My approach to goal setting and productivity have changed in a big way based on what you’re about to hear. Listener favorite Tara McMullin is back on Rebel Therapist Podcast, talking about a huge pivot she’s made in her work life. She's also sharing her new book, What Works, A Comprehensive Framework to Change the Way We Approach Goal-Setting. A bit more about her: Tara McMullin is a podcast host, writer, and speaker who’s been making business make sense for small business owners for over 12 yea...
Oct 18, 2022•53 min
People ask me all the time: How can I compete with the big names? My short answer: Don’t. Your program has the potential to be better than those of the big names, if you lean into providing a high touch, highly intimate experience. In this episode I share how and why you can ignore what the big names are doing and instead be a valuable disruptor in your field. “We spend a lot of time and energy trying to mimic the big names and their current programs when really we should be leaning into what is...
Oct 04, 2022•10 min
If you’re wondering what kind of program you should create when you move beyond private practice, keep listening. Our guest has created a totally unique program. She figured out its format by trusting herself. She had to move through the doubt and questions that so many of us deal with. Is this enough? Am I enough? Mishara also talks about why she’s retired her license. You’re going to love her reasons even if you know you’re keeping yours. Introducing the brilliant Mishara D. Winston. Mishara i...
Sep 20, 2022•36 min
This is the final episode in a miniseries featuring entrepreneurs who have created phenomenal programs, and the lessons they’ve learned. Today you’ll hear why one of these entrepreneurs needed to bring her farmer self to her program, why a solo mom realized she needed to create a different program, why one psychologist finds her coaching program liberating, and why collaboration is so so important. I’m so glad you’ve been with me on this series. Introducing four fabulous entrepreneurs: Laura Kas...
Sep 06, 2022•25 min
This is part 5 in a podcast mini series featuring rebellious entrepreneurs. This is a treat. I’ve roped these four wonderful entrepreneurs into showing up and sharing their stories with you. You’re about to hear about the programs beyond private practice they’ve each created, and one lesson each person learned in the process of creating and marketing their program. These lessons cover everything from mindset to marketing strategy. Introducing Alice Huff, Dr. Vanessa Freeman, Melissa Susman, and ...
Aug 23, 2022•26 min
This week on the podcast, we're hearing from four entrepreneurs who have created phenomenal programs beyond private practice. This is part four in a pod mini series featuring cameo appearances (or a-hear-ances?) from folks who have been through Rebel Therapist programs this year. You’ll hear what they created and the biggest lesson they each learned in the process. Here are the rebellious entrepreneurs in this week's episode: Mara Gutierrez is a highly sensitive and inquisitive human. She’s also...
Aug 09, 2022•19 min
Here's part three in a series within Rebel Therapist Podcast sharing the voices of people who have been through Rebel Therapist programs recently. They have created some phenomenal offerings. I want you to hear from them because It will inspire you to realize you can create something amazing too. You will get to hear a bit about what they learned in creating these programs and that will help normalize the process entrepreneurs go through. You may fall in love with them. I know I have. They're sh...
Jul 26, 2022•20 min
This is part 2 in a series sharing the voices of people who have been through Rebel Therapist programs recently. They have created some phenomenal offerings. I want you to hear from them because It will inspire you to realize you can create something amazing too. You will get to hear a bit about what they learned in creating these programs and that will help normalize the process entrepreneurs go through. You may fall in love with them. I know I have. So for this series, you’ll be hearing from t...
Jul 12, 2022•21 min
Show Notes: I briefly mentioned some really incredible entrepreneurs in episode 164: The Best Niches Beyond Private Practice. My friend Podge listened and then said something like: Are we going to have a chance to hear more about all of these people? I want to hire ALL of them! That is a fantastic idea. Even better, I want you to get to hear FROM a lot of these people. This is a series sharing the voices of people who have been through Rebel Therapist programs recently. They have created some ph...
Jun 28, 2022•21 min
I’ve craved this sabbatical for years. My sister is a public school teacher and sometimes she takes several weeks off during the summer. I’ve always envied her weeks off. As my sister went on long road trips with her family or just slowed down at home, I’d find myself thinking…”must be nice.” Then immediately I’d feel ashamed about my envy. My sis overworks all year long. As educators, she and her colleagues are expected to pick up the slack of a ridiculously underfunded educational system. They...
