Dive deep into why traditional real estate coaching fails and uncover a revolutionary approach to agent development. Tony Acosta exposes the industry's biggest myth: that fixing your weaknesses leads to success. Learn how doubling down on your natural skills and creating minimal supporting systems can dramatically boost your real estate performance.
This podcast discusses the two most effective business models for real estate agents aiming for success in 2025. Acosta, drawing on over a decade of industry experience, argues that many agents fail because they treat their work as a job rather than a business, neglecting crucial aspects like expenses and reinvestment. He asserts that the only viable paths forward are the Do-It-Yourself (DIY) model, typically associated with flat-fee brokerages where agents handle all operational aspects, or the...
In this episode, we break down the recent audio excerpt that dives into Utah’s housing market trends. After years of relentless price growth, the tide is shifting. The speaker analyzes quarterly data to reveal a disconnect we haven’t seen in five years: more homes hitting the market, but fewer actually selling. This isn’t a doomsday scenario, but it’s a clear sign that we’re moving from a red-hot seller’s market to something more balanced. Sellers can’t keep playing the same pricing game—they ne...
In this episode, Tom and Sophie take a deep dive into my speech on why communication is the most critical skill for real estate agents. As a former top-producing agent and now director of agent development, I argue that most agents are stuck in lead gen and marketing drills without ever learning how to communicate effectively—which ultimately kills their business. Tom and Sophie dissect my points about why communication isn’t just a piece of the puzzle—it is the puzzle. They also highlight my in...
Tonys participation in the Agent Insider Event held by The Perry Group in Pleasant Grove Utah.
If you’re new here, my name is Tony Acosta. I’m a real estate broker with over 13 years of experience, and I help lead the #1 team at Real Broker in the nation. I’m passionate about teaching, coaching, and helping real estate agents achieve extraordinary success in their careers. Beyond real estate, I’ve built multiple ventures, from organizing TEDx events to running my own media projects and coaching programs for agents nationwide. Whether you’re a brand-new agent or looking to scale your busin...
In this special AI-powered deep dive , we take a closer look at how role-playing and scripting can transform your real estate career. Using cutting-edge AI analysis, we break down the key insights from my original episode, offering enhanced takeaways, practical strategies, and expert-level refinements to help you master client conversations like never before 🔹 Why role-playing is a must for realtors who want to close more deals 🔹 The difference between memorizing scripts vs. internalizing them...
Rehearsing scripts is one thing, but practicing them the right way through role-playing is what separates top-producing realtors from the rest. In this episode, we break down how to role-play real estate scripts effectively —so you sound natural, gain confidence, and handle any client objection with ease. You'll learn: ✅ The biggest mistakes realtors make when role-playing (and how to avoid them) ✅ How to make role-playing feel natural instead of robotic ✅ The best ways to practice with a role-p...
I am a nerd for customer service and hospitality. Whenever I go on a trip or a restaurant I am very aware of what makes good service. On this episode I talk about my recent experience on a Disney Cruise and what we can take from the cruising industry into our own businesses to elevate our product and customer service. Follow me on IG https://www.instagram.com/tonyacosta.co
If you’re new here, my name is Tony Acosta. I’m a real estate broker with over 13 years of experience, and I help lead the #1 team at Real Broker in the nation. I’m passionate about teaching, coaching, and helping real estate agents achieve extraordinary success in their careers. Beyond real estate, I’ve built multiple ventures, from organizing TEDx events to running my own media projects and coaching programs for agents nationwide. Whether you're a brand-new agent or looking to scale your busin...
When I learned to be versatile in my approach my business grew. When I learned to talk to people the way they want to be talked to my rapport grew. When I learned to tailor processes to specific client types I sold more homes. Follow Tony on IG https://www.instagram.com/tonyacosta.co/
In this episode of How to Be a Realtor , Tony Acosta breaks down the exact steps to building a $150,000-per-year real estate business. This solo deep dive is packed with actionable strategies for agents at any stage of their career. Tony covers everything from setting clear income goals and creating efficient lead generation systems to mastering time management and building a strong network. You'll also learn how to nurture client relationships, leverage your unique strengths, and stay consisten...
