Pulse Market Development Update

In this episode, Amber Johnson, SPG’s Director of Marketing & Communications, is joined by Dr. Julianne Curran, Vice President, Market Innovation at Pulse Canada, to discuss the results of Canadian national market development efforts over the past year. Their discussion touches on outcomes such as using peas in pet food, serving lentils on foodservice menus, and developments in end uses for faba bean ingredients such as flour, dairy and dairy alternatives, and protein performance.