(1:38) In This Episode: Virus Leadership This is the time to lead, the time for leaders to step up and lead their company. This is one of those times where there are a lot of things going on, particularly the issue with the coronavirus. In this episode of Remodeling Mastery, Mark explains the importance of good leadership and management during uncertain times. There is a tremendous amount of uncertainty out there that can create fear and confusion among your team and clients. Tune in to learn lo...
Mar 13, 2020•26 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (1:48) In This Episode: Risk Intelligence How do you think about risk? Risk intelligence is one of the most important differentiators between successful businesses and mediocre businesses. It's not enough to simply think in terms of high-risk tolerance and low-risk tolerance. In this episode of Remodeling Mastery, Mark will exp...
Feb 28, 2020•31 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (1:40) In This Episode: Scarcity The reality is that some businesses have a certain amount of scarcity. Scarcity as it relates to opportunity, leads, clients and projects. Some businesses, however, have an abundance of those things. Why is that the case? In this episode of Remodeling Mastery, Mark will explain how companies tha...
Feb 14, 2020•35 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (1:30) In This Episode: 20 Tips for 2020 It's a brand new year and the start of a new decade, so it's the perfect time to really think about how you can improve your business and, if necessary, implement some changes. In this episode of Remodeling Mastery, Mark will discuss 20 tips, insights and thoughts for 2020. Join Mark as ...
Jan 31, 2020•45 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (1:45) In This Episode: 2020 2020 is not only just a new year, but a new decade. A new decade has a lot of different meanings compared to just a new year. When you think in terms of decades instead of years, you'll begin to notice several important issues that you probably wouldn't have noticed if you only think in terms of yea...
Jan 20, 2020•29 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (1:35) In This Episode: World Class Client Experiences Many people go into the remodeling business because they have a real interest in designing and building things, which is why they focus on the product and on creating things for their customers. However, the reality is for customers it's not about the product. It's about th...
Jan 03, 2020•38 min
(1:37) In This Episode: Who Will Fire You? It's critical that as you and your business mature, you start thinking about the next steps: the transitions in your business. These transitions need to be thought about well in advance. In this episode of Remodeling Mastery, Mark will discuss how you can create these transitions and provide you with 6 useful tips. You can't move forward unless you design the person who will push you forward. (13:24) Thought Leader Interview with Vince Nardo, President ...
Dec 20, 2019•39 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (1:52) In This Episode: Keep it Simple Many different remodelers out there make their lives more complicated than they need to be. The companies that try to boil things down and make it simple are the ones that are winning. In this episode of Remodeling Mastery, Mark will spend some time talking about how you can simplify and a...
Dec 06, 2019•46 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (1:04) In This Episode: Moments of Truth What are the critical points in the process that are important to get right? These are the moments of truth that will influence the success of your business. To help you understand this concept, Mark will use a traditional design-build remodeling process as an example. In this episode of...
Nov 15, 2019•34 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (1:05) In This Episode: Softening in the Market Preparation is key to the success of every business. We've experienced 10 years of growth in the remodeling industry, so it's only sensible to start preparing for an eventual softening of the market. In this episode of Remodeling Mastery, Mark gives suggestions and insights that w...
Nov 01, 2019•39 min
If you’re looking to grow your business or carry it through an economic downturn, few things are as valuable as understanding consumer behavior and learning from the experience of other successful remodelers. We’ve got both in this episode of Remodeling Mastery. Don’t miss out! In this episode: (0:55) In This Episode: Questions A lot of times we're moving along so fast and so furious, that we don't spend enough time thinking about things as opposed to doing things. In this episode of Remodeling ...
Oct 18, 2019•18 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (1:58) In This Episode: Risk How do you think about risk and apply it to your day-to-day process? If you're a builder or remodeler, then it's important for you to be in the wave, not ahead of it and not behind it. Learning how to deal with risk can help you achieve that. In this episode of Remodeling Mastery, Mark goes over sev...
Oct 04, 2019•40 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (0:51) In This Episode: Business Themes to Live By You’re constantly hearing about businesses having to evolve at breakneck speeds to keep up with market changes, but what of the things that should be held constant? Without an overriding framework—a ‘Ten Commandments’ of sorts to keep you rooted in the fundamentals—it can be ea...
Sep 20, 2019•32 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (0:51) In This Episode: Business Themes to Live By You’re constantly hearing about businesses having to evolve at breakneck speeds to keep up with market changes, but what of the things that should be held constant? Without an overriding framework—a ‘Ten Commandments’ of sorts to keep you rooted in the fundamentals—it can be ea...
Sep 20, 2019•32 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (0:51) In This Episode: Business Themes to Live By You’re constantly hearing about businesses having to evolve at breakneck speeds to keep up with market changes, but what of the things that should be held constant? Without an overriding framework—a ‘Ten Commandments’ of sorts to keep you rooted in the fundamentals—it can be ea...
Sep 20, 2019•32 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (0:27) In This Episode: Google Insights Google’s access to millions of American homeowners gives them unparalleled insight into who your consumers are, what they do, what they care about and how things are changing. If you’re a builder or remodeler looking to attract more and better-quality leads, they are a resource you can’t ...
Sep 06, 2019•49 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (1:17) In This Episode: Why We Struggle Running a remodeling business isn’t easy. In an industry full of challenges and potential missteps, it can be easy to fall into the trap of thinking that struggle is just another fact of life. But what happens when conditions are favorable and everyone else seems to be thriving? How do yo...