Jun 14, 2022•13 min
We’re gonna take a very honest look at what it’s like to run a robust, successful online program. Bari Tessler has been running the Art Of Money for over 10 years now. It’s a fabulous program, which I’ve been through myself. Here’s a little more about her: Bari Tessler, M.A., is a Financial Therapist and the Founder of The Art of Money, a year-long money school. She’s a pioneer in the Financial Therapy field and the Author of The Art of Money: A Life-Changing Guide to Financial Happiness. In thi...
May 31, 2022•58 min
So let’s say you’ve created a wonderful signature program, and people sign up. Fabulous! Then someone asks for a refund. 😕 What should you do? That’s the question I answer in this week’s episode. I walk you through how to get through the initial moment, then to make a decision, create a solid refund policy moving forward, and finally to make moves that will help you have less refund requests and more happy participants. Here's some of what I talk about: Working through your initial feelings, es...
May 17, 2022•25 min
In this episode you’re going to hear how my guest wrote a book that matters. For a full year, she sat herself down and focused in on this project which is now a significant part of her legacy. If you’re considering writing a book or taking on any big and important project, you’ll want to hear this. Laura Mae Northrup is an author, educator, somatic psychotherapist, and podcaster. Her book Radical Healership which came out in February is a spiritually-informed and anticapitalist guide for healing...
May 03, 2022•43 min
Lots of my clients are afraid to do webinars. Like I can’t think about anything else, I just want to cancel it kind of afraid. Like I’m convinced I will make a total fool of myself kind of afraid. Like can I just get under the covers instead kind of afraid. Like sweaty-as-hell-armpits kind of afraid. I used to be afraid to do webinars too. In this episode I talk about why it might be worth it to move through that fear, and I share 23 ways to make webinars go better for you and your attendees. Th...
Apr 19, 2022•22 min
How do you create a unique, highly valuable program without completely stressing yourself out? This episode is a master class in following your own values and rhythms throughout the creation and marketing processes. You’ll also hear me geek out on something simple my guest did that will both make her program better and help her fill it. Meet Silvana Espinoza Lau. She’s a psychotherapist, consultant, and embodied liberation educator dedicated to supporting other mental health practitioners in the...
Apr 05, 2022•36 min
I recently got this question from a participant: What should I charge the very first time I offer my program beyond private practice? Um, actually I get this question pretty much EVERY week. It’s one of the most common questions I hear and it’s one of my favorites to dig into. I’m talking about pricing an offer beyond your therapy sessions...something like a workshop, coaching program, retreat or course. The simple answer is, you should price it somewhere between $0 and 60K. (Seriously, I have h...
Mar 22, 2022•22 min
Get ready to hear what I did wrong the first time I launched my own program beyond private practice. Not one single person signed up for my program, and I’ll tell you why...I’ll also share what advice my current business coach self would have for the me of that time. Enrollment is closing for Create Your Program. https://rebeltherapist.me/create
Mar 15, 2022•16 min
Have you ever thought this?: “I know what I’ll do! I’ll create a course and I’ll bring in passive income.” You are not alone. And before you go and try that, please listen to this episode. It’s a master class in how to start a course the right way, how to improve a course over time, and how to grow the capacity of your course and business as you continue to iterate that process. Introducing Miranda Palmer and Kelly Higdon, the founders of ZynnyMe. They are two licensed therapists coming together...
Mar 08, 2022•55 min
I got this question from a wonderful participant. And I’ve gotten it many times. How can I be professional on video? 📹 Before I share a few tips about being professional on video, I first need to go on a VERY important rant: YOU BELONG. You belong in the online space. Exactly as you look. We’re ALL taught to worry about what we look like and to worry if we are worthy as we look. This is a liberation issue. I want to share my love of Sonya Renee Taylor’s book The Body Is Not An Apology and the m...
Feb 22, 2022•9 min
Show Notes: Have you ever found yourself asking the question: ➡ How can I step out of the day-to-day of my business as it is now, and move towards a position focused on thought leadership and creativity? ➡ Or, wondered how to become the CEO of your business? ****🤔 This episode is a deep dive with an entrepreneur who is doing exactly that. Meet Rae McDaniel: A non-binary gender and sex therapist-turned-coach who works with transgender/non-binary/questioning folks feeling lost while transitioning...
