One week from today, Social Media Marketing World opens in San Diego. It's the biggest physical event in the Social Media Marketing space, and I am privileged to be one of the speakers. In today's show, I will share what I expect from the event… and what I expect from any conference I attend. Also coming up… The coach that lives on your iPad. Stu McLaren with the Lifestyle Business Report. A free video training series for you. Now let's get on with it… Announcements: Thanks to all who have left ...
Mar 19, 2014•38 min•Ep. 105
Two years ago this week, I did the very first episode of this podcast. I didn't realize I was making a commitment to cranking out show every week, but that's what happened. It hasn't always been easy. I took this photo with my new Nikon D5200. In this episode, I am taking some time to review the lessons I've learned after doing 104 episodes, week after week. I will also talk about a very important decision I've made-whether to continue doing the show or not. Also coming up… The best way to get c...
Mar 12, 2014•59 min•Ep. 104
Ever feel like you just need to get more stuff done? I think we all feel that way at some point. In this episode, I interview Robert Plank on getting things done. Also coming up… The app that prevents long-windedness. Stu McLaren with the Lifestyle Business Report. The one-word Copywriting shift you can make today Now let's get on with it… Announcements: Thanks to all who have left a review of the Ray Edwards Show in iTunes . Including Ray Massie, Joshua Rivers, Lisa R, Stever, Robert Pieto! For...
Mar 05, 2014•59 min•Ep. 103
My “one word” for this year is: simplify . Why did I choose that word, and what does it mean to you? In this episode, I will share five good reasons why you should consider simplifying, too. Also coming up… How to write like Hemingway . Stu McLaren with the Lifestyle Business Report. The One Copywriting Rule That You Must Follow. Now let's get on with it… Announcements: Thanks to all who have left a review of the Ray Edwards Show in iTunes . For more info about the one-day mastermind with me and...
Feb 26, 2014•40 min•Ep. 102
I believe the way you start your day determines how it will end; productive and happy, or frustrated and fruitless. That's why I put so much focus on my morning routine, which is the foundation of my personal “Productivity Protocol”. My morning routine is an intentional set of activities designed to set me up for the best possible day. With the right routine in place, I believe we can make our best days better, and perhaps even salvage what might have been a “bad day.” If you are familiar with m...
Feb 19, 2014•1 hr 7 min•Ep. 101
This is episode 100… 100 weeks in a row, we've cranked out a new show. While Episode 104 will mark the 2-year anniversary of the show, I felt we had to do something special for #100… so that's what we're doing. And on today's episode I'm going to do our usual segments, but the feature presentation segment will be exclusively your questions. Also coming up… How to know what your market wants. How to not waste your life. One of the most powerful copy secrets I know. Now let's get on with it… Annou...
Feb 12, 2014•1 hr 14 min•Ep. 100
I'm pleased to have Michael Stelzner as my guest on today's show. If you don't know who Michael is… well in the words of Ron Burgundy, he's “kind of a big deal.” Don't act like you're not impressed. The Networking Party that kicks off this year's Social Media Marketing World in San Diego will happen on the deck of the USS Midway! We'll get to Michael's interview in a few minutes, but first I want to tell you about the upcoming celebration, and a few other reasons to keep listening, such as… The ...
Feb 05, 2014•1 hr•Ep. 99
Do you have a message you'd like to get out the world, and you wonder if it's possible to get paid for it? It is possible, and it does take work, but not as much as you might think. And on today's episode I'm going to show you seven simple steps to monetizing your message. Also coming up… A travel app that I consider must-have. How to know who is a real follower of Jesus, and who is not. How to write blockbuster copy in 45 minutes. Now let's get on with it… Announcements: Thanks to all who have ...
Jan 29, 2014•49 min•Ep. 98
Have you broken your New Year's resolutions yet? Most people have-my estimate is that over 90% have. So what do you do now? I'd say it's time to get serious about planning your year. And on today's episode I'm going to show you how to do it in less than one hour. Also coming up… My top three productivity apps for 2014. Why what you say has spiritual power. Your invitation to a one-day mastermind with me. Now let's get on with it… Announcements: Thanks to all who have left a review of the podcast...
Jan 22, 2014•28 min•Ep. 97
This week we will continue with listener questions. As you may remember, we just completed our first ever Annual Reader/Listener Survey for this site (and podcast). We got some interesting and surprising results in that survey… and lots of feedback, comments, and questions. We will answer more questions and comment on more comments. Also on today's episode… Tip of the Week I address the overreaction to my comments about “radical grace”. Would you like to be in a mastermind with me? And the alway...