Aug 23, 2019•38 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. In this episode... (1:18) In This Episode: Transparency It’s a quality two-thirds of homeowners look for when researching remodelers, but one many contractors are uncomfortable demonstrating. With customers demanding that transparency be the norm in business, and companies feeling forced to give away their secret sauce, can we ...
Aug 09, 2019•40 min
Keep your finger on the pulse of your business and that of the larger remodeling industry by tuning in to this episode of Remodeling Mastery, with Mark Richardson and special guest Erika Taylor. Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (1:42) In This Episode: Digital Fitness One inevitable effect of technology revolutionizing the remodeling industry is that digital fi...
Jul 26, 2019•26 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (0:27) In This Episode: Misconceptions Mark wraps his head around a few common misconceptions he sees out in the industry. If you are led by misconceptions and guided by these beliefs, then you might find yourself in some unique challenges...all of which are avoidable, if you just had a good pulse on the industry. Mark walks us...
Jul 12, 2019•30 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (1:27) In This Episode: How Are You Doing? It’s a question many of us resort to when breaking the ice, one that often just disappears into the background of day-to-day conversations. But when we’re talking shop, knowing how to look at the question, run it through objective filters, and answer it critically is a vital skill. Mar...
Jun 21, 2019•29 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (1:06) In This Episode: Tailwinds How do you know if your remodeling business’s health is a product of your efforts or of current headwinds and tailwinds in the industry? Are you really going at it with all pistons firing, or are you just along for the ride? These are the questions Mark challenges you to answer in this episode ...
Jun 07, 2019•33 min
Thank you for listening to Remodeling Mastery! Become one of the 40,000 listeners by subscribing today at www.surefirelocal.com/remodeling-mas…ery-subscribe/ or by searching for Remodeling Mastery on your podcast app of choice. In this episode: (1:09) In This Episode: Disruptive Influences Nothing forces a remodeling business to change (for better or worse) quite like a disruptor. From the big box stores of the 80s and home and garden shows of the 90s, all the way to today’s Google Local Service...
May 24, 2019•32 min
Thank you for listening to Remodeling Mastery! Become one of our 50,000 listeners by subscribing today—just search for ‘Remodeling Mastery’ on your podcast app of choice. (0:52) In This Episode: Are You Stressed Out? This episode of Remodeling Mastery gives us a much-needed look at something all business owners are intimately familiar with: stress. Contractors today experience stress at levels higher and in ways more complex than ever before. Not managed properly, it can suck the joy out of your...
May 10, 2019•42 min
Thank you for listening to Remodeling Mastery! Become one of the 48,000 listeners by subscribing today at https://www.surefirelocal.com/remodeling-mastery-subscribe/ or by searching for Remodeling Mastery on your podcast app of choice. (1:28) In This Episode: Time is Not on Your Side Mark talks about the biggest disruptor for a business, discussing how time between the moment a prospect connects with you to the point they decide to actually do a project is growing, no thanks to time-starved busy...
Apr 26, 2019•38 min
Thank you for listening to Remodeling Mastery! Become one of the 50,000 listeners by subscribing today by searching for Remodeling Mastery on your podcast app of choice. (1:21) In This Episode: The 10 Commandments of the Successful Business What does it take to be a successful business? Definitions of success will vary, but to Mark, it’s having as many of the puzzle pieces as possible. In this episode of Remodeling Mastery, he shares 10 of these “puzzle pieces” gleaned through his writing and ob...
Apr 12, 2019•31 min
Thank you for listening to Remodeling Mastery! Become one of the 50,000 listeners by subscribing today by searching for Remodeling Mastery on your podcast app of choice. (2:06) In This Episode: Why Should You Make Cash Flow a Priority? Few players in the remodeling space are strangers to the cash crunch. It’s practically built into the business: cash flow goes up and down due to seasonality, remodeling trends and changes in the greater economy, among other factors. But one thing that separates s...
Mar 29, 2019•40 min
Thank you for listening to Remodeling Mastery! Become one of the 48,000 listeners by subscribing today at https://www.surefirelocal.com/remodeling-mastery-subscribe/ or by searching for Remodeling Mastery on your podcast app of choice. (1:45) In This Episode: How Do You Look at Things When It Comes to Your Business? A recent Reuters poll of economists says there is a 25% chance of a recession later this year or early into 2020. What does this mean for the home services vertical? According to Mar...
Mar 15, 2019•38 min
Thank you for listening to Remodeling Mastery! Become one of the 45,000 listeners by subscribing today at https://www.surefirelocal.com/remodeling-mastery-subscribe/ or by searching for Remodeling Mastery on your podcast app of choice. (0:30) In This Episode: Do You Scream Value? One of the biggest mistakes a business can make is to assume everyone sees the value in you and your product or service. You may offer value, but are you actually communicating it to your customer? Ultimately, it is the...
Mar 01, 2019•50 min
Thank you for listening to Remodeling Mastery! Become one of the 40,000 listeners by subscribing today at https://www.surefirelocal.com/remodeling-mastery-subscribe/ or by searching for Remodeling Mastery on your podcast app of choice. (0:29) Episode: Hope for the Best but Prepare for the Worst Hoping for the best but preparing for the worst is a simple adage that Mark believes all business owners and remodelers should be thinking about. In this episode, Mark talks through some of the storm clou...
Feb 15, 2019•43 min