Feb 08, 2022•48 min
I got this fabulous question from a client of mine recently: Why is my email list growing SO slowly 🐢, and how can I speed it up?!? ⚡️⚡️⚡ ✋This really breaks down into two separate questions ✋ Why is email marketing so important, and what are some foundational assumptions about it that may be slowing down the process?**** What to do if your email list is growing slowly, and what growth strategies can I use to speed that up!?! In this first email I'm going to cover all of Part I to this question...
Jan 25, 2022•37 min
I invited my pal Jeff Guenther back on Rebel Therapist because I've noticed 2 things he does brilliantly well in his marketing. Not only is he great at marketing, but he's also really honest and willing to give you zero BS as he explains what he does and why. I expect you to listen to everything he's sharing here and borrow the parts that might work for you in marketing your incredible and unique business. Just so I don't bury the best part, due to how Jeff has been using TikTok, his company The...
Jan 11, 2022•45 min
Looking over some of my 2021 Reflections Making more money and seeing that I can trust myself with it 🌺: Expense creep vs. thoughtful spending and being in a position to be more generous. Embracing being the breadwinner Letting go of judgement around making a greater amount of money than my partner. Knowing that I am making ethical choices with my money, that my clients are making ethical choices, including that we're not trying to pay others as little as possible. I appreciate Kelly Diels and ...
Dec 28, 2021•35 min
Listen to how my guest is zigging when others are zagging. This is a business owner who is growing a unique and profitable business by doing things her way, thoughtfully. She speaks to a particular audience and has no desire to appeal to everyone. She's building her thought leadership, and she's not doing it on social media. I want you to listen to how she does her marketing and then think about how you could borrow some of her ideas and make them your own. Podge Thomas is a business coach and m...
Dec 14, 2021•49 min
This week I shared my thoughts on niching beyond private practice and at the end I gave you a small list of niches I think we need more of you to create programs and services around. Keep reading for a summary of what I talked about. Niching beyond private practice is SO different from niching to fill a practice. You CAN fill your traditional private practice without a narrow niche. Once you move into the global online space, you are likely to need a narrow niche. What's a niche? A niche is a pr...
Nov 30, 2021•26 min
I love bringing you behind the scenes of successful businesses so that you've got lots of examples of different ways to build YOUR business. In this week's episode of Rebel Therapist, I'm talking to a healer and entrepreneur who has built a robust ecosystem with high priced offerings. I asked her about how she's developed her offerings, her sales and marketing processes, and how she's scaled back her work hours. Meet Cate Stillman. Cate established Yogahealer.com in 2001, and Yoga Health Coachin...
Nov 16, 2021•39 min
If your program doesn't fill, first of all, welcome to the club! This secret club includes me and almost all of the people you see running successful programs right now. On one level, when your program doesn't fill, it means absolutely nothing. It means nothing about your future success, your brilliance, or your ability make this business fly. In this episode I'll share how it felt to me when my own program didn't fill years ago, a mindset process you may go through when a program doesn't fill, ...
Nov 02, 2021•22 min
When you step into a big project or a big pivot, you've got to carve out some space, time and energy. Meet Sarah Buino who has been doing just that. Sarah had a very full time job as a group practice owner with 12 staff people, and knew there was something else she was meant to do with healers on a larger scale. She talked to me about how she set her group practice up to require much less of her so that she could step into this new work without overworking or burning out. Here's a bit more about...
Oct 19, 2021•46 min
So why am I so sure your first step to creating a business beyond private practice is to create a pilot program? This podcast episode answers that question. First, here’s what I mean when I say “pilot program”: A high quality offer delivered live (usually online) to one person or a small group of people, which may or may not be offered at a lower price than it will be in the future. Some formats of pilot programs: 1:1 coaching programs Retreats Small group coaching programs Training or consultin...
Oct 05, 2021•8 min
As you get ready to move beyond private practice and create your signature program, you might believe you’ll need to run many many programs in order to stay interested. I’m gonna tell you to start with one. Usually boredom is not what happens. If it does, you can add more! I’m on round twenty (!) of my core program right now, which had a few different names in the beginning. It’s been called Create Your Program for quite a few minutes now. I’m having fun making changes to improve it every single...
Sep 21, 2021•51 min
