How NOT to Communicate With Your Seller

There are so many different ways we can potentially communicate with our Sellers. From text to email to phone to in-person meetings, there are many options. So which ones do we choose? The easiest and most convenient channels? The one the Seller initiates with? No—we choose the BEST one that will best aid in our negotiation. In this episode, Jeff describes the difference between gathering “information” verses gathering “insights,” and five-level hierarchy of Seller communication channels, in order from worst to best.