As the year comes to a close, it’s the perfect time to reflect, plan, and set goals that will drive your real estate business to new heights. In this episode of How to Be a Realtor, we dive into actionable strategies for end-of-year goal setting. Learn how to reflect on your past performance, create SMART goals, break them into actionable steps, and stay accountable throughout the year. Whether you're a seasoned agent or just starting out, this episode will equip you with the tools to make next ...
In this episode, Tony Acosta breaks down the game-changing 10-10-40-40 concept that most realtors overlook when it comes to lead generation. While many agents focus on the 20% of clients who either want to work with them right away or never will, the true opportunity lies in the other 80%. Discover how 40% of leads are waiting for more time, and the other 40% just need the right information to say yes. Tony shares actionable strategies and insights to help realtors connect with this untapped gro...
Juan Carlos Barreneche studied the works of the most successful real estate agents in the country and was able to build a team that allowed him to scale out of production at just 26 years old. Since then he has consistently been making $500k+ a year from his real estate business working virtually from his home. JC’s achievements include being the youngest agent ever to grow his organization at a cloud based brokerage to 1,000+ agents , winning the 30 Under 30 award with NAR, and growing his coac...
On this episode I talk about the proposed NAR settlement. I think most in the industry are getting this completely wrong! I talk about why I believe that and what my experience over the last 12 years has taught me. Check out our show sponsor STOMP www.standoutmediapros.com
Check out our show sponsor and sign up for FREE! www.standoutmediapros.com Follow Tony on IG @ www.instagram.com/tonyacosta.us Dive into the essentials of real estate lead generation with "Back to Basics: Mastering Lead Gen in Real Estate." In this episode, we strip down the complexities of modern marketing to focus on the timeless tactics that build successful careers. Hear from seasoned realtors who blend traditional strategies with digital tools to create a winning formula for attracting and ...
In this essential episode of the "How to Be a Realtor" podcast, we dive deep into the art and science of showing properties listed by other agents. Tailored for realtors who are committed to providing their buyer clients with an unparalleled property showing experience, this episode is packed with strategies, insights, and real-world advice to enhance your effectiveness as a buyer's agent. What You'll Learn: Preparing Your Buyers: Set the stage for success by preparing your buyers for the showin...
Dive into the tactical planning necessary for real estate success in 2024 with this episode of How To Be A Realtor. We focus on analyzing 2023's lessons, setting strategic goals for the new year, and discussing actionable growth strategies. Highlights include creating SMART goals, optimizing digital marketing, boosting productivity, and preparing for market shifts. This episode is packed with practical advice to help real estate agents close out the year strong and lay a solid foundation for a p...
We've all heard about these lawsuits going around. Some think it's a real problem others think it's nothing but a money grab. Regardless of your opinion the fact is that many in our society simply do not see any value in the real estate agent of today. If you don't believe me go read the comments on these articles about the lawsuits. So in light of that we have 2 options. Quit, or adapt. On this episode we talk about 3 things you must do if you want to be among the few that will thrive in this p...
Explore how to harness social platforms to create a strong online presence and reach potential clients. Follow Tony on IG @www.instagram.com/tonyacosta.us Check out the Goldbar Real Estate System @ https://bit.ly/GoldbarAgentSystem
Get a crash course in essential legal knowledge to navigate contracts, disclosures, and paperwork. Follow Tony on IG @ www.instagram.com/tonyacosta.us Check out the Goldbar Real Estate system @ https://bit.ly/GoldbarAgentSystem
Unlock Unique Opportunities: Dive into unconventional lead generation strategies in the real estate realm with "Prospecting Goldmines." Discover innovative ways to connect with potential clients beyond the ordinary, expanding your reach and impact. From leveraging local events to mastering niche social media groups, this episode unveils untapped methods for a thriving real estate business. Tune in to explore uncharted avenues and transform your approach to client acquisition. Follow Tony on IG @...
Uncover strategies for new agents to make a splash in the competitive world of real estate. Follow Tony on IG @ www.instagram.com/tonyacosta.us For the best real estate training on earth visit www.goldbartraining.com
Uncover strategies for new agents to make a splash in the competitive world of real estate. Follow Tony on IG www.instagram.com/tonyacosta.us
