Renee Mueller on restructuring her brokerage, expanding core services

Renee Mueller, President and Co-founder of Elite Real Estate Systems, and her leadership team made a huge leap over the past three years as they reorganized the company and expanded core services. The goal of the reorganization was to make the company more sticky and provide better investment opportunities for agents. Now, the company fully owns all of its core services, has a structured ownership model for its C-suite and is working on an ESOP. Mueller highlights the challenges faced during the reorganization process and the importance of hiring the right people. She also discusses the impact of commission lawsuits on the real estate industry and how the company is preparing for changes. Find out her lessons learned during the process. Here's a glimpse of what you'll learn: Hiring the right people and focusing on the agents' needs were key challenges during the reorganization process. The company is preparing for changes in the real estate industry, including the impact of commission lawsuits. The use of AI has helped the company save money and improve operational efficiency. The future plans for Elite Real Estate Systems include expanding to more states and partnering with teams and brokerages. Related to this episode: Connect with Renee on LinkedIn Elite Real Estate Systems The Gathering HousingWire’s YouTube Channel Enjoy the episode! The RealTrending podcast features the brightest minds in real estate. Every week, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices