94: Succession Planning, Plain English and Corporate Slogans
Feb 16, 2022•44 min•Ep. 94
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Episode description
With Taylor Wimpey choosing its next CEO from within, against the advice of a major shareholder, Bishop & Taylor discuss succession planning. They also make a plea for greater clarity from marketing copywriters and discuss the breadth of construction’s corporate slogans, from “we build stuff” to (Taylor’s favourite) “redefining the boundaries of ambition”.
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