Sustainable Niche Marketing as Maria Reitan speaks withTara Button, theFounderofBuy Me Once. Their slogan isFor products that last! Because throw-away stuff is rubbish! Launchedin early 2016 BuyMeOnceaims to be the go to place for finding the most durable products available. Shes curating what she calls the best in show when it comes to longevity for every kind of item imaginable, from cutlery and clothing to luggage and childrens toys. Their mission is to make buying things that are built to la...
Feb 23, 2016•30 min
Kathryn Foster, Ph.D., is apsychologistin private practice in Ft Worth, Texas.With a masters degree in marriage andfamily counseling and a Ph.D. inpsychology, she has practiced psycho-therapy for 27 years. She is also theauthor of two novels of psychologicalinterest: Sessions: Memoirs of aPsychotherapist and Finding My Way.She has written two nonfiction companionbooks to The Naked Truth About Men (And Romance.)They are What Women Want....Really! (written formen but meant to be read by couples,) ...
Feb 16, 2016•36 min
Talking about Embracing Life After 50 as Maria Reitan speaks with Jean Ketcham and Suzanne Bates, the Founders of Aging but Dangerous, an organization committed to inspiring and empowering women over 50 to live a life through honesty, unexpected points of view and edgy humor. We also hear about Suzanne’s latest book Don’t Pee on My Sofa! And Other Things to Laugh About, which offers candid stories and canny solutions derived from her personal experiences, her book shows us how to survive and thr...
Feb 09, 2016•31 min
Talking about Embracing Life After 50 as Maria Reitan speaks with Jean Ketcham and Suzanne Bates, the Founders of Aging but Dangerous, an organization committed to inspiring and empowering women over 50 to live a life through honesty, unexpected points of view and edgy humor. We also hear about Suzanne’s latest book Don’t Pee on My Sofa! And Other Things to Laugh About, which offers candid stories and canny solutions derived from her personal experiences, her book shows us how to survive and thr...
Feb 09, 2016•31 min
Talking about Embracing Life After 50 as Maria Reitan speaks with Jean Ketcham and Suzanne Bates, the Founders of Aging but Dangerous, an organization committed to inspiring and empowering women over 50 to live a life through honesty, unexpected points of view and edgy humor. We also hear about Suzanne’s latest book Don’t Pee on My Sofa! And Other Things to Laugh About, which offers candid stories and canny solutions derived from her personal experiences, her book shows us how to survive and thr...
Feb 09, 2016•31 min
Barbara Schmidt is a nationally recognizedinterior designer and branding consultant for advertising,manufacturing and special events. As a trend expert, she workswith organizations to develop award winning photography, setdesign, and merchandising from research to resourcing toactual brand development. For over 20 years Barbaras creative design aesthetic andknow-how has built brand recognition for Sub-Zero/Wolf, LeCreuset, KitchenAid, Marvin Windows and Doors, Kohler,American Standard, Ceasarsto...
Feb 02, 2016•35 min
Retail trends for 2016 as Maria Reitan speaks with Kevin Quinn,Principal at STYLEDRetail,a leading retail consultant who drives business success for brands in the retail sector. They discuss luxury brands, product trends, andis the mall the place to shop anymore? Is street retail the new location for success? Quinn explains"Retail is my passion and retail strategy and positioning is my game. Through a keen understanding for how the retail and fashion industries operate, I provide clients in a my...
Jan 26, 2016•37 min
Today on Purse Strings Maria Reitan speaks with Brian Pagel, VP of Emerald Expositions and runs the Kitchen &Bath Industry Show. The Kitchen & Bath Industry's largest showcase of newideas, products & technology. To learn more, go to kbis.com
Jan 19, 2016•26 min
Maria Reitan discusses Marketing Trends for 2016 with Pat Weas,COO and Executive Strategy Director forThe Thorburn Group. They discuss how branding, personalization and social platforms will play a part.
Jan 05, 2016•34 min
Talking about Baby Boomers and the Holiday Blahs as Maria Reitan welcomes Joanie Marx, the Author of "Facelifts, Money & Prince Charming: Break Baby Boomer Myths & Live Your Best Life.
Dec 08, 2015•33 min
Today on Purse Strings Maria Reitan is joined by Carolyn Cauceglia Vice President of Strategic Sales andAccount Management for North America of Amadeus and MikeRea, CEO of Tourism Cares. They share a bit about Tourism Cares, and they explain how the results of their study Good Travels:The Philanthropic Profile of the American Traveler shows thatdoing good is good for business..
Dec 01, 2015•39 min
Maria Reitan speaks with Nancy Dahl, the President and COO of Tastefully Simple. We learn about her definition of leadership, her focus on being intentional, what this means and how we can be intentional in our lives.
Nov 24, 2015•41 min
Talking Women and Automobiles as Maria Reitan speaks with Jody DeVere,the CEO of AskPatty.com, Inc, a website, blog, and marketing to women agency specializing inautomotive education towomen consumers, as well as training, ongoing marketing support andeducation, and certifications to car dealers, independent service locations,tire dealers, collision centers, and other automotive retailers.
Nov 17, 2015•36 min
Today on Purse Strings Maria Reitan is joined by Wendy Knecht, Pan Am flight attendant, author, inventor, on-air spokesperson, and a product entrepreneur. Wendy's book Life, Love, and a Hijacking: My Pan Am Memoir is a tribute to the glamorous days of air travel as well as one of the darkest day in air travel history.
