How to talk Legacies - with CRUK - podcast episode cover

How to talk Legacies - with CRUK

Jul 12, 202030 minSeason 1Ep. 4
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Episode description

In this episode we are joined by Helen, Sarah and Stuart from Cancer Research UK. Helen is a Senior Legacy Manager who works closely with Sarah and Stuart as Community Legacy Managers - all three had different journeys into the legacy sector and each bring their own insight from their experiences.

Many of us are new to legacies, either as individuals or as charities, and with this area of fundraising comes its own challenges, pre-conceptions and rewards. One of the biggest challenges we hear of is how to talk about gifts in wills with supporters, so this is something we explore in this episode.

Questions covered include:

  1. How did you get into legacies?

  2. When you first started in legacies what were you most worried about?

  3. What mistakes have you made and learnt from?

  4. For those listening who are new to legacies – how would you suggest to get started?

  5. What are your top tips for broaching the topic with supporters?


If you have any questions for Helen, Sarah and Stuart please email us at info@rememberacharity.org.uk and we will happily put you in touch.

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