Jan 15, 2014•49 min•Ep. 96
I promised this week would be about the most important subject I've ever covered. That subject is… you. We just completed our first ever Annual Reader/Listener Survey for this site (and podcast). Boy, did we get some interesting and surprising results in that survey… and it's all about you. I also received a ton of comments and questions. Many of them flattering, some of them not so much. On this weeks podcast I'm sharing the good, the bad, and the ugly. Also on today's episode… December's comme...
Jan 09, 2014•48 min•Ep. 95
Michael Hyatt is my guest on the first podcast of 2014, and we discuss how to set effective goals for the new year. What To Do Now Click here to get Michael's Goal-Setting Videos, and I will invite you to a small, private, “Mastermind call.” If you enjoy the podcast, I would consider it a great favor if you subscribe (and leave a review) in iTunes . This helps new people discover the podcast. You can also find the podcast on Stitcher. Question: What goals will you set for the New Year? Click her...
Jan 02, 2014•33 min•Ep. 94
Stephen King. He is the Charles Dickens of this century. People either love him or hate him. My churchgoing friends are often shocked to learn that I read his work, and admire it. In today's show I share some business lessons I have learned from King. Also on today's episode… Are you a Madman? Or a Madwoman? Copywriters wanted. And the always award-winning, much much more. Announcements: I am updating my copywriting course… I will announce our winners next week. Next week's show will be about wh...
Dec 26, 2013•16 min•Ep. 93
In this weeks podcast I will reveal to you what worked for me in 2013… as well as what didn't work. You get to profit not only from my success stories, but even from my failures. Also on today's episode… Are you a Madman? Or a Madwoman? Copywriters wanted. An exciting new guide on how to form your own mastermind group… reduxe. What is the truth about so-called “greasy grace”? And the always award-winning, much much more. Announcements: I am updating my copywriting course… win free access with yo...
Dec 18, 2013•31 min•Ep. 92
When your blog is the cornerstone of your business (as it is for mine, and I recommend it be for yours), creating enough content can be a challenge. In today's episode, I will share 10 different ways you can create more content, more consistently, and more easily. Also on today's episode… How to get my newly updated copywriting course for free. How to become an apprentice and work directly for me. An exciting new guide on how to form your own mastermind group. Answer the question: why are Christ...
Dec 12, 2013•31 min•Ep. 91
What most people do this time of year: run around in a frenzied chaos, and slide into the finish line of the current year battered, bruised, and confused. I have discovered three crucial actions that if, intentionally taken, can quite literally multiply the success and fulfillment you enjoy in 2014. Today, I'll share with they are and how you can use them. A favorite productivity app revisited… and why. Why I love sinners. And the always award-winning, much much more. Announcements: I am updatin...
Dec 05, 2013•21 min•Ep. 90
What if you could influence people before you even met them? Would that be a valuable skill in business? Not only is it possible, you can engineer it with intention. And you should. In today's episode, you'll discover: The difference between strategic and tactical influence, and when to use each. The three key factors we need whenever we feel we've heard a special calling from God. My very favorite photography app. And the always award-winning, much much more. Announcements: I am updating my cop...
Nov 27, 2013•34 min•Ep. 89
It's just the right time to start thinking about your plans for the new year. It's just the right time to get started early. Today, I'll explain how to really set yourself up for a great new year-the best year yet. By the time were done, you will have discovered: Why online backups are not enough, and the two hidden “gotcha” they all contain. How to know if you're growing spiritually 7 steps to setting up your best year so far Announcements: Answer the reader's poll, and be blessed in return. I ...
Nov 21, 2013•31 min•Ep. 88
What if there was a way to cut through the fluff, the chaos, confusion, and just flat out fix your business? Well, there is. Today, I'll explain how you can stop worrying, start living, and learned to love discipline. By the time were done, you will have discovered: Why you do stuff you don't want to do, and don't do stuff you do want to do. How to stop that. How to use your laptop's power cable to increase your productivity. The key to releasing power into the lives of others. And of course, fi...
Nov 13, 2013•22 min•Ep. 87
I just attended the single best business conference I've ever been to… and it has nothing to do with my being one of the speakers! Today, I share my notes from this week's Platform Conference. By the time you listen to today's podcast, you will have discovered: The real secret to stress-free productivity How to get your business cards imported into your smart phone for free Why you procrastinate and how to stop doing that A simple formula that allows you to WOW your customers The secret that all...
Nov 08, 2013•39 min•Ep. 86
I will never forget the day I heard the bad news about copywriting. And now, I'm about to give you that same bad news. I heard the news from an off-the-wall copywriter in Utah, who had miraculously survived a brain tumor. I'll tell you the whole story in today's episode. And what it means to you. Announcements: Conferences where I will be attending and/or speaking: Platform Conference, Nov 3-5 2013 , Dallas, TX Private Client Meeting, Dec 2-4 “The Forge” NMX, Jan 4-6, 2014 , Las Vegas, NV Strate...
