/RealEstate - podcast cover

/RealEstate

/RealEstate is a bi-weekly podcast where we chat with agents and experts in the real estate space to find out what strategies are working for them, what tools are powering their business, and how they are maneuvering shifts in the industry. Join host and marketing aficionado Chris Whitling as he uncovers the tips, tricks, and tech ambitious agents can use to take their businesses to the next level.
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Episodes

Coaching Agents Through Attitude, Work Ethic, and Mindset w/ Jason Simard

Guest host Paul Diaz, VP of Real Leads, visits Jason Simard at his office in Nanaimo, BC to discuss Jason’s remarkable journey to success and his transformative coaching initiative. Jason is killing it right now, his team is the number one team in BC and is on track to be the number one team in all of Canada by 2025. Jason divulges some of his coaching tips including what questions to ask to build rapport, how to understand your clients' needs, and what numbers to pay attention to when scaling y...

Sep 07, 202340 minEp. 118

CRM 101 w/ Chuck Richards

In this episode of Keeping It Real we go through the absolute basics of what a CRM is. Chuck Richards, Product Manager at Real Geeks, joins us again to break down what a CRM is, why you would want one, and how it can help your business grow. If you’re not sure where to start with your CRM or would like a refresher to make sure you are making the most of your CRM, this episode offers valuable insights you won't want to miss.

Sep 05, 202333 minEp. 117

Constructing the Future of Real Estate Technology w/ Dan Corkill and Kevin McCarthy

In this special episode of Keeping It Real, we have an exclusive interview with two prominent CEOs in the real estate tech space: Dan Corkill, the visionary leader behind Follow Up Boss, and Kevin McCarthy, the driving force behind Real Geeks. They dive into the inception of their respective companies, reflecting on the transformative journey from their beginnings to the present day. Including why they both decided to craft software featuring open APIs, thoughtfully designed to seamlessly integr...

Aug 10, 202347 minEp. 116

SEO Happy Hours w/ Erin Alls

Silicon Beach’s own Erin Alls joins for this episode of Keeping It Real. Erin runs an indie brokerage in Marina del Rey perfecting the art of customer service one transaction at a time. She breaks down both her online and offline leads sources as well as some of her killer strategies for organic traffic like her SEO Happy Hours. On top of telling us about how her leads come in she also shares with us her relentless follow strategies including what she does when someone texts “STOP” to opt out. I...

Jul 27, 202357 minEp. 115

Opening Doors: The Secrets to Successful Open Houses w/ Craig Schneider

Open houses can be an excellent source for highly motivated leads, but it isn’t worth much if you don’t have systems to maximize these opportunities. Craig Schneider, Founder of NORCHAR, Rochester, New York, is back to share his systems for hosting open houses and some of his do’s and don’ts. From how to promote an open house through the following up after the fact, Craig covers it all. Open houses aren’t just something you show up for when it starts and put up a sign. There is so much value in ...

Jul 05, 202356 minEp. 114

Decoding the Future: AI and Real Estate w/ Kevin McCarthy

In this technology-focused episode of Keeping It Real, host Chris Whitling sits down with Real Geeks Co-Founder Kevin McCarthy to discuss Artificial Intelligence. AI has been a hot topic of conversation lately with some people quick to adopt it and others not sure what it is or how it works. Here Kevin pulls back the curtain to tell us what AI really is, gives us some examples of how it works, breaks down some uses for it, and answers whether or not he thinks AI will replace real estate agents....

Jun 09, 202333 minEp. 113

The Future of Text Messaging w/ Todd Tramonte and Dillon Simms

On this episode of Keeping It Real we are joined by Todd Tramonte, DFW-based broker, team owner, coach, and host of URGUC, and Dillon Simms, Director of Product at Real Geeks. Texting has been a major topic of conversation lately due to the new opt-out language that's been popping up. Join us as we discuss why we are starting to see this language, why we are going to start seeing even more of it, what this language means for communicating with leads, and how to adapt to these new guidelines. You...

Apr 21, 202356 minEp. 112

Working in One of The Fastest-Growing Cities in the US w/ Theresa Bastian

Join us for part two of our very special two-part Keeping It Real where we sat down with Theresa Bastian in person at Pouch 6 Studios in Austin. Theresa is an Austin-based broker and Certified Divorce Real Estate Expert (CDRE) with extensive experience selling, marketing, and pricing properties. In Part One, Theresa talked to us about her unusual approach to social media. In Part Two we focus on how Theresa has weathered the highs and lows of working in one of the fastest-growing markets in the ...

Apr 12, 202344 minEp. 111

Social Media for People Who Don’t Do Social Media w/ Theresa Bastian

Join us for a very special two-part episode of Keeping It Real where we sit down with Theresa Bastian in person at Pouch 6 Studios in Austin. Theresa is an Austin-based broker and Certified Divorce Real Estate Expert (CDRE) with extensive experience selling, marketing, and pricing properties. In Part One, Theresa talks to us about her approach to social media by adding layers of value to her community as a way to generate business. Theresa walks us through how she has started and managed differe...

Apr 11, 202351 minEp. 110

Expanding Into More Markets w/ Bob McCranie

On the next episode of Keeping It Real, we welcome back Bob McCranie. Bob is A DFW-based broker and Tom Ferry coach expanding his business across Texas and Louisiana. Bob shares his plans for his expanding business model, how his business has grown, and how he is tying these new markets into his existing infrastructure. If you have been curious about expanding your business into even more markets, you won’t want to miss this. For more great insights from Bob you can check out his previous episod...

Apr 10, 202347 minEp. 109

Advanced Real Estate Tech Road Map w/ Craig Schneider

Craig Schneider is a driving force in Rochester’s new construction residential real estate sector and a Real Geeks superuser. Craig provides a roadmap for getting started with technology and scaling it alongside your real estate business. He emphasizes the importance of having a client-centric website and mastering the fundamentals of technology. If you're uncertain about the technology you're currently using, Craig offers valuable guidance to help kickstart your real estate business....

Feb 23, 202335 minEp. 108

Rebooting Your Business in a New Location w/ Susie Ellis

Susie Ellis is neither a stranger to the real estate game nor to retiring. You are not locked into one market forever as a real estate agent. Susie is proof that with the proper skill set and work ethic, you can start over in any market and thrive. Join us as Susie shares her surprisingly nomadic real estate journey and what she’s learned along the way.

Feb 09, 202342 minEp. 107

Utilizing Video in Real Estate w/ Sascha Chatman

We are back with new Keeping It Reals, and to kick it off, we are bringing back real estate tech ninja Sascha Chatman. Sascha is crushing it with videos. He does everything from using them for lead follow-up to social media posts to running a successful YouTube channel! In this episode, Sascha will share what kind of videos he’s making, how he’s making them, and how he’s utilizing them for the best ROI. If you need help getting started with video or are looking for more video inspiration, you wi...

Jan 26, 20231 hr 3 minEp. 106

Wrapping Up 2022 and Predictions for 2023

On this episode of Keeping It Real, we invited back a few of our most requested guests to close out the year and discuss the changes witnessed in 2022, how to scale your real estate business successfully through 2023, as well as, some predictions for 2023 and beyond. Joining us from across the country are Brendan Bartic, Lisa Chinatti, Greg Harrelson, and Bob McCranie. 2022 has been a wild year! Join us as we discuss their highs and lows, hear how they adjusted their business with the shift in t...

Dec 16, 20221 hr 10 minEp. 105

How to Acquire 30 Real Estate Clients Online Next Year w/ Eric Preston

On this episode of Keeping It Real, we talk to Agent Launch CEO and Collaborative Movement Co-Founder, Eric Preston. Many agents lose faith when leads from sources like Google PPC fail to convert right away. However, most leads DO convert; it can just take more than six months. The real money in real estate is made in the NURTURE process and the LONG TERM. Eric will give you some of the foundations you need and share his proven methods for converting online leads into clients. To find more great...

