👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In this week’s episode, I’m chatting with Web Designer Academy student Courtney Wilson about how she tailored the WDA curriculum to grow her web design business! Courtney started her web design business, Moonsoar, with her husband after both got downsized from their jobs within a year of each other. Since then, they have grown a successful web design company through word of mouth and deliver...
Mar 01, 2023•29 min•Season 1Ep. 28
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m answering one of the most frequently asked questions I get - should you put your web design pricing on your website? In this episode I talk all about: My own personal journey with talking about pricing, starting with deprogramming that employee mindset, packaging my services to not seem “too expensive”, and what ultimately shifted my mindset around raising my prices. How my low...
Feb 22, 2023•33 min•Season 1Ep. 27
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In this week’s episode I’m chatting with Lauren Newton about why she decided to invest in her business and how she broke free from the employee mindset! Lauren has 14 years of web experience, and after 5 years of freelance SEO, she joined the WDA in 2021 to add a secondary web design layer to her business. In the time since she joined, she went from charging $1500 for a month’s work to creat...
Feb 15, 2023•31 min•Season 1Ep. 26
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week we’re wrapping part 2 of my 2022 year in review with a look at how I was my own biggest obstacle! In this episode I’m digging into: Why putting so much pressure on myself to replace my husband’s income actually backfired. How I completely overhauled a side of my business that I wasn’t fully committed AND my branding to as a stress response. How I “doomscrolled” my way into question...
Feb 08, 2023•1 hr•Season 1Ep. 25
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week we’re diving into part 1 of my 2022 year in review and all things mindset and numbers. In this episode I’m breaking down: What caused me to start accumulating mindtrash and how I ignored all the signs. My exact revenue numbers from 2021 to 2022. The choices I made to empower myself and simultaneously overwork myself this year. How I FINALLY realized I was meant to go all in on the ...
Feb 01, 2023•50 min•Season 1Ep. 24
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m chatting with Web Designer Academy student Megan Harrington about how she increased her web design business revenue by 4x in just one year! Megan is the owner of Zestful Media & Design, a brand and web strategist, and also offers courses on how to build a unique brand and graphics. Her self-declared superpower is to “bring clarity to businesses while designing a beautiful b...
Jan 25, 2023•33 min•Season 1Ep. 23
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m chatting with Danbee Shin about embracing your full identity as a web designer! Danbee is a web designer and global inclusions specialist, who specializes in creating inclusive websites for online coaches. She also mentors other web designers to build a successful web design business their way, while showing up as their full selves. “Because I was so unhappy in the day job that...
Jan 18, 2023•45 min•Season 1Ep. 22
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m joined by Julia Taylor of GeekPack to talk all about building community around your web design business! Julia is a self-taught web developer, an advocate of location independence, women empowerer, and founder of GeekPack, a community that teaches highly valuable technological and business-building skills so that women & girls can have the confidence to believe that anythin...
Jan 11, 2023•44 min•Season 1Ep. 21
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m talking with Krista Miller, a friend I have known for years. She is a virtual summit expert whose proven strategies through Summit in a Box have helped me and other clients host highly profitable summits. “I’m living proof… You can see a growth in services when you launch through a summit.” – Krista Miller Today, Krista shares her eventful journey as an entrepreneur so far. From la...
Jan 04, 2023•1 hr 1 min•Season 1Ep. 20
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m chatting with Cameron McBeth of Dubsado about automating client management for web designers. Cameron is the Director of Education at Dubsado, an all-in-one system that streamlines time-consuming tasks for small business owners. While typically platform agnostic, Dubsado is the unofficial platform that our Web Designer Academy students use and love. After working with small bus...
Dec 28, 2022•40 min•Season 1Ep. 19
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m joined by Paige Brunton talking all about creating a profitable web design business with Squarespace! Paige is a fellow web design coach and Squarespace web designer. She’s also developed two signature courses: Square Secrets™, where she teaches web designers the ins and outs of Squarespace, and Square Secrets Business™, with the focus on making a business out of your website d...
Dec 21, 2022•45 min•Season 1Ep. 18
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m talking with Leigh Scott about creating a 5-figure revenue months after charging by the hour. Leigh is a Web Designer Academy student who started her web design business in 2021 to spend less time at the office and more time with her son. She started out charging by the hour, and after hearing me speak at a summit, jumped into Web Designer Academy and we immediately identified ...
Dec 14, 2022•42 min•Season 1Ep. 17
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week Josh Hall and I are talking about setting your web design project pricing. 🔥 Key takeaways: Mindset. The right mindset is the single most important thing you need to have when it comes to setting your pricing. When communicating your pricing to your client, make it all about them. Talk about the value you will provide for them, the problem-solving and expertise you provide that wi...
Dec 07, 2022•1 hr 37 min•Season 1Ep. 16
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m talking with Mat Casner about maximizing your web design business growth without social media. Mat is the founder of web design agency RedLogic, and Freelance Entrepreneur, where he lives out his passion helping others grow their own businesses. He also recently hosted the Purpose to Profit Design Business Summit where I was honored to be a speaker! “Even though you may not be ...
Nov 30, 2022•45 min•Season 1Ep. 15
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m talking all about impostor syndrome and how to get out of your own way in your web design business, including: How focusing on the client and what you love to do means being prepared to offer a solution to their problems. The biggest shift you need to make to get out of impostor syndrome Why your ability to “figure it out” is the best tool in your arsenal When you're ready, her...