Oct 30, 2013•23 min•Ep. 85
My consulting client was facing a tough season. None of her marketing was working. While considering the problem she was facing, it became obvious what was missing. Since that time, I've developed a short checklist that can almost always cure marketing woes. Today I'll share the checklist. Announcements: Conferences where I will be attending and/or speaking: Ray's Platinum Mastermind Oct 28-29, 2013 , Las Vegas, NV Platform Conference, Nov 3-5 2013 , Dallas, TX Private Client Meeting, Dec 2-4 “T...
Oct 24, 2013•23 min•Ep. 84
There is a dangerous reason why you don't achieve your goals. There's a good chance you are committing this mistake yourself, even if you do lots of good stuff. In today's episode I will share with you how to go about fixing this problem. Announcements: Conferences where I will be attending and/or speaking: Ray's Platinum Mastermind Oct 28-29, 2013 , Las Vegas, NV Platform Conference, Nov 3-5 2013 , Dallas, TX Private Client Meeting, Dec 2-4 “The Forge” NMX, Jan 4-6, 2014 , Las Vegas, NV Strateg...
Oct 16, 2013•24 min•Ep. 83
It's harder than ever to get people to share their email address. Nobody wants more spam in their inbox. What's a marketer to do? The solution to the problem is surprisingly simple, and increasingly difficult. But it's well worth the effort as I will demonstrate in today's episode. Announcements: Conferences where I will be attending and/or speaking: The Wisdom Thesis Workshop , October 9-11 Private Mastermind Group, October 28-30 SCORRE Conference, October 14-17 Platform Conference, November 3-...
Oct 09, 2013•18 min•Ep. 82
We all know we should be using testimonials to help sell our products and services. But there's another, less obvious use that can boost your bottom line. This week's episode, I'll explain how you can actually make sales by giving testimonials to other people… Even your competitors. Announcements: Conferences where I will be attending and/or speaking: The Wisdom Thesis Workshop , October 9-11 Private Mastermind Group, October 28-30 SCORRE Conference, October 14-17 Platform Conference, November 3...
Oct 02, 2013•25 min•Ep. 81
Productivity is about more than the right day planner, a particular methodology, and certainly more than having a good “to do list”. In today's episode, I interview one of my favorite podcast hosts, Erik J. Fisher of the Beyond the to Do List Podcast . Other highlights coming up in today's show… I give you my initial read on iOS7… the good, the bad, and yes… the ugly How you can be sure God is not mad at you. At least three powerful takeaways on productivity from Erik. And then we have the ever ...
Sep 25, 2013•41 min•Ep. 80
What is the one secret that can accelerate the growth of your business, and every other area of your life? I believe it is the crucible of companionship. This weeks episode is all about how to create your own Mastermind Group. Here are three good reasons to keep listening… If you want to compress time, and achieve more in 12 weeks than most people can achieve in 12 years… If you want to avoid pitfalls, perils, and mistakes… If you want to achieve more success, with less stress, and less effort… ...
Sep 18, 2013•30 min•Ep. 79
The pressure is on. You need to come up with big ideas for a client, or for your own business, or just to get yourself out of a problem. But being under the gun for a big idea is just the kind of environment that seems to stop the flow of said big ideas. Today show is about how to get big ideas on demand. Announcements: Conferences where I will be attending and/or speaking: The Wisdom Thesis Workshop , October 9-11 Private Mastermind Group, October SCORRE Conference, October 14-17 Platform Confe...
Sep 11, 2013•1 hr 11 min•Ep. 78
Would you like to know the marketing concept that will attract the most buyers, for the least cost, in the shortest period of time? Today's show is all about something I call “Value Creation Marketing”. Reasons to listen are the fact that “Value Creation Marketing”… Attracts buyers before they're even thinking about buying. Closes a bigger percentage of sales. Fills the pipeline faster. Just makes the most money. So this episode is only for you if you want the least expensive marketing method, t...
Sep 04, 2013•44 min•Ep. 77
You've heard it before. The problem that holds you back is not lack of information. You already know what to do – but you don't do what you know. The question is why you don't do what you know? And that is what I'll be answering in today's episode. Announcements: Conferences where I will be attending and/or speaking: SCORRE Conference, October 14-17 Platform Conference, November 3-5 Tip Of The Week Sweetprocess lets you document all those repetitive tasks that eat up your precious time, so you c...
Aug 29, 2013•24 min•Ep. 76