Dec 05, 20221 hr 35 minEp. 104

Why Role Play Matters w/ Dale Archdekin

On this episode of Keeping It Real, we are joined by real estate coach and Smart Inside Sales founder Dale Archdekin. Dale is a master at role-play. In this episode, he explains why role-playing remains essential in succeeding in the shifting market and share some of his top tips to get the most out of it. Join us to find out how role-playing can help grow your confidence and convert more leads into clients. Find out more about Dale's programs: https://www.smartinsidesales.com/dale-archdekin-tra...

Nov 21, 202250 minEp. 103

Dealing With Stress and Anxiety in a Shifting Market w/ Pree Poonati

In this episode of Keeping It Real, we hear from Pree Poonati, stress & anxiety coach, Founder of The Art of Nirvana and Nirvana Gym. The Art of Nirvana, based out of Austin, Texas, has already helped over 1000 people transform their life. In this episode, Pree breaks down how agents can best manage their stress, all while effectively prioritizing and scaling their business through a shifting market.

Nov 17, 202253 minEp. 102

Biggest Onboarding Mistakes w/ Nick McLean

In this episode of Keeping It Real, we hear from Nick McLean, a real estate coach specializing in optimizing real estate agents' workflows and getting new agents to a closed deal in their first 90 days. Nick also has experience as a commercial airline pilot! Join us for this episode for more onboarding best practices and real estate lead generation strategies to bring to your workflows or train up your team. Download Nick's The Ultimate Onboarding Cheatsheet HERE!...

Oct 24, 20221 hr 5 minEp. 101

Doubling Her GCI & Net Profit in 1 Year using Real Geeks w/ Stephanie Jones

In this episode of Keeping It Real we hear from Stephanie Jones and guest-host Todd Tramonte. Stephanie is a solo agent in Northern Michigan who is killing it right now! Tune in to hear how she doubled her GCI by using Real Geeks for just one year! Stephanie will be speaking at the Unofficial Real Geeks User conference going even deeper into how she’s been able to grow her business using Real Geeks. The Unofficial Real Geeks User Conference 2022, hosted by Todd Tramonte’s Real Estate Growth Syst...

Oct 12, 20221 hr 3 minEp. 100

Every Lead is an Opportunity w/ Al Lewis

In this episode of Keeping It Real, we are joined by guest-host Todd Tramonte and Al Lewis. Al doesn’t believe that every lead is a good lead, but that every lead is an opportunity. He breaks down his favorite strategies perfect for both teams and solo agents and shares some of his best practices. Al will also be a keynote speaker at the Unofficial Real Geeks User Conference. The Unofficial Real Geeks User Conference 2022, hosted by Todd Tramonte’s Real Estate Growth Systems, will be a gathering...

Sep 27, 20221 hr 7 minEp. 99

Working On Your Business Instead of In Your Business w/ Todd Tramonte

In this episode of Keeping it Real with Todd Tramonte of DallasHomeRealty.com. We will discuss how taking a step back to learn about business can provide more efficiency, working smarter, and the upcoming Unofficial Real Geeks User Conference. The Unofficial Real Geeks User Conference 2022, hosted by Todd Tramonte's Real Estate Growth Systems, will be a gathering of over 300 real estate agents, team leaders, brokers, and owners from all over North America. They will share everything from their b...

Sep 13, 202255 minEp. 98

An Introvert’s Guide to Managing Your Energy in Real Estate w/ Ashley Harwood

Let’s face it…most real estate sales strategy training is geared toward extroverts. “Make more cold calls.” “Go to more networking events.” “Knock on more doors.” While these methods work well for some, they do not work for everyone. This is where Ashley Harwood of Move over Extroverts comes in. However, introverts make up 25% – 40% of the population, and you’ll meet many of them in the industry. As an introvert, managing your energy in real estate is crucial to your success. If you don’t unders...

