217-A Simple Decision Framework: Costs vs Benefits and the Ben Franklin Close - podcast episode cover

217-A Simple Decision Framework: Costs vs Benefits and the Ben Franklin Close

Jul 06, 20159 min
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Episode description

I used to think that everyone knew how to make decisions. Since starting Radical Personal Finance I've come to learn that some people don't have a clear decision-making framework.

Today, I share with you a dirt-simple framework of costs vs. benefits, plusses and minusses. In sales, it's called the Ben Franklin close.

Use it.

Write it down.

Joshua

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