Nov 23, 2022•15 min•Season 1Ep. 14
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I'm sharing the story of Web Designer Academy student Erika Floyd of Brazen Babes Design. Erika, who started with us in May 2020, is super talented and creative but never made an income as a web designer. While working with us, she went from no clients and no sales to selling $7500 projects and having $10K months with a steady stream of new clients (and she’s even designing a card game...
Nov 16, 2022•21 min•Season 1Ep. 13
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today we’re talking about 6 mindset shifts to create a full-time income as a web designer, including: Why more skills doesn't equal more clients. How charging sustainably actually benefits you both in the long run. How time worked doesn’t have to be tied to the amount of money earned. When you're ready, here are some ways we can help you with your web design business: 🎧 Subscribe to Profit...
Nov 09, 2022•43 min•Season 1Ep. 12
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today we’re going to cover how to get web design clients, including: Why you don’t need MORE clients - just profitable ones My top 4 web design business marketing tactics How to get clients when you’re just starting out, even as an introvert 🔥 Key takeaways: Getting comfortable being uncomfortable is the one thing that will not only change your business, but will make all the other marketin...
Nov 01, 2022•23 min•Season 1Ep. 11
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m talking with Josh Hall of the Web Design Business Podcast. He’s built a seven-figure web design business organically, and today we’re unpacking all of his lessons from the last decade to help you do the same! “It's the golden rule of messaging, your vibe attracts your tribe. However you put yourself out there, that's what you're gonna get.” -Josh Hall We chat about how Josh: St...
Oct 26, 2022•1 hr 13 min•Season 1Ep. 10
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m talking with the Co-Founder of Termageddon, Hans Skillrud, who educates web designers and agencies about website policies including privacy policies, cookie policies and all the policies you may be avoiding and not giving much thought to. “You have to have a strategy to keep up to date with the ever changing privacy law landscape over time.” -Hans Skillrud In this episode we’re dis...
Oct 19, 2022•38 min•Season 1Ep. 9
👋 Welcome to the Profitable Web Designer Podcast where we help ambitious web designers work less and make more money. 💎 Get insider strategies from the Web Designer Academy and advice from our five-figure month earners on how to make at least $10k every single month as a web designer by adding your name to the WDA waitlist now at https://webdesigneracademy.com Today we’re going to cover how to negotiate the price of web design projects, including: How an expense mindset vs. investment mindset ...
Oct 12, 2022•26 min•Season 1Ep. 8
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today we’re talking all about changes to make to your website to get better web design clients. Three common mistakes that turn potential clients off Why you don’t have to “prove” yourself to potential clients in your marketing How to stand out in a sea of web designers How to audit your site to best communicate the value you provide 🔥 Key takeaways: Creating fear and anxiety through identi...
Oct 05, 2022•33 min•Season 1Ep. 7
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m talking with Emma Kate, the go-to WordPress educator, mentor and master of helping web designers like us create beautiful websites without development. She also co-hosts The Designer Boss Podcast which is an amazing guide and resource for web and graphic designers. “Building wordpress websites with Divi or Elementor is just as easy. Once you know that tool, you don’t need to know h...
Sep 28, 2022•35 min•Season 1Ep. 6
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today’s episode is a special replay of a Live Web Designe Business Stragegy Call exclusively for accepted applicants! In this Q+A I answer questions like: How do I charge sustainably and profitably in an uncertain economy? How do I determine what my skills are worth? How do I find new clients? I feel like I’ve hit a wall… How do I market as an introvert? How do I get clients to commit + foll...
Sep 21, 2022•1 hr 5 min•Season 1Ep. 5
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today we’re talking about what it means to have a profitable web design business, and how to grow sustainably! In this episode, I’m gonna cover: Why profitability and sustainability go hand in hand How to break down the numbers for YOUR specific business The formula I use to breakdown my business expenses How to reverse engineer your goals to set your prices Why more clients IS NOT the answe...
Sep 14, 2022•26 min•Season 1Ep. 4
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today we’re talking about why web designers overwork, and how to stop and get your life back! In this episode, I’m gonna break down: 9 reasons you might be overworking. Why not having a set schedule is actually the opposite of freedom! How to prioritize (or even shrink) your to-do list. How to set clear boundaries with your clients. Why you don’t follow your own work schedule or keep commitm...
Sep 07, 2022•34 min•Season 1Ep. 3
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today we’re talking about why web designers overdeliver (and how to stop doing it without those awkward client conversations or losing out on referrals). In this episode, we’re gonna talk about what overdelivering is, and I’ll share exactly what’s behind your overdelivering habit. We’re gonna cover: The 8 reasons why you might be overdelivering. How overdelivering can backfire. What an “empl...
Sep 07, 2022•29 min•Season 1Ep. 2
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today we’re talking about why web designers undercharge and how to fix it forever, including: What undercharging really is (and how to know if you’re doing it); Why I undercharged when I first started my web design business; The 8 reasons web designers undercharge (hint - your thoughts about money and the value of your skills come into play here… but reason number 8 will blow your mind); 9 m...
Sep 07, 2022•33 min•Season 1Ep. 1
Create a profitable web design business using the proven frameworks, systems and strategies developed by host Shannon Mattern, founder of the Web Designer Academy where she’s helped hundreds of women create profitable, sustainable, scalable web design businesses. Profitable Web Designer is your go-to resource for marketing, mindset, money, management and mentorship, and Shannon is the no-fluff, all heart, BFF-style mentor you’ve been looking for. You’ll love her honest approach and appreciate he...
Aug 25, 2022•4 min