Sep 06, 202241 minEp. 97

You’ve got a new lead! Now what do you do? w/ Greg Harrelson

Your marketing strategy has finally worked! Organic and paid leads are finally coming in. But now what? What is the next step to ensure that a new lead will go down the sales funnel and turn into a sale? In this episode of the Keeping it Real podcast we sat down with Greg Harrelson to talk about what you should do as an agent. Keep these tips in mind so you’ll know how to take action and convert those leads into paying clients! New Perspectives: The Right Ratio for Your KPI Before everything, le...

Jun 30, 202255 minEp. 96

How WFH Changed How People Utilize Office Spaces w/ Patrick Reis

When COVID-19 hit in 2020, a lot changed — and is still changing — especially in how people use office spaces. The pandemic has forced many companies to adopt or enhance their work from home (WFH) policies. As a result, there’s been a decrease in the amount of time people spend in the office. For some, this has been a difficult transition. Some workers — specifically the older generation — thrive in an office environment and find it hard to focus when working from home. Others experience the com...

Jun 15, 202240 minEp. 95

The Daily Schedule for Successful Real Estate Agents w/ Abe Safa

Join us for this episode of Keeping It Real where we discuss the importance of having a great schedule with Abe Safa. Abe is a top real estate agent, real estate coach, and business owner based in Myrtle Beach. As a real estate agent your day is filled with an array of activities. Staying focused and getting everything that you need to done can be tough. Abe will walk you through how he structures his daily schedule in order to produce at a high level. If your routine isn’t helping you to get th...

Jun 01, 202242 minEp. 94

You’ve got a CRM! Now what do you do? w/ Chuck Richards

In this episode of Keeping It Real featuring Chuck Richards, Product Manager at Real Geeks, he breaks down the best ways to get the most out of your CRM! Having a CRM isn't enough if you aren't using it. Chuck provides some best practices and suggest ways to identify opportunities already in your database. If you don't feel like you're getting the most out of your CRM or want to up your game, you will want to check this out. Join host Frank Klesitz, CEO of Vyral Marketing, as he and Chuck discus...

May 18, 202236 minEp. 93

The Resources To Equip Your Real Estate Team for Success w/ Sascha Chatman

In this episode of Keeping it Real, Sascha Chatman and Frank Klesitz, CEO of Vyral Marketing, break down how you can equip your real estate team for success. Learn more about the resources needed to manage your own team of real estate agents. Of course, a capable workforce is one thing for generating leads and obtaining success in the real estate world. However, having the right resources available is one of the critical factors needed to equip your real estate team for success. Discovery Phase ...

May 03, 202243 minEp. 92

How to Teach a Home Seller Workshop w/ Frank Klesitz

5 Steps to Set Up and Promote a Home Seller Workshop Many homeowners want to sell their homes but don’t know where to start. If you learn to help them achieve their goals, they’ll come to you for expert advice. However, this leaves us with one more question — how will they find you? While there are several ways to find your audience, one of the most effective approaches is to set up a home seller workshop. Take a look at the five steps to creating and promoting your workshop. Set a Date The firs...

Apr 22, 202253 minEp. 91

The Power of SEO and Area Pages w/ Bob McCranie

The Power of SEO and Area Pages With Bob McCranie Do you want more lead traffic to your website? In this episode of Keeping It Real, we explore the latest SEO best practices with Bob McCranie. Bob is the Broker Associate & Team Owner at Texas Pride Realty Group - HomeSmart Stars and an expert on utilizing SEO best practices and Area pages in his strategies. Join host Frank Klesitz, CEO of Vyral Marketing, in breaking down the strategies and best practices behind a robust, high-conversion onl...

Apr 07, 202241 minEp. 90

How to Generate Seller Leads in Low Inventory Market w/ Lisa Chinatti

We are excited to welcome back one of our favorite guests, Lisa Chinatti, for this episode of Keeping It Real. Lisa is a top producer based in Westford, MA, with over ten years of Real Estate experience. We are also joined by Jason Posnick, the Sales Manager for the Chinatti Realty Group and has an enormous passion for developing others, solving problems, and conveying positivity into people’s lives. The market is hot right now, and we see a lot of areas with low inventory. Lisa gives you her ti...

Mar 21, 202257 minEp. 89
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