Why Chick-fil-A Launched a ‘Play App,’ and How Mobile Will Change the CX Game
Jan 16, 2025•39 min•Season 1Ep. 160
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Episode description
Megan Hastings, head of customer insight strategy at Quantum Metric, joins QSR editorial director Danny Klein to discuss Chick-fil-A’s recent decision to get into the engagement game and, more broadly, how mobile platforms and devices are paving way for QSRs to foster innovative digital experiences with customers.
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