The Cassette Tape That Changed the Game
Dec 08, 2024•14 min•Ep. 219
Episode description
In this episode of the Proper True Yarn Podcast, Rossco shares the yarn of his life, featuring a career spanning from shaping surfboards in Cronulla to running a wildly successful Ford dealership. But the standout story? The time he revolutionized customer outreach with a cassette tape marketing idea so unique it went global. Hear how Rossco turned a quirky idea into a game-changing move for his business—and made waves far beyond his dealership. It’s a proper yarn full of innovation, grit, and good old Aussie charm!
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