Nov 10, 2015•28 min
Today on Purse Strings Maria Reitan is joined byBob Shullman,Founder and CEO of Shullman Research Center. The Shullman Research Center has surveyed this leading edge consumers every year for a long time in order to track trends. Maria and Bob discuss holiday sales includingwhat peopleare they seeking to purchase this year,their expectedbudget, and howthese insights compare with last year.
Oct 27, 2015•29 min
Today on Purse Strings Maria Reitan is joined bySamantha Skey , Chief Revenue Officer at SheKnowsMedia. Maria and Samantha discuss a recent study about how changes in women's buying behaviors are important for America. They also touch on theevolving trend where female consumers are less persuaded by celebrity endorsements and more drawn by everyday experts online.
Oct 13, 2015•35 min
Maria Reitan speaks Raman Sehgal, VP of Marketing at Ahalogy official Pinterest marketing development partner. They discuss some interesting facts about people who are active on Pinterest. Pinterest has made some changes in the past year, listen in as Maria finds out more about how these changes will impact consumer growth.
Oct 06, 2015•31 min
Maria Reitan speaks with Sara Holoubek, by day shes CEO of Luminary Labs, astrategy and innovation consultancy that works with leaders seeking totransform their organizations and industries.And she has a passion for giving disadvantaged girls a Step Up by way of being a board member of the Step Up. Step Up propels girls from under-resourced communities to fulfill their potential by empowering them tobecome confident, college-bound, career-focused,and ready to join the next generation of professi...
Sep 29, 2015•33 min
Liz Fongemie, SVP, Director of Mom’s Initiatives at PME Enterprises talks to Maria Reitan about one of the most exciting conferences in the country coming up in October, theMarketing to Moms Conference, this year held in New York.
Sep 22, 2015•27 min
Maria Reitan talks with the author of Broadcasting Happiness:The Science of Igniting andSustaining Positive Change, Michelle Gielan.Michelle is an executive producer of The HappinessAdvantage with Shawn Achor on PBS. She formerlyserved as the anchor of two national newscasts at CBSNews, as well as a correspondent for The Early Show. Michelle offers her advice on how tohow to transform how you communicate with others to be more effective atthe office and feel more energized each day.
Sep 15, 2015•32 min
Talking about the power of direct sales, especially when it comes to marketing to women as Maria Reitan speaks with Karen Canton, the Distributor for Kangen Water. Kangen Water is ionized water that is said to have multiple health benefits. Kangen is sold through distributors like Karen who leverage their relationship- building skills to drive sales.
Jul 14, 2015•29 min
Maria Reitan discusses Creating Family-Friendly Films with actress, singer, songwriter, filmmaker, veteran, nurse, mom and an all-around inspirational woman Mary Jean MJ Bentley from Little Faith Pictures, makers of Family and Faith-Based Films. MJ also previews a soon to be released feature film starring Ernie Hudson of Ghostbusters fame, TVs, Hercules Kevin Sorbo, Gallows Road.
Jul 07, 2015•33 min
Launching a non-profit aimed at families is discussed as Maria Reitan welcomes Deanna Iniguez, the VP and Treasurer of WHY Ranch. WHY Ranch is a safe place for socially challenged children to experience personal healing and growth through horse therapy.
Jun 30, 2015•38 min
Reaching Real Women With Real Ads as Maria Reitan welcomesSara Mitzner, content director for Swimsuits for All where women sizes 8 and above can find flattering swimsuits to fit anyfigure. Swimsuits for All made waves with its print ad in the 2015 Sports Illustratedswimwear issue. They discusswomen, body image and the media.
Jun 23, 2015•32 min
Breaking Gender Barriers in Advertising is our topic and Maria Reitan discusses it with Janet Kestin, who co-founded SWIM and is the Author of Darling You Can’t Do Both. Swim is a creative leadership training lab for advertising creatives and marketers.
Jun 16, 2015•36 min
Swaying Influencers as Maria Reitan welcomesTiffany Romero, thePresidentofInfluencer Management forThe Sway Group. Tiffany tells us about her work which includesrepresenting some of the most well-known and rising star publishers across multiple social media platforms.
Jun 09, 2015•30 min
Margit J Lund,Financial Associate fromThrivent Financial discussesWomen andFinances. Margit explains how she helps theirmembership organization of Christians, andwhy theirpurpose is to serve theirmembers and society byguiding both to be wise with money and live generously.
May 26, 2015•31 min
Wharton Professor Jonah Berger, author of Contagious:Why Things Catch On. Maria Reitan speaks to Jonah about the book, which offersthe secret sciencebehind word-of-mouth and social transmission and how the listedbasic principles drive all sorts of things to become contagious,from consumer products and policy initiatives to services and ideaswithin organizations.
May 19, 2015•38 min
On Today's show Host Maria Reitan talks with Jeffery Tobias Halter a consultant and gender strategist and the president of YWomen. Ywomen is a strategic consulting company focused on helping me and women to understand and unleash the power of women in organizations. Jeffery is the former director of diversity business development for Coke, and his clients and research includes GE, IMberly Clark, Deloitte, Walmart and others. Hes also the author if a brand new book, Why Women: The Leadership Impe...
May 12, 2015•36 min
On this episode Veronika Miller of Modenus tells how she got into the market & how her eclectic background helped guide her success from McDonald's to her own design business. Join host Maria Reitan on this edition of Purse Strings!
May 05, 2015•38 min
