an intro to commercial filmmaking with my live Q&A. It will sell out. Thank you, Jordan...

Jan 23, 201512 min

From Editing Commercials To Directing Them with Mark Nickelsburg.

Mark Nickelsburg shall forever live in my heart for dubbing “Respect The Process with Jordan Brady” as the “Rosetta Stone of Filmmaking.” Got to love that. More importantly, Mark has successfully transitioned from the editor’s chair to the director’s monitor. What are benefits and surprises on set, after years of editorial wisdom? I think it’s very interesting path, and thanks Mark. We both had short films (my “Harold’s Bad Day” and his “Harry Grows Up” ) in the Friar’s Comedy Film Festival the ...

Jan 19, 20151 hr 4 min

My 3 Secrets To Better Directing.

The last of my mini-podcast trilogy, here are three secret tips that I believe will make you a better filmmaker. Certainly a smarter, more effective director of commercials. If you're in any leaderhsip position, I imagine that these tips apply to your gig too. Let me know. Oh, and please share the podcast with a loved one who might care. Thank you, Jordan

Jan 16, 20153 min

Top 5 Ways To Not Screw Up Your Spec Spot.

As I am prepping a shoot, I had to make this one short and sweet. But it's not the size of the podcast, but the punch it packs. These are my Top 5 things to do when making a spec commercial. If you're trying to break into the game of commercial filmmaking, you want to heed my sage-like words. This epidode is a short 4 minutes. Please do rate us on iTunes. Thanks, Jordan

Jan 09, 20153 min

It's 2015, Now Pick A Date To Start Your Passion Project.

Happy New Year, Okay. Now let's make some plans to make some fun stuff. A short film? Feature? Finish that script? A new spec commercial for the reel? Whatever personal project you want to do, first you must set a date and write that date down in your calendar. There are many great filmmaking podcasts and blogs that you probably know. So here are a few links I use that inspire me to get stuff done. The Gumroad Resource Center is cool for all types of creative products to market. I use them to se...

Jan 02, 20154 min

Infinite Wisdom On The Art Of Storytelling with Guru Larry Jordan.

Mr. Larry Jordan is the one person that has always been there for me, to answer every production question. His 35 years plus of experience are readily found whenever you google a question about directing, editing, shooting, lighting, audio, and his courses cover the gamut of production, post and theory. Please check them out if you're serious about upping your game. His podcast " 2 Reel Guys " is highly recommended, and his classes on Final Cut Pro and Adobe Premiere Pro CC are phenomenal. Click...

Dec 30, 20141 hr 28 min

"I Am Santa Claus" Documentary Director Tommy Avallone.

Who's lap is your kid sitting on? "I Am Santa Claus" is a wonderful documentary that answers that very question. From an queenly bear Santa, to WWE Champion wrestler Mick Foley, Santa's come from varied backgrounds. My chat with Director/Producer Tommy Avallone is like two old friends gabbing about filmmaking, despite having just met online. We discuss research, how to choose who to follow, funding and everything in between. Watch the film on Netflix or buy it from Tommy's site.

Dec 23, 20141 hr 9 min

Tim & Eric Give Birth To Editor, Writer, DJ, Comedian Doug Lussenhop.

Doug Lussenhop is an editor, writer, performer and hip hop sensation. He cut his teeth editing shorts, tv shows and feature films for Tim & Eric (aka Tim Heidecker and Eric Wareheim), Portlandia, and Funny or Die. Along with Tim & Eric, plus movie star John C. Reilly, Doug toured this summer with a live show, and it was an absurdist's wet dream. Doug and I chat about odd timing, developing his own comedy, finding his voice as an editor, and the joys of old school hip hop technology. (see...

Dec 18, 201458 min

What A TV Show Runner Does w HBO's "Real Time With Bill Maher" EP Scott Carter.

Playwright, comedian, writer, producer. Scott Carter is all of those things plus Executive Producer of HBO's "Real Time with Bill Maher". He's also one of the smartest guys I've ever hung out with. A great storyteller, he mixes fun facts into his tales, and delivers them in a riveting fashion. You'll love this peek behind the curtain of one of my favorite shows. Big thanks to Michael Addis for interviewing Scott for the podcast. His play "The Gospel According to Thomas Jefferson, Charles Dickens...

Dec 11, 20141 hr 16 min

The Human Side of Health Care with Jeff Reichert & Farihah Zaman.

"Remote Area Medical" is a compassionate documentary about Americans in need of help. Watch the trailer and you can see how filmmakers Jeff and Farihah treat their subjects with such dignity and respect. During a three-day clinic held at Tennessee's Bristol Motor Speedway, some of the country’s sickest individuals finally received free health care from an all-volunteer force of doctors, dentists and providers. This Hollywood Reporter review sums it up. I ask the filmmakers about their choices. W...

Dec 04, 201433 min

Moonlighting In Communist Romania To Agency Producing In NYC with Saatchi &Saatchi's Radu Olievschi.

I met Radu Olievschi, a wonderful agency producer at Saacthi & Saatchi NYC, this summer and was intrigued with not just his journey to America, but his immense passion for filmmaking. Growing up in communist Romania did not lend itself to to becoming a filmmaker, let alone a producer at an ad agency (especially unlikely since the one hour of State-run tv had no advertising), but Radu knew early on it was his destiny. Enjoy Radu's story and hear the passion in his telling. Here's a PSA Radu p...

Dec 01, 20141 hr 1 min

How Ad Agency Creative Teams Team Up With Drew Wright & Nick Marine.

Moments after we wrapped on Friday, I grabbed Drew Wright and Nick Marine for a mini-interview. Both are Associate Creative Directors at Doner Detroit. They're a newly conjoined creative team, and it's already crystal clear that it's a great fit, given the way they crank out quality scripts that sell. I'm grateful for their oddball minds as well as their friendship. Please help comedian Margaret Cho as she raises money to help the homeless. Here's her GoFund link. If you buy "I AM ROAD COMIC" th...

Nov 24, 201414 min

How to Succeed As An Editor in Commercials w Tessa Davis.

I got to edit with Tessa Davis earlier this year at Cosmo Street, and she had all the best takes picked out & finessed into a perfect cut, long before I could park the car. Editors have expressed the shortened turnaround time and she explains how she's adapted. And after all the versions, which one ends up on air? You may be surprised. We also chat about the Glamour Magazine short films done by celebrity female filmmakers and this great Canon short. When You Find Me trailer . Long form is a ...

Nov 22, 201446 min
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