PromoKitchen Podcast #52 – Larry Cohen | Axis Promotions

From the day he opened Axis Promotions, Larry Cohen was a consultative promotional professional, twenty-one years before “trusted advisor” became a key component of most distributors’ value proposition. Over the past twenty-one years, Axis Promotions has grown from a one-person operation to over 50 employees and six offices. Larry, a newly aproned Chef in the PromoKitchen, sits down with Mark Graham and Danny Rosin to share his years of veteran insight including best practices as it relates to hiring, safety, compliance, the evolution of your brand, eliminating silos in the workplace, cultivating teamwork, and … dessert Tuesdays. Sit down, tune in, and savor the virtual dessert, successful journey, and exceptional.