Evaluating Risk Thoughtfully

Let’s be honest, as humans we tend to invest a lot of our energy worrying. What are we worrying about? Often times it’s risk. And as real estate investors, we think about risk a lot—what is the risk of this deal I’m doing, or in my investment strategy, or in choosing Property A over Property B? But what exactly is risk? And how should we develop a responsible perspective on risk, so that we consider it appropriately without letting it paralyze us? In this episode, Jeff discusses the two big categories of risk we need to consider, and asks the question, “what type of risk do you want?”